Social Media Strategies Summit

FEBRUARY 13, 2020

With its ability to get in front of a wide array of consumers, social media may be the darling of retail and B2C brands, but it is increasingly difficult for ANY business to ignore the power of social media marketing. This is likely due to the fact that decision makers across industries are active on social media.

B2B 150

B2B Social Media Brands Hubspot 150

Hootsuite

JANUARY 30, 2020

billion people using social media today—more people than there were on the entire planet in 1971. This figure comes from the Digital 2020 report from Hootsuite and We Are Social , which tracks digital and social media trends across the globe. billion social media users (an increase of 9%) in 2020.

Social Media 145

Social Media HootSuite Report Advertising 145

Oktopost

MAY 26, 2020

A quick look at the banking and finance category in your mobile app store will show you how crowded the field is right now. Why Fintech needs social media. Social media is a critical channel for fintech and finserv companies, but it can be an ongoing challenge as well. The answer may be simpler than you think.

Social Media 141

Social Media Banking Marketing Mobile 141

Buffer Social

DECEMBER 10, 2019

Instagram Stories was one of the most dynamic social media channels in 2019. And at Buffer, Stories has been a major focus in 2019 as well. Not to mention, we had a ton of Stories podcast episodes in 2019, which you can find in our archives. . The Best Instagram Stories of 2019. And it’s hard to choose. .

Instagram 98

Instagram Patterns Template Templates 98

Pam Moore

MARCH 5, 2019

Digital marketers are scrambling in 2019 to find their place above the noise. Getting lost in the crowded, noisy digital and social world of today is happening to even the most seasoned marketers if they don't accept the new reality. Watch the video below to learn 5 digital mindset shifts marketers MUST make in 2019. SoundCloud.

Marketing 109

Marketing Template Templates Analysis 109

agora pulse

JANUARY 3, 2020

Getting engagement on Twitter can be tough. But these tips can help you expand your Twitter follower count and boost positive social interactions. Used by celebrities, politicians, and marketers alike, Twitter is the place to increase engagement and spread brand awareness. Here’s the juicy stuff for Twitter.

Twitter 129

Twitter Tips Influencer Hashtag 129

Hootsuite

MAY 27, 2020

With hundreds of millions of Tweets sent each day — and an ever-changing Twitter algorithm — it can be easy for your brand’s posts and Twitter marketing to get lost in the noise. That’s where Twitter ads come in. Types of Twitter ads. Source: Twitter for Business. Source: Twitter for Business.

Advertising 145

Advertising Twitter How To HootSuite 145

Ignite Social Media

DECEMBER 19, 2018

Wondering how to engage your social media audience and make them stop in their feed to view your content? As you focus on your brand’s social media strategy development for the new year, ensure that video is part of your content mix. Fans are likely to further engage with your brand after watching a video on social media.

Video 145

Video Social Media Strategy Case Study 145

Pam Moore

APRIL 30, 2019

For years many social media savvy marketers have tapped into the power of hashtags to grow their brand, community and even generate leads and sales. Hashtags are a big part of social networks such as Instagram, Twitter and Facebook. Because as I always say, social media is about people. Episode Highlights.

Hashtag 108

Hashtag Social Media Training Template 108

Social Media Strategies Summit

JANUARY 2, 2020

The past several years have seen huge shifts in the social media landscape and this year is sure to continue that trend. Social Media has truly grown into its maturity as a marketing channel. Social now dominates the way people communicate, shop and interact with brands. But the campaign didn’t end on social.

Campaign 165

Campaign Meme Social Media Instagram 165

Hootsuite

JANUARY 15, 2020

Understanding social media demographics —the different audiences that each platform has the potential to reach—allows you to: Reach the right audience. Simple: The best social media marketers know where their audience is. That means choosing the right social platforms for their brands. Twitter Demographics.

Social Media 145

Social Media Marketing YouTube LinkedIn 145

Hootsuite

OCTOBER 27, 2020

More than 4 billion people around the world now use social media each month, and an average of nearly 2 million new users are joining them every day. The world is spending more time on social media too, with the typical user now spending roughly 15 percent of their waking life using social platforms.

Report 145

Report Social Media Yahoo Analysis 145

Unmetric

AUGUST 22, 2019

We looked at the back-to-school social media trends over the years using, Unmetric Discover , the world’s largest branded content catalog, to see what brands have done in the past for their back-to-school social media campaigns. Struggling to come up with back-to-school ideas on social media? Tic Tac Global.

