Social Media Strategies Summit

NOVEMBER 18, 2022

Yet the proportion of marketers using social media to reach new and existing audiences has risen every year since 2013: Image source. Understand the role each platform plays in your path to conversion. LinkedIn is the only B2B-dedicated platform in our roundup. Regarding B2B lead generation, LinkedIn is in a class of its own.

Social Media 240

Social Media Strategy Influencer LinkedIn 240

Webbiquity SMM

FEBRUARY 10, 2015

How does B2B social media marketing differ in effectiveness from B2C use? Which network drives half of all social traffic to B2B websites and blogs? 54% of B2B marketers said they have generated leads from social media. ( billion) than they did for broadcast television in 2013. 31% included conversion rate optimization.

Statistics 50

Statistics Social Media B2B Hubspot 50

Webbiquity SMM

JANUARY 17, 2011

How are consumers and b2b decision makers using social media in their buying processes? Mobile internet activity is different, however, with the dominant share of time (42%) spent on email, and just 11% on social media. Social Marketing Lifts Organic Conversions by MarketingSherpa. ** 5 Stars. B2B Marketing and Social Media.

Research 210

Research Social Media B2B Marketing 210

Webbiquity SMM

NOVEMBER 12, 2013

How does social media use differ in B2B vs. B2C companies? How do marketers separate hype from reality in mobile? B2B Marketing Insider ). B2B Social Media Marketing Stats and Facts. Nearly half of B2B marketers planned to increase their overall marketing budgets this year despite continuing economic challenges.

Statistics 226

Statistics Social Media B2B Journal 226

Webbiquity SMM

AUGUST 5, 2013

B2b vendors? Find the answers to these questions and many, many more here in 101 vital social and digital marketing stats for (the rest of) 2013. B2B Infographics ). 24% say marketing’s influence on sales and 16% cite conversion rate as the key metrics. Facebook = mobile. Small businesses? State of Search ).

Statistics 214

Statistics Social Media B2B SEO 214

Webbiquity SMM

FEBRUARY 7, 2012

How are B2B marketers using social media differently from their B2C counterparts? Researchers To Marketers: Go Social, Mobile by MediaPost Online Media Daily. Website traffic is the most commonly measured social media metric, followed by conversions, positive mentions and number of fans/followers.

Statistics 190

Statistics Research Social Media B2B 190

Writtent Blog

JULY 18, 2013

In a recent article in Forbes , she took a deep look at how the rise of visual content is connected to the increasing prevalence of mobile, and more importantly, what small businesses can do to capitalize on the trend. Strout literally wrote the book on mobile-optimized marketing, as the co-author of Location-Based Marketing for Dummies.

Content 95

Content Marketing Meme Hubspot 95

Webbiquity SMM

APRIL 8, 2014

On one hand, not only is it an easy-to-use, low-cost platform with more than a billion members, but 77% of B2C companies and 43% of B2B vendors have acquired customers from Facebook, and the world’s largest social network drives 20% of all internet page views. ” Does Facebook Work for B2B Lead Generation? by Marketo Blog.

Facebook 223

Facebook Marketing B2B Advertising 223

Webbiquity SMM

MARCH 11, 2013

But they should be: “the integration of these complementary tactics improves conversion rates. Our research showed a 59% improvement in conversion rates from organic search traffic for marketers who integrated social media and SEO, over those who did not.” 6 Small Business Marketing Trends for 2013 by Masterful Marketing.

SEO 192

SEO Paid Search Engineering Reputation 192

Convince & Convert

JUNE 24, 2016

Kate Volman : Hello, everyone and welcome to Talk Digital to Me, conversations on marketing and customer service with the pros over at Convince & Convert. And today I am joined by the Managing Editor, Jess Ostroff and I’m so excited because the conversation today is about how to create maximum content with minimal effort.

Content 113

Content How To eBook Platform 113

Webbiquity SMM

MAY 14, 2013

Dozens of reasons why corporate blogs still matter in B2B marketing by Content Marketing Experience. ” Starting a Blog in 2013? add value to the conversation, share relevant links, and comment regularly on the same blogs). 16 Ideas to Avoid Complete & Utter Failure (Infographic) by Pinterest.

Resources 195

Resources Tips Syndication SEO 195

Convince & Convert

JUNE 23, 2010

As the ability to deliver these tasks via mobile meshes with geo-location technologies and intelligent advertising, this ‘C’ of the three C’s will truly blossom and become powerful for the brands that get it right. Controlling the conversation has never worked in the long run, because truth escapes eventually.

Crowdsourcing 121

Crowdsourcing Social Media Strategy Construction 121

Writtent Blog

JULY 6, 2016

Content production is so great today that 60 to 70% of content marketing remains unused – an indication of the need to revolutionize the content turnover for B2B organizations. 83% of B2B marketers prioritize focusing on lead quality rather than quantity. In 2014, the average online conversion rate amounted to 2.95%. Source ).

Strategy 83

Strategy Hubspot B2B Blogger 83