84% of Women Read Peer Reviews Before Making a Purchase?
The Realtime Report
MARCH 8, 2017
The women surveyed cited the following as the most important factors they consider before making a shopping decision: quality (82%), price (82%), reviews (58%), a discount/sale (50%), free shipping (34%), brand name (24%) and photos of people using the brand/product (11%). 77% of women seek out product reviews to buy a product.
Let's personalize your content