agora pulse

DECEMBER 13, 2018

For social media managers this time of year is less about decking the halls with boughs of holly and more about planning for 2019. The social media landscape is changing fast and with tougher KPIs, changing technologies and new techniques, it’s more important than ever to stay ahead of our game. GDPR Seeps Into Social.

Social Media 132

Social Media UGC Adwords Influencer 132

Social Media Strategies Summit

OCTOBER 3, 2019

By now, you’ve probably heard of the emerging social media site, TikTok. TikTok is a social media app that allows users to post short-form lip-synced, music, talent, or comedy focused mobile videos. TikTok is different from other social media platforms in that it is content-driven rather than relationship-driven.

Brands 114

Brands Meme Hashtag Campaign 114

Sprout Social

NOVEMBER 23, 2022

Why is LinkedIn employee advocacy right for your social strategy? Tip 4: Curate content and create copy. And considering most B2B buyers use social media to make purchasing decisions, interesting, persuasive content can translate into dollars. 10 tips to master advocacy on LinkedIn. Tip 1: Optimize your LinkedIn page.

LinkedIn 112

LinkedIn Tips Curation Training 112

Ignite Social Media

AUGUST 2, 2022

With over 1 billion monthly active users, TikTok is undoubtedly the hottest social media platform — and for good reason. There’s even talk that TikTok will pass Instagram this year as the number two social media site. Consider a branded hashtag and have your customers make use of it when tagging you.

Strategy 175

Strategy Marketing Banking Influencer 175

Twenty4 Social

NOVEMBER 9, 2020

Welcome to today’s Livestream: “45 Minute Social Media Workflow”. In this Livestream, we’re going to take a close look at social media marketing secrets and the impact social media is having for businesses today. The Secret To Creating a 45 minute Social Media Workflow’.

Social Media 98

Social Media Marketing Template Templates 98

Buffer Social

JULY 6, 2017

But, despite building a product that helps people succeed on social media , we have committed a good number of social media mistakes ourselves. Let’s get started… Learn from These 10 Social Media Mistakes We’ve Made. Being on all social media platforms.

Social Media 112

Social Media Curation UGC Instagram 112

Pixlee

MAY 8, 2019

Social media marketing is a powerhouse for brands, but to be successful it takes more than just sharing ads and branded content across social platforms. Unlike traditional social media marketing, community-driven marketing is highly interactive by nature. How to Uplevel your Social Media Marketing .

Communities 74

Communities Social Media UGC Marketing 74

Sprout Social

FEBRUARY 3, 2022

Campaigns involve promoting content and creatives (think: ads, videos, photos, blog posts, copywriting) across various marketing channels (think: social media, email). . Similarly, posts and hashtags are not campaigns alone but can be part of a social media campaign. Social media posts. Measurable.

Campaign 136

Campaign Engagement Marketing Hashtag 136

Sprout Social

JANUARY 12, 2022

The not-so-hidden power of word of mouth advertising. Although word of mouth marketing is a form of advertising, keep in mind that WOM doesn’t represent an ad or ads. This is why word of mouth has such a positive connotation: it’s advertising that often occurs without any sort of sales pitch or sleazy tactics.

Conversation 135

Conversation Review Marketing How To 135

Ignite Social Media

APRIL 2, 2020

As of May 2019, eMarketer found that only 4% of US social media marketers are currently involved with the platform. Be real — It’s the antithesis of Instagram’s heavily curated, glossy versions of ourselves. Paid Media Opportunities. Who is not currently on TikTok, however, are brands !

Marketing 217

Marketing Authentication Trends Feed 217

Keyhole.co

DECEMBER 15, 2023

You still need to carve a memorable niche among audiences, particularly on social media platforms. They use software platforms like Mentionlytics, which helps brands capitalize on historical data analytics and social listening. Mentionlytics makes use of advanced AI for social listening and brand monitoring.

Sentiment 52

Sentiment Price Analysis HootSuite 52

Sprout Social

MAY 2, 2018

But if your practice wants a piece of the profit, it’s incredibly important to start a social media marketing plan for dentists and your specific industry. Whether it’s blogging, video marketing, paid social ads or even podcasts, you have to learn the specifics of social media marketing for dentists.

