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Digital Success for your Small Business

Saying It Social

In case you missed our Google Partner Connect Live Stream event, check out our recap with our major takeaways from speakers Todd Rowe and Fred Vallaeys about digital marketing and advertising for your small business! The post Digital Success for your Small Business appeared first on.

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Google AdWords – Easy Tips for Bloggers and Small Business Owners

Kikolani

Google AdWords is one of the most popular ways of online advertising. Even though it is easy to set up and anyone can make an AdWords account, it has proven to be rather difficult to optimize for good results. AdWords is addictive, and just like anything else that is addictive, it can get out of control.

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3 Reliable Ad Networks For Small Businesses

Small Business Mavericks

PPC Hero has a post about alternative ad networks to Google AdWords. I wouldn’t recommend giving up on Google AdWords, of course. The problem facing many small businesses is that you don’t have a huge budget. Even after graduating to Google AdWords, you can still use the smaller ad networks. Surprised?

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10 Tips For Optimal AdWords Campaign Settings

Small Business Mavericks

” He has written A Guide to Optimal Campaign Settings for AdWords in 2014 for Savvy Advertisers over on Search Engine Journal to explain the way he approaches this foundational topic. Always include the search partner network when starting a new AdWords campaign. Use specific areas within the area you want to target.

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An Experienced View Of AdWords

Small Business Mavericks

What You Need To Know About AdWords Quality Score From A Former Googler is a pretty good start, and I am looking forward to his input in the months ahead. Mr Vallaeys was on the Quality Score team at Google’s AdWords division. PPC for Small Business adwords CTR google PPC quality scores'

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Google Changes How It Reports AdWords Quality Scores

Small Business Mavericks

Quality scores are very important for Google AdWords users. That scale is tied to three key aspects of your AdWords campaign: Expected Click-Through Rate (CTR). Recently, Google announced they’re changing how they report AdWords quality scores. This could make a big difference for some advertisers.

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The Time Is Now For Small Businesses To Grab More Customers

Jason Yormark

To succeed at building small business marketing strategies , you have to find a reliable way to bring in low-cost leads. Online marketing strategies are an excellent avenue for small businesses because they’re cost-effective and easy to measure. For many small businesses, the barrier to entry is cost.