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RedKangaroo Launches World’s First “Organic Growth” Marketing Platform Leveraging Social Media

Bill Hartzer

Users who choose to participate in these campaigns and actively promote brands via social media and text messaging are rewarded each step of the way, creating a powerful incentive for continued engagement. Already, RedKangaroo has forged partnerships with renowned beverage brands, such as Frazy and HOP WTR.

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Reuters, Rogers and social dashboards

Sherrilynne Starkie

Show host Shel Holtz wondered aloud if the creation of such social media dashboards will become common place among organizations active on the social Internet. A few months ago Rogers, the Canadian provider of wireless, cable TV, Internet and phone services, launched Social@Rogers (client).

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Facebook Filed for a Trademark on the Word Meta. You Should See the Description.

Bill Hartzer

G & S: Downloadable software in the nature of a mobile application; Computer hardware; Downloadable software for social networking and creating and interacting with online communities; Downloadable software for creating, managing and accessing groups within virtual communities; Software development tools; Downloadable software to enable development, (..)

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The Social Cost of Unpaid Tweetup Teams

Bare Feet Studios

As the founder of the Social Media Club Hawaii chapter and a very active social media consultant here in Hawaii, I am often invited to attend events and receive services for free in exchange for social media buzz – aka tweeting, facebooking, photographing, and videoing about my experiences. Have you experienced this?

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How to Run a Successful Facebook Contest for Your Business

Rebekah Radice

This is fantastic for brand involvement and sense of community. Just take a look at what Cricket Wireless did: they gave a $25 credit for every successful referral. Don’t miss the opportunity to cross promote your contest on all the other social networks you’re active on. Referral Promotion. Always be data-driven.

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How to Run a Successful Facebook Contest for Your Business

Rebekah Radice

This is fantastic for brand involvement and sense of community. Just take a look at what Cricket Wireless did: they gave a $25 credit for every successful referral. Don’t miss the opportunity to cross promote your contest on all the other social networks you’re active on. Referral Promotion. Always be data-driven.

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How To Create A Know-It-All Company - CIO.com - Business Technology Leadership

Buzz Marketing for Technology

Before creating an online community of practice (COP), Michael Behounek, KM director for $1.25 Behounek once created a community to devise performance enhancements for a particular 2,000-horsepower pump used in the companys oil refineries. That gave us fertile ground to kick off the community. Wireless WANs and LANs.

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