Social Media 127

Social Media Engagement Class Campaign 127

Hootsuite

OCTOBER 30, 2019

Twitter statistics, we have them. Here are all the hard numbers you need to know if you’re planning to tap Twitter’s audience in 2020. For some brands, Twitter might seem risky or divisive—though whether it causes or reflects political polarization is up for debate. But for those brands who ‘get’ Twitter, the rewards are many.

Twitter 112

Twitter HootSuite Marketing Comparison 112

Buffer Social

OCTOBER 9, 2023

Get the need-to-know highlights from the social media industry that happened the week of October 2-6. Twitter/X 1. Trademark Lawsuit Trademark lawsuit against Elon Musk's X by an ad agency called X Social Media. Mobile Live Streaming Exclusive mobile live streaming for members rolled out on YouTube mobile app.

News 72

News Social Media Marketing Facebook 72

Ignite Social Media

MARCH 2, 2021

Social media marketers constantly try to balance the proven practices on established social networks with strategic bets on the up and comers. When I started Ignite Social Media in 2007, the battle between MySpace and Facebook still raged and Friendster was hanging on for dear life.

Upcoming 212

Upcoming Social Networking Privacy MySpace 212

Sprout Social

APRIL 19, 2019

Despite efforts to unseat it, Facebook is still the reigning social media network. Here are the important stats for marketers to know, categorized by topic and ready for you to use in your social media strategy. As of January 2019, the highest number is India at 300 million users. billion monthly active users.

CPC 111

CPC Facebook Marketing Advertising 111

Later

JULY 10, 2019

Summer has finally hit, and while most brands are taking a vacay, now’s the time to level-up your Instagram strategy and jump on some of the hottest Instagram trends in 2019! Being more “authentic” on Instagram has been on the rise for quite some time now – in fact, it was one of our top expert predictions for 2019 !

Trends 85

Trends Instagram Feed Feedly 85

Pam Moore

DECEMBER 15, 2018

It's time to get serious about your content marketing efforts in 2019. Content is at the core of our digital and social, always on, always connected and always learning mobile world of communication. Here are 7 content marketing trends you can't ignore in 2019: 1. They will not win in 2019, period.

Trends 60

Trends Content Marketing Influencer 60

Sprout Social

APRIL 27, 2020

Earlier this year, we presented our regular update with the latest data on the best times to post on social media. As daily routines changed overnight, more of people’s’ daily and work lives shifted to online, and social media became an even more important tool for connection. Updates to Twitter times to post.

Engagement 145

Engagement Social Media Patterns Health Care 145

Pam Moore

DECEMBER 15, 2018

It's time to get serious about your content marketing efforts in 2019. Content is at the core of our digital and social, always on, always connected and always learning mobile world of communication. Here are 7 content marketing trends you can't ignore in 2019: 1. They will not win in 2019, period.

Trends 60

Trends Content Marketing Influencer 60

agora pulse

JANUARY 31, 2019

Let’s take a quick break from our planning for 2019 to reflect on the different social media management features that Agorapulse launched in 2018 that helped make managing social media easier and more efficient. Busy social media managers wanted to “set and forget” their scheduled Instagram posts.

Social Media Management 106

Social Media Management Features Social Media API 106

Hootsuite

DECEMBER 20, 2019

Facebook demographics reach farther and wider than any other social media network. Between April and September 2019, Facebook says it disabled more than 3.2 Between July and September in 2019, Facebook advertising growth rate was 0.4%. fewer teenagers when compared to the second quarter of 2019.

Social Media 111

Social Media Facebook Marketing HootSuite 111

Hootsuite

AUGUST 26, 2019

The best Twitter contests have one thing in common: They’re fun! Think about what your brand wants to do on Twitter—whether it’s gaining more followers or increasing awareness—and plan accordingly. But remember, a successful Twitter contest is only as good as the social media strategy that underpins it.

Examples 111

Examples Twitter HootSuite Hashtag 111

Hootsuite

DECEMBER 10, 2019

If you want to be successful on social media in 2020, you need to base your strategy on the latest real-word data and social media trends. That’s why we interviewed more than 3,000 marketers toward the end of 2019. This gave us multiple perspectives on the social trends that matter most in the year ahead.

