Webbiquity SMM

MAY 23, 2017

But what does this mean for brands, especially B2B vendors, that have traditionally relied on more conservative means of attracting their audiences? The rules of the game are changing, and establishing a digital presence has gone well beyond having a basic website and occasionally updated social media pages. Dig right in!

B2B 198

B2B Strategy Marketing Microsoft 198

Ignite Social Media

NOVEMBER 23, 2020

So, make sure your links work, that audiences are able to “check out as a guest” if possible, and don’t force them to purchase from the social networks only (as some people still don’t feel comfortable entering their credit card info on social media). Is Paid Social Media Worthwhile for Small Business Selling to B2B Audiences?

Advertising 189

Advertising Social Media Tips B2B 189

Webbiquity SMM

JANUARY 20, 2015

What’s more, as reported here previously , LinkedIn is the top social network for B2B marketing; 83% of marketers say they prefer to use LinkedIn for distributing B2B content. Guides to B2B Marketing on LinkedIn. What We Learned After Spending $50,000 on LinkedIn Ads by Social Media Today. ** 5 STARS.

LinkedIn 100

LinkedIn Marketing B2B Groups 100

Hootsuite

MAY 26, 2021

For example, natural skin-care company SoKind is using basic social selling principles in this Facebook post. If you’d like to learn more about social selling, take Hootsuite Academy’s Social Selling Certification Course : What is the social selling index? Finding the right people on the platform.

HootSuite 145

HootSuite How To B2B LinkedIn 145

Webbiquity SMM

DECEMBER 16, 2014

Though the use of social media and social networks for marketing is now nearly ubiquitous, and 78% of companies have dedicated social media teams, many marketers sill struggle with certain aspects of social marketing, such as formalizing strategies and measuring results. Social Media Marketing Guides.

Social Media 245

Social Media Tumblr Marketing B2B 245

Webbiquity SMM

MARCH 27, 2018

But like detectives Gamble and Hoitz , the “other guys” of social networks may be more effective even if less flashy. The analogy is not to suggest any of those networks approach Will Ferrell levels of awkwardness.). 32% of teenagers consider Instagram to be the most important social network.

LinkedIn 183

LinkedIn Instagram Hubspot Twitter 183

Convince & Convert

APRIL 1, 2010

I totally agree that repurposing content across social networking platforms is a necessity, and that saying what you mean and meaning what you say across every channel is very important. I must have used the Edelman WalMart 'flog' example 20 times in pitches and workshops! As always – great piece Jay.

Social Media 121

Social Media Content Analysis Sports 121

Webbiquity SMM

JANUARY 17, 2011

, the sources below provide a vast wealth of data, statistics and research results, as well as a bit of interesting social media trivia. How are consumers and b2b decision makers using social media in their buying processes? Which social media platforms are most effective at influencing buyer behavior? billion by 2014.

Research 210

Research Social Media B2B Marketing 210

Rebekah Radice

APRIL 11, 2016

Does it feel like a new social network pops up almost daily? If you’ve wondered which social media site is right for your business , it’s no surprise. So, what social media platform matters most to your business? Let me show you how to peel back the layers of obscurity from today’s top social networks.

Sites 114

Sites Social Media How To LinkedIn 114

Webbiquity SMM

OCTOBER 8, 2013

The use of social media and social networks for marketing has rapidly advanced in the past few years from the “should I do it?” ” level to the current “how do I measure and optimize social media marketing efforts?” 500 companies use at least one major social media platform. .”

Social Media 207

Social Media ROI B2B Marketing 207

The Social Media Hat

MAY 6, 2016

In fact, latest research puts this number at 122% more per ad unit than in 2014. According to the social network itself, these new-look column ads are: "29% more effective at attracting views (noticing the ad). A B2B digital agency, for example, might not benefit from Instagram ads or even right-hand column ads.

Facebook 145

Facebook Feed Feedly News 145

Webbiquity SMM

JULY 14, 2015

Here are five actionable takeaways from the two-and-a-half dozen noteworthy social media marketing and PR statistics and facts presented below: Image credit: i-SCOOP. People expect to hear back from the brands they interact with on Twitter and other social networks. Know your market (B2B). Social Media Today ).

Social Media 80

Social Media Marketing Statistics Tumblr 80

Webbiquity SMM

DECEMBER 2, 2014

Social Fresh ). Despite all the hype about online, 67% of B2B content marketers consider event marketing to be their most effective strategy. Social Fresh ). Social Fresh ). 89% of 18-29 year-olds are active on social media, as are 43% of adults 65 and older. B2B content matters. Social Fresh ).

