Hootsuite

JULY 8, 2020

Organic and paid social—they’re the peanut butter and jelly of marketing. At Hootsuite, we know our social success is directly tied to our integration of paid and organic efforts. At Hootsuite, we know our social success is directly tied to our integration of paid and organic efforts.

HootSuite 109

HootSuite Organization Strategy Metrics 109

Hootsuite

MARCH 1, 2024

Luckily, Threads post scheduling is now available through Hootsuite. In fact, as a Meta Business Partner, Hootsuite is one of the first social media management apps to offer this functionality — and it’s super easy to use. 1 Social Media Tool Create. As of March 1, 2024, people can schedule Threads posts via Hootsuite.

Instagram 107

Instagram HootSuite How To Social Media Management 107

Hootsuite

APRIL 25, 2024

In the dog-eat-dog world of social media content, many marketers and creators will do anything to stay ahead. From Hootsuite’s Swiss army knife versatility to Talkwalker’s data-driven insights and Pocket’s simplicity, discover which content curation tool best aligns with your social strategy.

Curation 80

Curation Social Media Management Tools Social Media 80

Hootsuite

JULY 8, 2020

Organic and paid social—they’re the peanut butter and jelly of marketing. At Hootsuite, we know our social success is directly tied to our integration of paid and organic efforts. At Hootsuite, we know our social success is directly tied to our integration of paid and organic efforts.

HootSuite 83

HootSuite Organization Strategy Metrics 83

Hootsuite

JANUARY 4, 2023

billion people are active social media users. Social media marketing provides a unique opportunity to connect with this massive audience on the platforms where they already spend their time. But what exactly does social media marketing entail? What is social media marketing? A whopping 4.74

Social Media 76

Social Media HootSuite Marketing Social Networking 76

Hootsuite

APRIL 17, 2024

How likely you are to click to view replies on a Threads post Meta can predict the likelihood of a user viewing replies on a post based on how many times others have done the same thing, how frequently you engage with an authors content and how long it’s been since you were active on Threads. Grab your free Hootsuite trial now 4.

HootSuite 86

HootSuite Feed Feedly Instagram 86

Sherrilynne Starkie

JANUARY 2, 2018

When you figure that nine out of ten Canadian adults use social media, it’s clear where the best marketing opportunity is. Many organizations are on social media, yet they don’t see tangible business advantages. It can seem like social media is a waste of both time and resources in a world of competing priorities.

Consultant 309

Consultant Social Media Curata Sysomos 309

Webbiquity SMM

JANUARY 24, 2019

There are several reasons why marketers may want to partially automate their social media campaigns. First, success with social media marketing comes with frequency (plus quality). Depending on your campaign strategy and target audience, social media marketing could be a 24×7 job. First things first.

Social Media 164

Social Media Marketing Hashtag Campaign 164

Hootsuite

DECEMBER 12, 2023

Whether you’re B2B or B2C, your customers want to engage with humans on social media. 56% of customers want more relatable, personable content from brands on social, but 48% of brands are still posting self-promotional content multiple times a week. Easy: be active on social media. Not for execs on social media.

Social Media 111

Social Media Strategy HootSuite Sentiment 111

Hootsuite

SEPTEMBER 14, 2023

Social media intelligence is the practice of gathering data from social media conversations to inform your future marketing actions. Unlike social listening , which involves simply monitoring conversations, social media intelligence takes it a step further and uses patterns and trends in data to inform decision-making.

Social Media 102

Social Media Sentiment HootSuite Analysis 102

Webbiquity SMM

AUGUST 27, 2019

Twitter and LinkedIn remain the top two social networks for B2B marketers. That said, there are some disturbing signs developing for Twitter (and the B2B marketers who rely on the platform). Per recent research , though 77% of B2B marketers say they use Twitter to distribute content, Twitter use is down 8% since 2014.

B2B 154

B2B Research Twitter Marketing 154

Hootsuite

MAY 19, 2022

In 2007, the social networking platform FriendFeed was the first to give users the ability to click like next to a social media post. Read on for tips to help you understand the role likes play in your Facebook marketing and why it’s important that your likes are authentic. 100% real and active users!

Tips 141

Tips HootSuite Facebook How To 141

Hootsuite

DECEMBER 20, 2019

Whether you’re planning to use Facebook to break into new markets, boost sales, or connect with customers, it’s important to stay on top of Facebook user demographics. Bonus: Download a free guide that teaches you how to turn Facebook traffic into sales in four simple steps using Hootsuite. billion monthly active users.

