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Why You Should Care About Klout

Ari Herzog

The recent addition of LinkedIn to the mix of social media considered when calculating a Klout score has left many wondering about Klout, how to raise your score, and whether it matters after all. Have you heard of Klout ? What is Klout? Klout’s algorithm strives to measure a user’s online influence.

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What’s Your Score? How Klout and PeerIndex Affect Social Engagement

Idaconcpts

So, given the growing importance of social media, it makes sense that companies are now measuring the relative importance, or influence, of the people using the networks. Klout and PeerIndex, the two major players in measuring social influence, have only been around for a few years but have already made a mark on digital engagement.

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Top Five: Tidal Wave of New Social Media Features

Sherrilynne Starkie

Plus end of the road for Klout. Facebook has introduced new tools to its app, Messenger, that make it easier for users to report conversations that violate the network’s community standards. End of the road for Klout. Klout, once known as the arbiter of social media influence is shutting down. Follow List.

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Start Your Community With Role Models, Not Influencers

Social Media Strategery

They were role models who would care for the community as if it were their own. "In "In Pinterest’s early days, Silbermann gave out his cell-phone number, attended blogger meet-ups, and personally composed weekly emails that were sent out to Pinterest’s tiny, but growing, community. "It’s

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Reuters, Rogers and social dashboards

Sherrilynne Starkie

Reuters has launched Social Pulse , a social media hub on Reuters.com which highlights social media’s most shared news, companies and influencers. The Klout 50 ranks the most social CEOs in the USA by influence. It displays the news that is most popular in Reuters social network.

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Why Online Influencer Outreach is Overrated and How to Fix It

Convince & Convert

Trying to convince online influencers to tweet, blog, instagram, or pin nice things about your company is the post-modern version of celebrity endorsement, but with less impact. Reasons Why Online Influencer Outreach is Overrated. First , we tend to confuse audience with influence. The Two Dimensions of Online Influence.

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How Much Social Proof Is Enough?

Small Business Mavericks

One of the big benefits to being active on social media is the proof of your reputation. It’s not like your Klout score has to be through the roof or no one is going to believe you really know your stuff. What you want to do as a company is influence every customer in a positive way. Social Media influence social proof'

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