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Monetization: Social Network Advertising

Laurel Papworth

Social Ads are driving down the price of regular online ads: A recent analysis by ComScore shows social networks, primarily Facebook and MySpace, have over the last year drawn an average CPM of only 56 cents, compared to the $2.43 RocketOn and Living Web (1). Twitter: Reputation Management in Social Networks (20).

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Indian Companies on Twitter – A Usage Study

The Marketing Blog

Quotes from the Money Life article Iffort’s report states that usage of Twitter will penetrate more organisations, and more firms and customers will start using this social networking tool.Conversations between users and brands which are managed by humans with an emotional quotient will continue to boost Indian marketing efforts.

Study 180
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3 Ways to Analyze Facebook Fan Page Traffic «

The Marketing Blog

Based on the analysis of parameters like these, you would want to measure the success ratio of your site. The bottom-line is that as a marketer you would certainly want to measure the impact and effect of your activities on any channel. When it comes to Facebook, the social networking platform is no different.

Facebook 185
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10 Reasons Market Research is Critical to Social Media

Adam Cohen

They Have the Best Contextual Insight Bruce Temkin , former Forrester Research analyst on customer experience, wrote a post a few months ago about how market research needs less statistical analysis and more contextual analysis. Definitely when someone want to start a social network marketing they should have a goal.

Research 265
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Grow Your Wiki

Buzz Marketing for Technology

Web Content 2007. Web-based spreadsheet. The current issue of 7thFloor , an italian business magazine, includes an interview with the speakers from the International Forum on Enterprise 2.0. Thomas Vander Wal explains folksonomy - using social taging to organize knowledge based on interconnections between people.

Wiki 223
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eLearning 2.0 Technologies and Concepts: Start Pages as Environments for Self-Organized Learners

Buzz Marketing for Technology

eLearning 2.0 eLearning, Learning Design, eLearning Standards, Knowledge Management, Active Learning, Blended Learning, Web 2.0, Microcontent, Social Software. The comparative analysis of fourteen start pages is performed according to a proposed methodology. Call for SCORM 2.0 Thursday, June 5, 2008.

Netvibes 100
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KM Edge: Where the best in Knowledge Management come together

Buzz Marketing for Technology

We look forward to seeing you soon on your favorite social networking site! -->. and the various methods from Cognitive Edge / Dave Snowdens work for narrative elicitation, capture and analysis to uncover the real impact of KM work. is a career Naval officer who has been on active duty for 26 years. Comments (0).

Web 2.0 150