Social Media 111

Social Media Facebook Marketing HootSuite 111

Hootsuite

JUNE 28, 2023

You share an amazing Hootsuite blog article to your work Slack (hint!). Welcome to dark social. Don’t worry, dark social isn’t the same as the notorious “dark web” trying to lure you into evil. Dark social is the oldest social network in action: private, untraceable human-to-human communication.

HootSuite 120

HootSuite URL Analytics Forums 120

Hootsuite

FEBRUARY 4, 2020

And once you do, you’ll be able to create a smart Instagram marketing strategy that will create leads, sales, and an audience devoted to your brand. After all, the social media platform boasts more than 1 billion users all over the world (more than 1/10th of Earth’s population). But that’s a little easier said than done. Get Started.

Instagram 145

Instagram Social Media Marketing Survey 145

Hootsuite

MAY 12, 2020

At some point, many busy social media marketers may be tempted to try an Instagram automation tool. Much of the software that’s used to automate Instagram activity defies network guidelines. The key is to only use tools that help you automate and simplify authentic activity on Instagram. This can be a tricky.

Software 145

Software Instagram Tools HootSuite 145

Hootsuite

APRIL 11, 2022

So, we’ve compiled a list of Hootsuite expert-approved TikTok tools. Pendulum allows you to schedule and post TikTok videos directly from Hootsuite. If you’re a social media manager with multiple clients, you’ll have support for as many TikTok accounts as you add. Then, you can respond directly in Hootsuite. Brandwatch.

Tools 110

Tools HootSuite Marketing Analytics 110

Hootsuite

MAY 21, 2020

But before we do, let’s look at exactly what social media monitoring is and why it’s critical to any successful social marketing strategy. Bonus: Download a free guide to learn how to use social media monitoring to get more customers and boost sales. The social listening part is more active and strategic.

Social Media 145

Social Media Tools HootSuite Sentiment 145

Social Media Strategies Summit

SEPTEMBER 22, 2023

For instance, HootSuite has a dedicated Twitter account, @Hootsuite_Help , which deals with customer queries about its social media management platform: Thank you for contacting us via our Social Networks! Do they actively contribute to the platform or use it passively (e.g., We’ll be glad to assist you today. ^CV

Strategy 130

Strategy FAQ Guidelines Policies 130

Hootsuite

APRIL 29, 2020

A social media posting schedule is a lifesaver for busy social marketers. To keep things simple, you can use our free social media audit template to help you create an up-to-date inventory of all your social accounts. As part of your audit, make a note of how often you’re currently posting on each social network.

Template 145

Template Templates Social Media Tools 145

Hootsuite

JANUARY 30, 2020

billion people using social media today—more people than there were on the entire planet in 1971. This figure comes from the Digital 2020 report from Hootsuite and We Are Social , which tracks digital and social media trends across the globe. billion social media users (an increase of 9%) in 2020. There are 3.8

Social Media 145

Social Media HootSuite Report Advertising 145

Hootsuite

NOVEMBER 28, 2022

What is social media advocacy? Social media advocacy is a way to leverage the social networks of the people who like you and/or are invested in your continued success : your customers, employees, business partners, influencers, and more. Who do they engage with on social media? What can brand advocates do for you?

Social Media 122

Social Media UGC How To HootSuite 122

Hootsuite

DECEMBER 17, 2019

This year’s YouTube stats show that—spoiler alert—YouTube is still bigger than all the other social media platforms. Sidebar: We’re guessing Pew doesn’t classify YouTube as a ‘social’ platform because it’s a bit of a chimera: is it video platform or a search engine or a social network? 81% of 15–25 year-olds in the U.S.

Statistics 145

Statistics YouTube Marketing HootSuite 145

Hootsuite

AUGUST 17, 2020

But if you’re using this social media channel as part of your marketing strategy , then your brand needs to pay attention to YouTube comments too. Think of this as YouTube’s way of bringing your attention to new activity that could be relevant to you. You can also add a Moderate Stream in Hootsuite. By subscribers.

Comments 143

Comments YouTube HootSuite How To 143

Convince & Convert

FEBRUARY 5, 2018

Innovative brands are activating employees to be storytellers. They are doing this to reach new audiences, extend the reach of organic content in social and humanize their brand. The current buzzword for this practice is “employee advocacy,” or even “social selling.” It’s a fact. Click To Tweet.

