Convince & Convert

SEPTEMBER 21, 2010

You’re engaged in an advertising and marketing campaign that uses the Web as its distribution platform. Especially in comparison to many other communication programs like traditional PR, TV advertising, outdoor advertising and others, social media actually offers pretty solid metrics. It’s about humanization.

Social Media 151

Social Media Strategy Consultant Web 2.0 151

Convince & Convert

FEBRUARY 15, 2010

If you update your company's Facebook page about latest happenings, or create a YouTube video, or write a blog post, the conversation comes AFTER the content is sent out, not before. Sure, social media is rooted in conversations, and listening to your customers and then responding on the social Web is a pillar of social media.

Social Media 114

Social Media Strategy Social CRM Newsletter 114

Convince & Convert

MARCH 25, 2010

Want to compare the historical growth of your RSS subscribers to your YouTube channel subscribers? New YouTube video that goes viral. For example, you can determine in an instant what the cost and return per view is for a YouTube video you spent $5000 on to generate 25,000 views. Presto, a pretty graph in about 3 seconds flat.

Social Media 117

Social Media Strategy Statistics Metrics 117

Convince & Convert

FEBRUARY 10, 2010

“Should we be on Twitter, or Facebook, or Linkedin, or YouTube, or some other places?&# Social Outposts Without the Mystery I’m often asked by corporate clients where they should engage in social media. Flowtown gives you the answer in seconds.

Social Media 128

Social Media Marketing Social CRM Consultant 128

Sprout Social

JUNE 6, 2022

In this article, we’ll walk you through how to earn TikTok comments, FAQs and strategy ideas from top brands who are mastering TikTok comments. Don’t buy TikTok comments, earn them organically. Let’s address the biggest lesson: Do not buy TikTok comments. Some brands will use pinned comments for a call to action.

Comments 91

Comments Engagement Collaboration Privacy 91

Convince & Convert

FEBRUARY 24, 2010

and/or Linkedin Answers, or create a series of helpful YouTube videos ( like Coldwell Banker ). People use Twitter and FB and other social media sites to provide word of mouth advertising whether it be negative or positive, it is some time of feedback of a product.

Compete 116

Compete Conference Organization Social CRM 116

Convince & Convert

MAY 27, 2010

The More Things Change, The More Things Change | Social Media Marketing | [link] [link] DJ Waldow Mr. Baer – How about Constant Contact buying Nutshell Mail? Someone should buy Flowtown, pronto. The More Things Change, The More Things Change | Social Media Marketing | [link] [link] Tena Hartwig great post featuring @bulbstorm!

Consultant 123

Consultant Metrics Social Media Social CRM 123

Convince & Convert

APRIL 1, 2010

So, I peeked at YouTube. 213 videos on YouTube , the most recent just five days ago. The Facebook page has a not-too-shabby 13,000+ fans, but most of the YouTube videos have just a few dozen views. The YouTube channel is barely mentioned on Facebook. The team has a lot of photographs on Facebook (and also some on Flickr).

Social Media 120

Social Media Content Analysis Sports 120

Hootsuite

NOVEMBER 9, 2022

Plus, many people are happy to be advertised to on these platforms. The better your product imagery is, the more enticing it is to buy. Fashion brand Aerie used shoppable YouTube video content to drive Spring sales. For example, the Instagram Shop tab is dedicated to getting brands and products discovered by target audiences.

HootSuite 115

HootSuite Content How To Retail 115

Convince & Convert

JULY 21, 2010

Have you read the Terms link provided by Facebook, Twitter or YouTube? Did your content creator (photographer, writer, designer) give you permission to post their work on Facebook or YouTube and hand over their control to Mark Zuckerberg? Read the fine print. This is particularly important when managing branded client materials.

Social Media 155

Social Media Policies Consultant Social CRM 155

Convince & Convert

MAY 26, 2010

YouTube is the second largest search engine in the world, and yet video content continues to be under-leveraged. Because once everyone is on Twitter, Facebook, and YouTube, we'll have to start talking about storytelling, because the tools conversation won't have any facets left. Just like websites. link] jaybaer It will.

Social Media 135

Social Media Consultant Video Strategy 135

Convince & Convert

APRIL 14, 2010

But yet Geek Squad has a YouTube channel that includes hundreds of videos showing people how to do it themselves. I find it really annoying to see a stream of tweets that contain nothing but the message “buy my stuff&#. I've often wondered how many of those buy-my-stuff Tweets are confusion rather than laziness.