Trends 145

Trends Social Media CPA Sports 145

agora pulse

APRIL 23, 2019

As director of Contentworks Agency, I had just suggested the brand use more emojis on Twitter to improve its engagement and brand perception. So, should your agency use emojis in social media? In total there are 3,019 emojis in the Unicode Standard as of March 2019. These are the top five most popular emojis in 2019.

Social Media 119

Social Media Campaign Wikipedia Study 119

Rebekah Radice

JANUARY 7, 2019

It can be a scary proposition to analyze your social media performance, but without an audit, there’s zero room for improvement. I’ve broken down 8 steps to help you measure each aspect of your social media performance. How to Measure Social Media Performance. So how do you get started?

Social Media 145

Social Media How To Metrics URL 145

Hootsuite

JULY 7, 2020

Social media and activism have been inseparable since the 2010 Arab Spring demonstrations and since 2013, when the #BlackLivesMatter hashtag was used for the first time. In both events, social media and hashtags played an instrumental role in mobilizing the human rights movement offline.

Hashtag 145

Hashtag Activities Social Media Retail 145

Hootsuite

MAY 20, 2020

With the increased use of social tools for business communications, social media security is more important than ever. While the benefits of social are clear, there are risks to be wary of. If you are on social (and who isn’t?) , you need to protect yourself against common social media security threats.

Social Media 144

Social Media Tools Tips Policies 144

Later

JANUARY 2, 2019

Wondering what the big Instagram marketing trends for 2019 will be? From Instagram Stories stickers to “nano-influencers,” these predictions will help you know what to focus on in 2019, where the industry is headed, and how you can improve your Instagram skills for the year ahead: #1: Instagram Engagement Moves from Likes to Stickers.

Trends 94

Trends Instagram Marketing Authentication 94

Pam Moore

DECEMBER 7, 2018

Many marketers are already finding themselves frozen in a trance of digital fear for how they are going to stand out from the noise in the crowded social and digital online world in 2019. The digital and social market is even more crowded. Did you know… 90% of companies use social media for brand awareness.

Strategy 60

Strategy Marketing Instagram ROI 60

Pam Moore

DECEMBER 7, 2018

Many marketers are already finding themselves frozen in a trance of digital fear for how they are going to stand out from the noise in the crowded social and digital online world in 2019. The digital and social market is even more crowded. Did you know… 90% of companies use social media for brand awareness.

Strategy 60

Strategy Instagram ROI Brands 60

Pam Moore

DECEMBER 7, 2018

Many marketers are already finding themselves frozen in a trance of digital fear for how they are going to stand out from the noise in the crowded social and digital online world in 2019. The digital and social market is even more crowded. Did you know… 90% of companies use social media for brand awareness.

Strategy 60

Strategy Marketing Instagram ROI 60

Hootsuite

MAY 6, 2020

With more than 145 million active daily users , Twitter should be a part of your marketing strategy. It’s the fifth most popular social media network, and it’sis a gold mine of customer insights and opportunities to build your brand, drive sales and win fans. How to create a Twitter marketing strategy.

Twitter 145

Twitter HootSuite Marketing Hashtag 145

Hootsuite

SEPTEMBER 10, 2019

Great social media research skills can help boost your reputation as an expert in your field. In this guide, you’ll learn seven effective ways to conduct social media research for professional, accurate content. Social media research tips and best practices. Search for embeddable social media posts.

Research 111

Research Social Media HootSuite Tips 111

Hootsuite

JULY 22, 2020

Twitter trends. From measures to halt the spread of misinformation, to a leadership shakeup and the roll out of Fleets, these are the top Twitter trends we’re tracking right now. 9 of the most important Twitter trends in 2020. — Department of Health and Social Care (@DHSCgovuk) January 30, 2020. Source: Twitter.

Trends 145

Trends Twitter Sports HootSuite 145

Hootsuite

JUNE 27, 2019

In the fast-paced Twittersphere, knowing the right Twitter hacks can be a huge advantage. Check out these 24 Twitter tricks and features you should definitely know about. Check out these 24 Twitter tricks and features you should definitely know about. Twitter tricks for Tweeting. General Twitter hacks and tricks.

Features 111

Features Twitter HootSuite Privacy 111