Convince & Convert

SEPTEMBER 5, 2017

As Social Pros approaches its second birthday, we revisited some of Social Pros’ best conversations to bring you this list of the 12 most popular episodes since 2015—the best of the best. How to Use Influencers to Amplify Social Media. How to Use Content to Build Your Online Influence.

Influencer 60

Influencer Consultant Social Media Statistics 60

Audiense

MAY 17, 2016

In August 2015, Truffle Social pitched the idea of #1234ThumbWar to their client Models Own , a British based beauty brand to celebrate nail art. The whole essence of nail polish is about beauty and creativity, and there’s a massive community of nail art fans on Instagram – and we wanted to take advantage of that.

Instagram 84

Instagram Campaign Hashtag Blogger 84

Convince & Convert

JANUARY 27, 2015

Think of how much time you could save if you weren’t focused on ONLY identifying new influencers and reaching out to them? When an ambassador strategy is designed around helping influencers share your brand through the niche topics they have a following for, the end result is going to be solid. Maybe we can collaborate on a post!

Case Study 60

Case Study Marketing How To Influencer 60

Pixlee

JANUARY 25, 2018

User-generated content enables a brand’s passionate customers to become advocates, in turn building engaged communities around products and services. By highlighting the experience of traveling in Australia they created a community of both those who had been there and those who aspired to visit. Stuart Weitzman. Under Armour.

Campaign 43

Campaign UGC Content Tourism 43

Devumi

SEPTEMBER 17, 2014

He goes on a long rant about wanting to get to 2 million subscribers by 2015, and says “Thanks for subscribing, tell your friends!” Have fun with your audience and build a community of YouTube subscribers. The best communities know when you’re going to post and show up to watch and interact. Interact with other YouTube channels.

YouTube 84

YouTube Tips Widget Wikimedia 84

Convince & Convert

MAY 2, 2016

The experience with salespeople and employees, even on a social platform, greatly influences customer perception of a company. Technology giant Dell knows the importance of fostering a community of employee advocates. UPS (@UPS) December 31, 2015. Developing that culture can recruit new candidates and also bring new prospects.

Loyalty 60

Loyalty Social Media Engagement Training 60

Rebekah Radice

JULY 20, 2015

Begin by identifying how you’re already giving back to your customers and local community. Posted by Better Homes and Gardens on Sunday, July 19, 2015. 4: Connect and Collaborate. Stephanie Shkolnik suggests using Followerwonk or Traackr to find influencers within your field or niche. How You Can Establish This Habit.

Social Media 133

Social Media Marketing Study Eventful 133

Sprout Social

DECEMBER 15, 2016

“The Idea Factory” explores how engineering and technical innovation revolutionized communication and ushered in the Information Age. Countless aspects of modern life have been invisibly influenced by the innovations at Bell Labs, and this fascinating history sheds some light on how much the world has changed as a result.

Team 40

Team Engineering Software Travel 40

Rebekah Radice

NOVEMBER 1, 2016

Collaborate With Customers. If you want to understand the needs of your customers, treat them like collaborators. Create a Sense of Community. Nope, with Facebook, you can go in-depth and create a sense of community. Give them the motivation to become influencers in their own circles. 140 characters, anyone?

Facebook 116

Facebook Marketing Atlassian Analytics 116

Hootsuite

FEBRUARY 12, 2015

Traditionally, social media was seen as a more fitting channel for business-to-community (B2C) marketing due to its informal nature. Social media can help amplify news of a partnership or a one-time collaboration, highlighting both the merits of your partners, as well as the new opportunities for your clients this presents.

Social Media Management 76

Social Media Management B2B Social Media HootSuite 76

Likeable

AUGUST 26, 2019

That is a level of adoration and influence that has turned our pets into influencers in their own right, creating the modern phenomenon known as the “petfluencer.”. With the influencer marketing industry expected to reach $10 billion by 2020, petfluencers have found ways to benefit from the market opportunity as well.

Influencer 112

Influencer Communities Social Media Instagram 112

Convince & Convert

APRIL 7, 2015

are “actively disengaged” ( Gallup, 2015 ). Inside an organization, these individuals may be called key influencers and are not always the highest ranking folks. Find out what informal communication channels exist in your organization and who curates them —those are the employees you want to get to know.

How To 60

How To Yammer Metrics Statistics 60

Rebekah Radice

NOVEMBER 1, 2016

Collaborate With Customers. If you want to understand the needs of your customers, treat them like collaborators. Create a Sense of Community. Nope, with Facebook, you can go in-depth and create a sense of community. Give them the motivation to become influencers in their own circles. 140 characters, anyone?