Social Media 111

Social Media Marketing Industry Instagram 111

Social Media Marketing

AUGUST 16, 2013

Android is better, big data in Asia, the merging of HR and marketing, Canadian women like to talk about brands, Fortune 500 CEOs are scared and ignorant of social media, Twitter use rises, the social networks that help search engine optimization and more, it''s This Week in Social Media.

Social Media 167

Social Media Flipboard Press Release Trends 167

Buffer Social

DECEMBER 17, 2018

When in doubt about your marketing strategy, turn to the social media experts. Social media marketing is becoming increasingly pivotal for businesses around the world. Today we gathered 13 of the world’s leading social media experts and asked them to share their best advice for marketers.

Social Media 110

Social Media Marketing Curata Influencer 110

Socialmedia.biz

NOVEMBER 3, 2020

If you are not sure where to connect, try ads or product pages that refer to particular keywords, hashtags or promotions on your Instagram site. How are people going to locate an account because you’re advertising your Instagram? Make sure your Instagram account is listed on your website and other social networks.

Instagram 118

Instagram Hashtag UGC Social Networking 118

Hootsuite

SEPTEMBER 16, 2021

Use your other social media platforms to ask your followers what kinds of content they’d want to see on TikTok. The #youdontknow TikTok challenge does this really well (and is probably why the hashtag has 237.1M Try a branded hashtag challenge. Use hashtags. See what hashtags are trending. Just ask them!

Tips 138

Tips Hashtag How To Instagram 138

Sprout Social

APRIL 4, 2023

Harnessing and amplifying this advocacy should be an integral part of your social media marketing strategy. This could be through word-of-mouth , or by posting to their social media networks, in blog posts, on review sites and other corners of the internet. These are loyal brand followers who can sing your praises.

Brands 126

Brands ROI UGC Authentication 126

Convince & Convert

MAY 10, 2013

This week: From ExactTarget , a free white paper called “ 3 Truths Every CMO Needs to Know About Social Media and the Customer Experience “ From Expion , a case study about how H&R Block mobilized 90,000 tax professionals in social media using Expion to guide their activity. The Social Activator.

Activities 143

Activities Social Media Mobile Geotagging 143

OnlineRockersHub Marketing Blog

MARCH 20, 2020

Facebook has 80 million+ Business Pages, and today, Facebook is the largest social media network spread over worldwide with its 2.45 Socialoomph is a social media post scheduler for your Facebook campaign that boosts your outcome from Facebook with its advanced post scheduling tools since 2008. billion active users.

Campaign 88

Campaign Tools Social Media Facebook 88

Likeable

NOVEMBER 18, 2020

It’s also more important than ever to have a social-specific e-commerce strategy. Since the pandemic, 51 percent of people reported increased usage on social media platforms—and 22 percent of people said they are more interested in shopping via social media than they were last year. shopping features.

How To 92

How To Instagram YouTube Discount 92

Ignite Social Media

AUGUST 2, 2022

With over 1 billion monthly active users, TikTok is undoubtedly the hottest social media platform — and for good reason. There’s even talk that TikTok will pass Instagram this year as the number two social media site. Consider a branded hashtag and have your customers make use of it when tagging you.

Strategy 91

Strategy Marketing Banking Influencer 91

Hootsuite

AUGUST 15, 2022

Planning a Black Friday marketing strategy is the key to standing out in a large crowd of advertising. Every store, whether brick and mortar or eCommerce, are advertising deals. Bonus: Get a free, in-depth guide to The Why, What, and How of Social Commerce. Use social media marketing to promote your sales in advance.

Strategy 102

Strategy Discount Marketing Retail 102

Ari Herzog

MAY 12, 2020

It’s a constant struggle for me to find signals in a sea of social media noise. The coronavirus crisis throws a giant obstacle into my social following strategies because of two reasons: First, I don’t want to tune out people who I care about but I also don’t want my newsfeed filled with politics and sensationalism.

Social Networking 91

Social Networking Real Estate Reddit Groups 91

Keyhole.co

JULY 5, 2023

With over 2 billion monthly active users , Instagram is one of the most popular social media platforms today. Optimize captions and hashtags: Write short, compelling captions that provide context and encourage engagement (with a CTA such as “Comment your thoughts below!”). Research and use relevant hashtags to expand your reach.

