Writtent Blog

JULY 6, 2016

Content production is so great today that 60 to 70% of content marketing remains unused – an indication of the need to revolutionize the content turnover for B2B organizations. 83% of B2B marketers prioritize focusing on lead quality rather than quantity. Approximately 20% of bloggers rarely or never check the Analytics of their blog.

Strategy 83

Strategy Hubspot B2B Blogger 83

Convince & Convert

JANUARY 11, 2016

The biggest challenge B2B marketer will face in 2016 is the same as 2015, ’14 and ’13 before it. Data Will Set You Free. Call it what you want (and there are many names): Predictive Analytics. As data continues to improve, no longer will the marketer’s best guess be the standard. highlight to tweet).

Education 60

Education Process Software Analysis 60

SalesChoice

FEBRUARY 8, 2017

A recent report issued by SalesForce confirmed that high performance sales organizations are 4x more likely to use predictive analytics. Their research also confirmed that: Sales organizations plan to increase their use of sales analytics 58% from 2015 to 2016. Thomas Davenport, Expert on Analytics and Big Data.

Analytics 20

Analytics B2B Data Project 20

Convince & Convert

FEBRUARY 1, 2016

2015 was the year of tracking and analyzing the buyer experience and mapping the customer journey. While bounce rates and sales are crucial for understanding your business, looking at the funnel as a whole is a way of organically gathering data on your clientele. Journey Mapping.

Content 60

Content Tips Analysis Curation 60

SalesChoice

APRIL 3, 2017

Growth of Big Data and Artificial Intelligence (AI). With the explosive growth of data in our digital universe, growing at 40% a year into the next decade, smart devices connected to the Internet are rapidly becoming one ubiquitous electronic brain. Artificial Intelligence is now of age. trillion gigabytes to 44 trillion.[i].

Startup 20

Startup Data Software Analytics 20

Hootsuite

NOVEMBER 25, 2015

You’ll see interesting data such as age, income, location, and profession of followers. Check out our blog post on how to use the Google Analytics URL Builder for your campaigns. DATE: Wednesday, December 2, 2015. TrendSpottr for Instagram app : Find trending topics, hashtags, and powerful Instagram influencers to partner with.

Influencer 76

Influencer Tools Marketing Klout 76

SalesChoice

OCTOBER 4, 2016

At a technical level, the idea that a computer system consumes data and information of all types and performs calculations on what it is ingesting can raise a lot of questions especially when the computer is predicting outcomes for humans to “act upon.”. billion between 2015 and 2024. Market Growth Dynamics.

Software 20

Software Patterns Applications B2B 20

Hootsuite

NOVEMBER 25, 2015

You’ll see interesting data such as age, income, location, and profession of followers. Check out our blog post on how to use the Google Analytics URL Builder for your campaigns. DATE: Wednesday, December 2, 2015. TrendSpottr for Instagram app : Find trending topics, hashtags, and powerful Instagram influencers to partner with.

Influencer 40

Influencer Tools Marketing Klout 40

Oktopost

APRIL 4, 2023

A staggering 82% of Gen Z (that’s 1996-2015 for those not up-to-date on their gens) say they find brands that use real photos of their customers more trustworthy. Social proof is held in high esteem It’s not hard to argue that social proof ‘rules the roost’ when it comes to B2B and B2C selling. Well, authenticity is a key factor.

Social Media 118

Social Media Marketing B2B Banking 118

Sprout Social

JANUARY 23, 2024

Following the same #NFL example, FanDuel shared a throwback video from a 2015 NFL game. This is why it pays to keep a close eye on your social media analytics. million #b2b – 3.7 million #goexplore – 658k The importance of hashtag analytics If you’re not analyzing hashtags, how do you know which hashtags to use?

Hashtag 116

Hashtag Facebook Fashion Trends 116

Webbiquity SMM

FEBRUARY 10, 2015

How does B2B social media marketing differ in effectiveness from B2C use? Which network drives half of all social traffic to B2B websites and blogs? 54% of B2B marketers said they have generated leads from social media. ( B2B Marketing Insider ). Consumer marketing is about mobile, B2B is about content.

Statistics 50

Statistics Social Media B2B Hubspot 50

Oktopost

SEPTEMBER 16, 2019

For B2B companies who have a few high-value clients, ABM can be a highly effective methodology. Instead, how about showing them that you, more than any other B2B vendor, recognize them for the one-of-a-kind individuals that they are? B2B companies can afford to send out bigger, fancier, cooler swag to their prospects.

Examples 107

Examples Marketing B2B Conference 107

Buzz Marketing for Technology

MAY 27, 2015

With mid-year coming up and summertime upon us, many marketers are taking stock of the first half of the year and re-checking their Digital Marketing plans to finish out 2015 strong.

Marketing 100

Marketing Skills Statistics Team 100

Webbiquity SMM

JULY 28, 2015

” The ability to analyze the vast amounts of data generated by digital marketing activities, and translate that analysis into digital marketing strategies and tactics, will be key skills for marketers in the next decade. 2015 pay ranges for digital marketing positions: – Chief digital officers: $148,000 – $280,000.

Marketing 100

Marketing Statistics Skills Compete 100

Convince & Convert

AUGUST 11, 2015

The number one challenge for content marketers cited in Content Marketing Institute’s 2015 B2B Content Marketing Benchmarks, Budgets and Trends is ‘creating engaging content’. The Economic Benefits of Predictive Analytics. Content Marketers continue to struggle with production and execution of high quality content.

How To 60

How To Software B2B Cost 60

Webbiquity SMM

MARCH 31, 2015

B2B Blogging: Beyond the Basics by MLT Creative on SlideShare. First, yes, the helpful facts and statistics in this post still apply in 2015. These tips still work for 2015! The Anatomy of a Perfect Blog Post: The Data on Headlines, Length, Images and More by Buffer Social. Nine Blog Writing Guides.

Tips 100

Tips Statistics Hubspot Resources 100

Convince & Convert

JULY 15, 2016

SnapApp provides easy-access analytics and integrates with all the major marketing automation platforms. All the research shows that marketers are creating more content than ever, both B2B and B2C, but how do you actually get that content to perform. You’re actually looking at the live marketing team data. So, if I go.

Content 104

Content How To B2B Questions 104

Sprout Social

OCTOBER 17, 2016

Before you get started, take our quiz below, to find the network best fit for your brand based on demographic data and the type of content you’d share. You can track this in Google Analytics. Use the data to adjust the target audience for your current and future campaigns. If you're in the B2B space, LinkedIn is a must.

Social Media 40

Social Media Marketing Hashtag LinkedIn 40