NewsCred 273

NewsCred Statistics Social Media B2B 273

Convince & Convert

MARCH 3, 2010

An Enormous Opportunity The huge (and expanding) reach of social media, and its relatively low cost (at least from a production fees perspective) makes it an incredibly attractive proposition for marketers. Forrester Research shows that from 2009-2014, U.S. I am reading your work voraciously and going thru last years posts as well.

Social Media 122

Social Media Strategy CoTweet CoTweet 122

Hootsuite

NOVEMBER 18, 2015

In fact, social networks have made a point of ensuring that analytics are simple and digestible for everyone, whether it’s your first day on the job or you’re the CEO. Twitter analytics are a prime example. Every social network has a particular audience, and Twitter is no exception. How to access Twitter Analytics.

Metrics 75

Metrics Analytics Twitter Module 75

Rebekah Radice

FEBRUARY 15, 2016

Use practical examples to build the case for social customer service. If you need to convince senior management about the importance of a strong social customer program, share real examples of positive customer resolutions in social channels. Southwest Airlines is one of my favorite examples of this in action.

Trends 114

Trends Social Media Survey Mobile 114

Webbiquity SMM

SEPTEMBER 22, 2015

16 Social Media Tools The Experts Swear By by Social Fresh. It is a fantastic prospecting / sales resource for B2B marketers”). Top 28 Social Media Tools to Make Your Job Easier by SlideShare. 15 Best Social Media Tools by CodeGeekz. 16 DIY Tools for Social Media Management by Business2Community.

Review 100

Review Tools Social Media HootSuite 100

Webbiquity SMM

JANUARY 5, 2016

The New B2B Buyer And The Collaborative Economy by Tony Zambito. Understanding the new B2B Buyer in the Collaborative Economy can be difference between longevity and struggle. Tony Zambito explains why some traditional B2B marketing tactics no longer works—and what does now. J-P De Clerck explains how, in words and pictures.

Content 60

Content B2B Marketing Hubspot 60

Hootsuite

NOVEMBER 18, 2015

In fact, social networks have made a point of ensuring that analytics are simple and digestible for everyone, whether it’s your first day on the job or you’re the CEO. Twitter analytics are a prime example. Every social network has a particular audience, and Twitter is no exception. How to access Twitter Analytics.

Metrics 40

Metrics Analytics Twitter Module 40

Webbiquity SMM

SEPTEMBER 8, 2010

Which social networking site is used by 92% of senior marketing executives? What social media tool helps small business double their reach on Twitter? How do B2B social media marketing practices differ from B2C companies? Third, the survey was heavily consumer-oriented; b2b figures would be different.

Research 191

Research Social Media B2B Statistics 191

Webbiquity SMM

SEPTEMBER 8, 2015

We’ve all seen example of megaposts: multiple-thousand-word posts promising an exhaustive take on a topic. Let’s say you’re a Facebook marketing expert, for example. The megaposts: 103 Compelling Social Media and Marketing Statistics for 2013 (and 2014). People may click on them. But do they read them?

Statistics 100

Statistics Comparison B2B Social Media 100

Webbiquity SMM

APRIL 29, 2014

Beyond Search & Social: Online Marketing in 2014 by Search Engine Journal. Marcela De Vivo covers a great deal of ground in this thought-provoking and wide-ranging post, from the impact of social signals on organic ranking to earning (vs. ” Couldn’t agree more; it’s a vital component of a WPO strategy.

Brands 204

Brands SEO Press Release Engineering 204

Visually SM

OCTOBER 20, 2014

This post was originally published on Feb 4, 2014, and updated on Dec 2015. Considering TweetDeck is specifically tailored for Twitter, it may not be the best tool for those looking to simultaneously manage various social networks in one place. However, there are a couple unique features that set Sprout Social apart.

Social Media Management 100

Social Media Management Tools Social Media HootSuite 100

Sprout Social

OCTOBER 17, 2016

It’s no longer a question of whether or not your brand should be on social media, but how can you best use sites like Facebook, Twitter and Instagram to grow your business. Choosing Your Social Networks. If social media marketing hasn’t been working for you, the problem could be you’re focusing on the wrong channels.

Social Media 40

Social Media Marketing Hashtag LinkedIn 40