Social Media 129

Social Media Consultant Health Care Questions 129

Convince & Convert

SEPTEMBER 20, 2010

You need to determine why your company should be social, for whom your efforts are intended and where your audience is in the buying cycle, and how you’ll measure success. Podcasts vs. YouTube. The pattern holds for YouTube and Linkedin, too. Private brand communities vs. Facebook. Linkedin Groups vs. Twitter.

Social Media 149

Social Media B2B Strategy Consultant 149

Convince & Convert

JULY 14, 2010

The challenges and chances of facebook, twitter, YouTube et. The challenges and chances of facebook, twitter, YouTube et. The challenges and chances of facebook, twitter, YouTube et. The challenges and chances of facebook, twitter, YouTube et. al definitely should influence strategy though.

Social Media 136

Social Media Strategy Metrics Organization 136

Convince & Convert

APRIL 6, 2010

and search for them on Google, Bing, YouTube, Twitter, Facebook, and SocialMention. Seek Content Inspiration Creating successful social media content isn’t just status updates. Take your top keywords (including your company name, product name, etc.) What shows up in these search results? How much photo and video content appears?

Brands 145

Brands Content Social Media Consultant 145

Convince & Convert

JUNE 3, 2010

I take pride in this job and I kicked the shit out of that call and I took a perfect game away from that kid over there.&# ( see it on YouTube ) But Joyce’s owning of the issue gets even better. There’s nobody that feels worse than I do.

Social Media 157

Social Media Strategy Consultant Social CRM 157

Convince & Convert

APRIL 4, 2016

We all want to buy from companies whose values align with our own. As Simon Sinek put it in his awesomely inspirational TED talk, “People don’t buy what you do, they buy why you do it.” Remember how we all want to work with and buy from people we like? Educational and How-To Videos.

Video 60

Video Content Marketing Film 60

Convince & Convert

MARCH 9, 2010

A recent study by Econsultancy called “ The Value of Social Media &# shows that companies are overwhelmingly using the “Big 4″ of Facebook, Twitter, YouTube, and Linkedin for their social media efforts. March 9th, 2010 |Written By: Jay Baer | View Comments Tweet Are you treating social media like a checklist?

Social Media 135

Social Media Strategy YouTube LinkedIn 135

Convince & Convert

SEPTEMBER 21, 2010

Most of the tools in the space focus on Twitter, we focus on Facebook Pages, YouTube and Twitter. s to ask before buying, ESP! Its much more cost effective for the mid size company who doesn't have a giant budget or the customer base on Twitter. I think Facebook pages are a tool that are not given enough credit right now.

Social Media 157

Social Media Radian6 Strategy SM2 157

Techipedia: Tamar Weinberg

JANUARY 5, 2012

10 Ethical Ways to Buy Links : While some may argue that you need to nofollow links purchased via paid reviews (which is suggested here), link buying isn’t over and is a great way for many people to get the visibility they feel they deserve and the SEO value that may come from it. Should You Buy PPC Ads for Your Brand Keywords?

Marketing 264

Marketing SEO Case Study Small Business 264

Convince & Convert

FEBRUARY 25, 2010

ThinkGeek has a robust involvement in social media, with over 68,000 followers on Twitter , 50,000 fans on Facebook and over 11,000 subscribers to their channel on YouTube , which features company-posted videos demonstrating items like their proximity-meter t-shirts and fake-blood-filled, realistically gummy heart for Valentine’s Day.

Social Media 117

Social Media Case Study Strategy Study 117

Convince & Convert

JUNE 8, 2010

A single tweet, YouTube video, or blog post can be the spark that sets off a firestorm of controversy. Opportunities Via Context Musician Dave Carroll has been widely lauded for his “ United Breaks Guitars &# YouTube video that has now been seen more than 8.5 450,000 views on YouTube, and counting.

Social Media 129

Social Media Foursquare Consultant Airlines 129

Convince & Convert

MAY 19, 2010

The shift in marketing dollars from traditional advertising mediums to the emerging media available to us via the Internet has more to do with the customers’ behavior than the seller. He writes a daily blog about how tiny businesses can make mighty profits using a personal computer, a little imagination and a few well placed dollars.

Social Media 139

Social Media Strategy Consultant Social CRM 139

Hootsuite

MAY 30, 2023

Almost half (47%) of consumers say timely responses to their questions will sway them to buy from one brand over another. Or, experiment with social media advertising to really ramp up leads. Hiring and recruiting top talent, and advertising open roles. Including paid advertising ROI, your top content, and customizable reports.

Social Media 79

Social Media HootSuite Template Templates 79

Convince & Convert

AUGUST 3, 2010

Facebook provides a way for users/consumers to interact with the brand; the website is a controlled medium that provides marketing/advertising instead of user feedback. Although I'd be looking at my YouTube and Facebook search optimization right about now, too. And a search engine of it's own. link] jaybaer Indeed.