Instagram 52

Instagram Meme Tips Marketing 52

Postcron

NOVEMBER 21, 2019

Instagram has the highest engagement rates of any social media network. In other words, your audience doesn’t just see your ads, they interact with them and are more likely to remember them than on any other social media channel. Even then, Instagram still has higher engagement rates than all other social media networks.

Instagram 130

Instagram Social Media Tools Metrics 130

Hootsuite

JANUARY 31, 2022

And there are a few reasons why: It’s the most popular app: Since Instagram is one of the most popular social media apps in the world, you can get discovered by a lot more users. It has a massive user base: Users worldwide spend an average of 145 minutes (about 2 and a half hours) per day on social media.

Instagram 104

Instagram How To Policies Buy 104

Sprout Social

AUGUST 22, 2022

With 51% of consumers anticipating YouTube will be one of the social media platforms they use most this year, it’s a digital space your audience most likely uses. Just like any other social media platform, responding to comments is a key part of YouTube community management. Hashtag searches. YouTube Live features.

YouTube 72

YouTube Features Engagement Hashtag 72

Sprout Social

OCTOBER 4, 2016

Instagram continues to evolve as one of the most predominant social media apps for customer interactions and engagement. Just over a one-year period, Instagram saw more than 500,000 advertisers use the network to grow business. This showed that Gap values the posts it gets through the social community.

Engagement 92

Engagement Instagram Hashtag Loyalty 92

Sprout Social

JANUARY 16, 2020

In fact, raising brand awareness is number one among the top social media goals of marketers today. This explains why so many businesses look toward viral marketing as an opportunity to catapult themselves into social media superstardom. If achieved, your message will be in nearly everyone’s social media feed.

Meme 105

Meme Marketing Hashtag Campaign 105

Hootsuite

NOVEMBER 23, 2022

Have you ever dreamed about becoming an influencer and getting paid to create social media content without needing a big audience? It’s become a proven tool in social media strategies for building communities, increasing brand awareness, and driving sales. Instead, use industry- and product-related hashtags.

UGC 93

UGC Film Authentication Influencer 93

Keyhole.co

DECEMBER 13, 2023

Social media marketing keeps evolving with each new social app. Add to the mix the ever-changing trends, you realize you need a robust social media strategy to run successful online campaigns. The brands that get it right do so by leveraging social monitoring and listening.

HootSuite 52

HootSuite Price Sentiment Social Media Management 52

Buffer Social

FEBRUARY 13, 2018

With Facebook being a part and parcel of university students’ lives, there are many things that social media teams at universities can do to market the university, engage students, and stay in touch with alumni. Curate student-generated content. Collect reviews from current and past students. How cool would that be!

Facebook 103

Facebook Marketing Groups Groups 103

Pixlee

JULY 14, 2021

The stats also back it up; 41% of consumers only need to see between 1 and 4 UGC reviews in order to be influenced to purchase, and 84% of consumers say they trust peer recommendations above all other sources of advertising. You may use social listening tools to find your mentions and gauge the overall sentiment about your brand. .

UGC 52

UGC Apparel Content Hashtag 52

Sprout Social

JUNE 7, 2023

This could be via your social media channels, website, in-store, during events or with your customer care team. It also means a unified experience across all the channels you use such as your website, social media, mobile apps, advertising or physical stores. What is brand experience?

Brands 111

Brands Sentiment How To Analysis 111

Convince & Convert

MAY 1, 2014

While some may chuckle at the idea of asking their car a question, or fear negative backlash following several high profile hashtag campaign failures, here’s why this campaign has been effective for MINI: The campaign caters to the company’s super fan audience of “MINIacs.” Post by MINI. The content is fan centric vs. sales centric.

Campaign 144

Campaign Features Video Case Study 144

Convince & Convert

MARCH 29, 2013

In order to more fairly rank celebrities who do not have a strong social media presence, Klout has incorporated news sources to corroborate the metrics they pull. Klout is not meant to be one more platform that users have to curate, and that is something Klout will always strive to avoid. ” Holy Social! .

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Klout Curation Social Media Analytics 131

Sprout Social

FEBRUARY 23, 2022

How does Instagram shopping fit into your social media strategy ? When done right, social shopping represents a totally different experience than traditional ecommerce. Food for thought: social media for retail is all about having an omnichannel presence. Make tagged products part of your content calendar.

Instagram 128

Instagram How To UGC Real Estate 128