Strategy 145

Strategy Social Media Marketing Consultant 145

Akamai Marketing

OCTOBER 30, 2012

The Case For Active Users as Social Media Community Managers. I’m an advisor at Pacific New Media for a social media certificate program they are launching. They’ve had social media classes for several semesters and I’ve taught several classes. I’ve really been thinking about this lately.

Activities 138

Activities Communities Social Media Class 138

Hootsuite

APRIL 19, 2021

Publishing tools like Hootsuite can be used to schedule social media posts across platforms. Scheduling Facebook posts using Hootsuite. If you’re looking for a Facebook scheduling app, Hootsuite is a great choice. The app is easy to use and allows you to schedule posts to other social media platforms, too.

HootSuite 145

HootSuite Facebook How To Template 145

Hootsuite

SEPTEMBER 7, 2022

Plus, most social networking sites and resources are free! Social media can help build relationships between teachers and students. Any good strategy begins with smart social media marketing goals — just don’t try to cover too many bases at once. Gain market insights with social listening.

Education 93

Education Social Media Tips HootSuite 93

Waxing UnLyrical

DECEMBER 21, 2010

Waxing UnLyrical personal, possibly poetic, musings on public relations, media, communication, and everything in between About Shonali 7 Reasons To Add Amplify To Your Social Networks December 21st, 2010 Tweet I first heard about Amplify earlier this year; I believe it was at the January chapter meeting of IABC/DC Metro.

Social Networking 270

Social Networking Class Comments Conversation 270

Keyhole.co

DECEMBER 13, 2023

Social media marketing keeps evolving with each new social app. Add to the mix the ever-changing trends, you realize you need a robust social media strategy to run successful online campaigns. The brands that get it right do so by leveraging social monitoring and listening. Try Keyhole for free 2.

HootSuite 52

HootSuite Price Sentiment Social Media Management 52

Hootsuite

MAY 20, 2020

It’s relatively easy for an imposter to create a social media account that looks like it belongs to your company. This is one reason why it’s so valuable to get verified on social networks. Facebook estimates that about 5% of monthly active user accounts are fake. million fake accounts in just six months.

Social Media 144

Social Media Tools Tips Policies 144

Hootsuite

JANUARY 6, 2022

You can select timing recommendations for each network in the top left drop down menu. Hootsuite bases these suggestions on when your followers are likely to be on a particular social network, and when your account has accumulated the most engagement and views in the past. It’s math (or… science?) Not bad at all.

Engagement 131

Engagement Instagram HootSuite Meme 131

Saying It Social

MARCH 22, 2010

Saying It Social Your Social Media Marketing Resource Home About Polls Our Services Testimonials Proceed with Caution When Being Active on Social Media Sites Being active on social media networking sites such as Facebook and Twitter is a great way to build business relationships.

Sites 132

Sites Activities Social Media StumbleUpon 132

Social Media Strategies Summit

FEBRUARY 1, 2024

Step #1: Identify Your Social Media Competitors Google might seem like an odd place to start a social media audit. But it’s one of the most effective tools for identifying your true competitors — not just the brands you think you’re competing with, but those actively targeting the same audience as you.

Analysis 184

Analysis Social Media How To Hashtag 184

Waxing UnLyrical

MAY 13, 2019

Sometimes it’s not that brands don’t care, it’s because they didn’t hear (on time), because they weren’t actively listening. Now on to: 5 Simple Ways SMBs Can Ace Social Listening. Become Socially Active. Create social media accounts on networks your target audience use.

Small Business 216

Small Business Pharmaceuticals HootSuite Startup 216

Hootsuite

NOVEMBER 1, 2021

Get the list of secret shortcuts Hootsuite’s own social media team uses to create thumb-stopping content. Google Analytics , Hootsuite Insights , and o ther social monitoring tools can help give you insight into what terms people use to search for your business. User activity. Source: Hootsuite Insights.

SEO 145

SEO Instagram Tips HootSuite 145

Hootsuite

JULY 12, 2022

Owly got a serious makeover, we dialed our photography style up to 10, and we’re embracing our role as your guide to social. And all that strategy got us thinking about the relationship between social and brand identity. — Hootsuite (@hootsuite) May 19, 2021. Nobody is on social to get blasted with ads.

Brands 114

Brands HootSuite Module Meme 114