Social Media 167

Social Media Facebook Marketing Consultant 167

Convince & Convert

AUGUST 3, 2010

Facebook provides a way for users/consumers to interact with the brand; the website is a controlled medium that provides marketing/advertising instead of user feedback. Although I'd be looking at my YouTube and Facebook search optimization right about now, too. And a search engine of it's own. link] jaybaer Indeed.

Facebook 167

Facebook Consultant Social Media Sites 167

Convince & Convert

FEBRUARY 9, 2010

You know, kind of like “We are really not a transparent company, but we play one on YouTube.&# Who better to help me buy a flat screen TV than the employee who sees 100 customers a week? I think it may be time for new words to be invented to differentiate “friend&# vs. friend and “trust&# vs. trust.

Social Media 119

Social Media Strategy Survey Social CRM 119

Webbiquity SMM

NOVEMBER 12, 2013

There are, on average, 700 YouTube video links shared on Twitter every minute, and 500 years worth of YouTube videos watched on Facebook every day. 93% of online research starts with a search engine, and 68% of consumers check out companies on social networking sites before buying. Deloitte University Press ). Brandpoint ).

Statistics 226

Statistics Social Media B2B Journal 226

Convince & Convert

SEPTEMBER 21, 2010

Use WWSGD to include a little message before or after each of your posts, asking readers to subscribe to your RSS feed (or buy you a drink). TubeMogul For video upload and syndication, I often use TubeMogul , which allows you to upload a single video clip to dozens of video sites – not just YouTube.

Social Media 167

Social Media Strategy Consultant Tweetdeck 167

Convince & Convert

MARCH 2, 2010

My friends at ExactTarget announced a moment ago that they have acquired CoTweet , the leader in enterprise Twitter management, and will be building a social products lab to add tie-ins for Facebook, YouTube, and other elements of the social communication ecosystem. link] Michelle Olson Get on the bus, people!

CoTweet 117

CoTweet CoTweet Analysis Consultant 117

Kikolani

JUNE 25, 2010

7 reasons NOT to do content marketing – no strategy, no consistency, and no advertising are just a few reasons. FAQ pages – best practices and examples – elements that make a successful FAQ page. Business / Career / Finance. 33 common business blogging mistakes – and how to fix them.

Mashup 129

Mashup Resources WordPress Hubpages 129

Convince & Convert

SEPTEMBER 23, 2010

It’s also now pulling Youtube and a few other spots it looks like. TweetReports doesn't have Facebook results but it does provide both real-time results for Twitter as well as an archive search which is nice since search.twitter only return 1500 results. Im Jay Baer.

Social Media 165

Social Media Strategy Engineering Social CRM 165

Buzz Marketing for Technology

JUNE 27, 2008

If you can afford it, buy professional listening tools, like Radian6 or others in that category. Buy an easy-to-remember, easy-to-spell, content-appropriate domain name if you can. Get a YouTube account for video uploading. Another promotion tool: make videos on YouTube with URL links. Be sure to stay aware of those.

Social Media 280

Social Media Brands Technorati RSS 280

Tweaklibrary

APRIL 20, 2022

It includes YouTube video downloads, Mac screen recording, and presentation creation. User-friendly & has no upsells.and no advertisements. It may be used for various tasks, including playing video and music files on various devices, such as the iPhone 5s, and uploading to YouTube. Features: No advertisements.

Video 22

Video Price Film iPhone 22

Convince & Convert

APRIL 7, 2010

It’s never going to be Facebook (unless Facebook buys them), but don’t ignore geo-location apps. Although ironically, I wouldn't exactly hold up Facebook, Twitter, Google, eBay, or YouTube as fantastic customer service examples either. What great examples of businesses doing this well do you have? That is troubling.

Foursquare 152

Foursquare Analysis Consultant Mobile 152

Convince & Convert

SEPTEMBER 2, 2010

Inevitability Sure, we all talk about Facebook and Twitter and YouTube. It’s a benefit, not a drawback that (despite what others might proclaim) there is no social media playbook that can taken off the shelf and executed in rote fashion for all companies. You are free to make your own reality and script your own success.

Social Media 155

Social Media Strategy Consultant Social CRM 155

Viper Chill

JUNE 11, 2013

“I could advertise on marketing sites with just an XXX graphic on a 125 x 125px square. I get far, far more positive emails than I do negative, I’m just highlighting this here so you shouldn’t be surprised if you get angry customers before they even buy something. I take this kind of thing very seriously.

Case Study 76

Case Study Study Products WordPress 76