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12 (of the) Best Content Marketing Infographics of 2013

Webbiquity SMM

Content marketing is more than just text of course, and infographics have become one of the most popular non-text formats. While their ubiquity has caused some to call for their death , as Jamie Cartwright points out below, infographics aren’t likely to go away any time soon—though the form will continue to evolve.

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How to build a B2B social strategy (that isn’t boring)

Sprout Social

Reality check: B2B social media is here to stay. In fact, recent statistics note that social advertising is practiced by a staggering 83% of B2B marketers and is second only to search engines in terms of success. But there’s no denying that B2B social media is tricky.

B2B 145
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Why You Should Use Brand Storytelling on Social Media

Oktopost

A long time ago, in an internet marketing landscape far away, B2B marketers could get away with ignoring social media. Everything changed once social media took over the world. It’s now an indispensable part of B2B marketing strategy. But not anymore. What is Brand Storytelling?

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Best LinkedIn Guides, Tips and Tactics of 2011

Webbiquity SMM

While B2C marketers focus on Facebook, LinkedIn is consistently cited as the top social network for B2B marketing. How can you optimize results from LinkedIn advertising? Find the answers to these questions and more here in 22 of the best LinkedIn guides of the past year. LinkedIn Tips, Tactics and Best Practices.

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23 Outstanding Social PR Guides

Webbiquity SMM

Image credit: PRNews. This shift has led to today’s emphasis on “social” PR. But it’s not merely about using social media platforms and outreach; as one of five pillars in the web presence optimization framework , PR now impacts SEO, content marketing, website design, and other marketing disciplines.

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26 Outstanding LinkedIn Tips and Tactics

Webbiquity SMM

Indisputably the largest business-oriented social network, LinkedIn has emerged as a crucial site for professional networking, B2B marketing, hiring and job seeking. As a key driver of both traffic and online visibility, LinkedIn is a key component in any B2B firm’s web presence optimization framework.

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36 (of the) Best Facebook Guides, Stats and Rants of 2010

Webbiquity SMM

Having long ago passed MySpace as the most popular social network, Facebook recently replaced Google as the most-visited website in the U.S. Find out here in three dozen of the best Facebook marketing guides of last year—along with some interesting stats and even counterpoints from a few naysayers and holdouts.

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