Remove 2014 Remove Communities Remove Company Remove Loyalty
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The Value of Community Management and Customer Interception

Ignite Social Media

Quantifying customer care and the value of community management can be a bit more… avant-garde; however, we have a measurement solution that might help you justify allocating resources to customer care on social media. Building the Value of Community Management Model. The Value of a Positive Customer Experience.

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Lego’s Social Media Strategy: Constructing On Collabs & Pop Culture

Keyhole.co

Danish toy company LEGO soars over its competitors like Mattel, Funko, and Hasbro. Since then, the construction toy company has expanded into film and TV, board games, video games, education, science and technology, software, and theme parks. LEGO sales rose to USD 4 billion last year, whereas its competitors reported declining sales.

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This Overlooked Marketing Strategy Can Help You Succeed in 2019

Pixlee

Rather than setting forth archaic tenets to build your marketing strategy, a new school of thought is both popular and successful for brands: craft your marketing strategy from community-driven marketing. Your community should be the core focus of your marketing strategy in the year ahead. Brand Loyalty.

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How to remain agile when your priorities shift

Sprout Social

Showing your audience that you care about their opinions and circumstances goes a long way in building trust and loyalty. Get creative with polls and community questions to generate content ideas that align with your new focus. Brands can also source content from their community if they need to quickly pivot.

How To 125
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Proving Value vs ROI in PR

Proactive Report

2014 will see more emphasis on reporting PR results. You need to establish the value equation for your company or client and provide results that meet that framework. You need to establish the value equation for your company or client and provide results that meet that framework. Build an engaged community. PR Actions.

ROI 69
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20+ Creative Social Media Contest Ideas and Examples

Hootsuite

But accounts that run monthly contests or draw winners weekly have a better chance of earning loyalty and maintaining follower counts. In less than 10 weeks, the company nearly doubled its following on Instagram. — Expedia (@Expedia) July 24, 2014. — New England Patriots (@Patriots) November 13, 2014.

Examples 111
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Social Media for Big Companies: 10+ Inspiring Examples

Hootsuite

Social media for big companies has become about as commonplace as human resource departments. Customers take for granted that big companies are on social media. Customers take for granted that big companies are on social media. Discover how big companies use social media to meet—and in many cases exceed—customer expectations.

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