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How to Create an App Activity Custom Audience for Facebook Ads Targeting

Jon Loomer

App Activity Custom Audiences allow you to reach and re-engage those who engaged with your game or app. Select “App Activity” so that you can create an audience of people who launched your app or game or took a specific action while using it. Most active users (based on number of times the app was opened).

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New Feature: Marketing Messages from Meta Business Suite

Jon Loomer

Meta announced a bunch of new features recently related to messaging and lead generation. “Marketing Messages from Meta Business Suite” are currently being tested, although I have not seen an example of the feature in the wild. . What is ultimately revealed will certainly color how beneficial the feature is for marketers.

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Reddit’s Big Move on Money-Making Features: Here’s What You Need to Know

The Realtime Report

Reddit’s Big Move on Money-Making Features: Here’s What You Need to Know “The future of social media is monetization,” claims Jason Adler, an expert at Repocket. They’re gearing up for transformation, introducing new monetization features that could change the way users interact with the platform.

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5 Features Social Media Marketers are Missing on Snapchat

Ignite Social Media

Until then, here’s some interesting data regarding the current state of Snapchat and its active users: As of Q4 2020 , Snapchat has accumulated over 265 million Daily Active Users, a 22% Y-o-Y growth. While most marketers know about Stories , Discover , and Lenses , we’re breaking down 5 specific features you’re likely missing out on.

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How Buffer Has Changed: Unpacking Every Feature We Built in 2023

Buffer Social

In total, we released 26 fantastic features. New features AI Assistant 🤖 This was a big one. Open Beta Program 🔓 Buffer users can now access new features before they’re launched, and help us shape the future of Buffer, by simply toggling a switch in Buffer. Buffer changed a lot in the last year.

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Atly Unveils Game-Changing ‘Follow Your Friends’ Feature – Your Social Circle Guides You to the Best Spots

Bill Hartzer

Atly , the trailblazing social mapping platform, has just rolled out its latest feature, ‘Follow Your Friends.’ This innovative feature not only connects users with friends but also showcases their preferred hotspots, from cozy coffee shops to scenic hiking trails.

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Understanding and exploring core social media features

Sprout Social

With so many competing social media ecosystems, it can be overwhelming to keep track of all the features. But we’ll discuss the common social media features brands benefit from the most and a few untapped features to consider. For example, the link in bio feature can direct your audience to more content on your website.

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