Facebook 60

Facebook Marketing Atlassian Analytics 60

Ignite Social Media

FEBRUARY 2, 2023

In this session, Jim shares his personal journey of success in the world of social media and influencer marketing. Ignite was founded in 2007, Carusele was founded in 2015, and that’s just been such a long time. Often in influencer marketing now it’s super popular to hire a celebrity to say how much they love your product.

Influencer 85

Influencer Social Media Hubspot Travel 85

Sprout Social

SEPTEMBER 7, 2021

Another campaign I love is the recent collaboration between the NBA and NBA paint, a fan account with over 70,000 followers, to announce the teams’ regular season schedules. Despite launching in 2015, Apple’s “Shot on iPhone” campaign continues to delight users by showing off the quality of photos taken with the iPhone camera.

Campaign 133

Campaign Social Media Collaboration Apple 133

Hootsuite

FEBRUARY 12, 2015

Traditionally, social media was seen as a more fitting channel for business-to-community (B2C) marketing due to its informal nature. Social media can help amplify news of a partnership or a one-time collaboration, highlighting both the merits of your partners, as well as the new opportunities for your clients this presents.

Social Media Management 40

Social Media Management B2B Social Media HootSuite 40

Sprout Social

SEPTEMBER 19, 2016

Unfortunately some marketers use social media outreach as an opportunity to spam influencers. A lot of brands put social media outreach in the hands of their social media or community manager. A good example of this is our community outreach manager Sarah Nagel. To get started, open the Influencer tab in Buzzsumo.

Social Media 40

Social Media BuzzStream Alltop Influencer 40

Sprout Social

APRIL 19, 2017

For instance, WeWork places a priority on empowering entrepreneurs and creatives, as well as making their co-working spaces a part of the community. We've always believed we can achieve more together than we ever could on our own, but coming to #Detroit has got us collaborating in a whole new way. Drive Leads or Sales.

Social Media 103

Social Media How To ROI Hashtag 103

Buffer Social

AUGUST 2, 2016

The average number of Instagram posts per user declined between 2013 and 2015, according to a study reported in The Information. With Instagram stories, brands could begin to collaborate more with other brands or influencers. For example, at Buffer we regularly feature members of our community within our Instagram feed.

Instagram 40

Instagram Brands Feed Feedly 40

Webbiquity SMM

FEBRUARY 10, 2015

Image credit: Business 2 Community. Only 20% of CMOs use social networks to engage and collaborate with customers. Yet 93% of shoppers’ buying decisions are influenced by social media- because 90% trust peer recommendations. Business 2 Community ). Business 2 Community ). Experience: The Blog ). MediaPost ).

Statistics 50

Statistics Social Media B2B Hubspot 50

Waxing UnLyrical

SEPTEMBER 23, 2015

It is equally fascinating that while clients are jumping on board, Indian PR and communications professionals still remain reticent. According to this IAMAI-KPMG report , India has over 350 million Internet users as of June 2015; this number is expected to increase over 500 million by 2017. Multimedia & crisp communication.

Press Release 100

Press Release Trends Blogger Eventful 100

Buffer Social

NOVEMBER 13, 2017

It’s evolving into a thriving network of incredible content, influencers, and networking opportunities unmatched by other social media platforms. If you were to ask me to describe LinkedIn in 2015, I might have said something along the lines of, “a great professional network” or “the perfect place to find a job.”

LinkedIn 112

LinkedIn Microsoft B2B Marketing 112

Waxing UnLyrical

AUGUST 12, 2015

The community was scanning, spending less than a minute on a post. For example, 2015 is truly the year of “ROI.” Influencer posts and events are driven by the ROI of topics ranging from email marketing to press releases and social media. We develop event topics together, as well as influencer lists for event participants.

Mobile 100

Mobile Metrics ROI Press Release 100

Buffer Social

FEBRUARY 14, 2017

What started out as a fun way for brands and Instagrammers to collaborate, has now transitioned into one of the valuable aspects of any Instagram marketing strategy. Instagram takeovers are an incredible way for brands, individuals and influencers to collaborate and cross-promote content. Community members or customers.

Hosting 109

Hosting Instagram How To Metrics 109

Webbiquity SMM

MARCH 31, 2015

One noteworthy piece of advice: the best content marketers “market their marketing” though social channel, promotional tactics, collaboration with other internal teams, and tapping into “paid media such as Outbrain , Disqus , Taboola , and other types of promotional services.” These tips still work for 2015!

Tips 100

Tips Statistics Hubspot Resources 100

Webbiquity SMM

MARCH 25, 2015

Industry influencers? use the WPO framework ); how to use your blog as the ultimate networking tool; and “always be collaborating” among other tips. This was post #2 of Blogging for Business Week 2015 (#b4bweek) on Webbiquity. #1: Why isn’t your blog attracting a higher level of traffic? Social media?

Survey 100

Survey Blogger Influencer Engineering 100

Viper Chill

JULY 25, 2016

While Google did reduce the listings from seven to three back in August of 2015, the redesign of the listings with adding spacing means not much changed in terms of organic results being seen. It’s not building better connections with influencers. PIN, stands for Private Influencer Network. The damage is mostly done.

SEO 40

SEO Influencer Google Team 40

Visually SM

OCTOBER 20, 2014

This post was originally published on Feb 4, 2014, and updated on Dec 2015. If there are multiple people collaborating on a single Twitter account, you can add team members without needing to give them the password to the account. Pricing: Free for basic Facebook analytics. 10/month – unlimited updates and up to 12 profiles.

Social Media Management 100

Social Media Management Tools Social Media HootSuite 100

ProBlogger

JULY 21, 2016

Building Community? People can join it and they can share a photo just for the sake of sharing it or they can share with the question of can you critique my photo and then the community will critique their photo. Is it building community? Do I naturally enjoy it? Am I good at it? Do you feel energized by doing it?

Social Networking 20

Social Networking How To Energy Blogger 20

Sprout Social

MARCH 7, 2017

as a way to stay on top of things when you’re losing multiple followers out of nowhere, or when someone important unfollows you, like a key influencer or a long-time customer. Our weekly #SproutChat has been a great way to bring the social media marketing community together and get our followers to interact. Rather, use T.U.N.S.

Storify 93

Storify Tools Twitter Hashtag 93

Sprout Social

OCTOBER 17, 2016

Resource How Twitter Profiles Can Support Your Marketing Initiative Follow Influencers When you first sign up for Twitter, you’ll get a list of suggested people to follow. Instead of limiting yourself to these, look up influencers within your industry and follow them. This will be a community for your customers, leads and prospects.

Social Media 40

Social Media Marketing Hashtag LinkedIn 40

Writtent Blog

MAY 5, 2021

University and business collaboration agreements: model research collaboration agreements When research involves collaborators, the Contractor should consider the most effective way to formally manage this arrangement. For NIHR-funded research, this is most often achieved through a collaboration agreement.

Template 40

Template Templates Transportation Applications 40

Waxing UnLyrical

APRIL 2, 2016

Whether you work in influencer marketing, or media relations, or corporate communications, or are really hands-on with social media… content is what you dream up, produce, disseminate, and use to educate, cultivate, and motivate your audiences into action. 13, 2015: Which was when the Paris attacks happened.

Strategy 100

Strategy Case Study Collaboration Communities 100

ProBlogger

AUGUST 28, 2017

I met Rachel back in 2015 at a conference, but it wasn’t until earlier this year that I really dug into what she does. I met Rachel back in 2015 at a conference. It’s building a community with your readers and they will love you back and share your stuff and buy from you. It was immediate, like within a day or two.

Tips 44

Tips Facebook Groups Groups 44

Hootsuite

APRIL 7, 2022

Just as TikTok was once merely “the dance challenge app”, Discord was launched in 2015 as a niche app for the gaming community. But other communities use the video, audio, and text features to chat about all kinds of topics, from dating shows to sports. It’s a good time to focus on the growing personal finance community.

Platform 143

Platform Social Media Reddit Hosting 143

Convince & Convert

DECEMBER 30, 2015

Editor’s Note: This post is one of Convince & Convert’s Top 10 Posts of 2015. Alternatively, you can use quotes from influencers to complement your content—which works particularly well in shareable graphics embedded in your content. It was a powerful and educational way to connect with the community.

Diagrams 60

Diagrams Posterous Eventful Template 60

ProBlogger

DECEMBER 19, 2017

Up until that point, I was active in various forms and online communities but I was becoming aware that my efforts in these forms were not translating to any real world benefit to myself. That happened in January 2015. I did not reach out to influencers in my industry for at least two years. I did not do that.

Blogger 42

Blogger Microsoft Course Domain Name 42