Sprout Social

MAY 10, 2019

As video has continued to grow as one of the most compelling channels for marketing and entertainment, YouTube has remained at the forefront. By becoming familiar with some of the latest YouTube statistics, you’ll help ensure your marketing strategy for video content is on a path to success. 1. There are 1.9

YouTube 111

YouTube Strategy B2B Marketing 111

Mindjumpers

JANUARY 11, 2012

Tweet Recently, Awarness Inc released a report called The State of Social Media Marketing : Top Areas For Social Marketing Investment and Biggest Social Marketing Challenges in 2012. The It compares the state of social media in 2011 and expectations from 2012, based on this survey. Monitoring.

Survey 250

Survey Report Social Media ROI 250

yMarketingMatters

APRIL 15, 2013

Smartphones and tablets are becoming a paramount marketing consideration, and skyrocketing mobile use has critical implications for business. Mobile marketing should definately be an integral part of your overall marketing strategy. An impressive increase from 35% in 2011 and 44% in 2012. 13% are 18 to 24.

Mobile 231

Mobile Smart Phone Marketing Adwords 231

Webbiquity SMM

DECEMBER 12, 2018

And this percentage is growing with every passing year, which means digital marketing should be at the forefront of any promotional strategy because it is universal, affordable, and will only grow in importance. Influencer Marketing Going Micro. In 2012 he founded a creative design agency. As of June 2018, 4.2

Trends 166

Trends Marketing Influencer B2B 166

Hootsuite

FEBRUARY 4, 2020

And once you do, you’ll be able to create a smart Instagram marketing strategy that will create leads, sales, and an audience devoted to your brand. That way you can make the best decisions when it comes to your social media marketing strategy. Understanding Instagram demographics is key to understanding your users.

Instagram 145

Instagram Social Media Marketing Survey 145

Hootsuite

DECEMBER 20, 2019

Facebook demographics reach farther and wider than any other social media network. But it’s important to look closely at the numbers to get a full picture of who uses Facebook—and how usage has changed over the years. In some places, Facebook’s audience has shrunk. Meanwhile, Facebook Groups are surging in popularity.

Social Media 111

Social Media Facebook Marketing HootSuite 111

Sprout Social

FEBRUARY 5, 2020

Increasing your Facebook reach can be a challenging and time-consuming task. In many ways, it’s both the starting point and the end goal of Facebook marketing. Your brand’s Facebook reach is the foundation upon which many of your other Facebook metrics — such as comments, likes and impressions — are built upon.

Facebook 145

Facebook How To Metrics Organization 145

Mindjumpers

SEPTEMBER 17, 2012

In a previous blog post , Jonas made a summary of a report called “The State of Social Media Marketing” from January 2012 in which he outlined the key points and conclusions drawn from the report. As in the beginning of 2012 the big three – Facebook, Twitter and LinkedIn – remain at the top positions.

Survey 225

Survey Report Social Media ROI 225

Proactive Report

DECEMBER 9, 2014

Download the PDF of the Social Media Strategy Template here. 92% of marketers claim that social media marketing is important for their business. 83 percent have a Twitter account and 80 percent are on Facebook – a ten percent increase since 2013. Develop a content strategy with an editorial calendar.

Template 111

Template Templates Social Media Strategy 111

Ari Herzog

DECEMBER 28, 2012

Of the three largest social networking sites in the United States, I plan to use Facebook the most, LinkedIn the second-most, and Twitter the least. Facebook in 2013. You want to follow my thoughts on digital strategy , blogging, and internet best practices. That is the order of my priorities in 2013. LinkedIn in 2013.

LinkedIn 170

LinkedIn Twitter Facebook Foursquare 170

Convince & Convert

JUNE 9, 2012

Scroll to see the social media and content marketing articles you need to know. If you find a social media or content marketing story you think is a must-read, tweet it out with the #OneSocialThing hash tag. Facebook Launches First Mobile Ad Product. Facebook Launches First Mobile Ad Product. – Jay. Jess Ostroff.

Foursquare 113

Foursquare Mobile Consultant LinkedIn 113

Kikolani

MAY 11, 2012

19 Ways to Build Relationships With Blog Comments – Business blogging strategy: use these blog comment tactics to build and cultivate better relationships with your business community. Your Blog, Your Rules – Why Marketing Should Always Begin at Home – Don’t rely solely on social platforms for housing your content.

Mashup 113

Mashup Resources SEO RSS 113

Webbiquity SMM

DECEMBER 12, 2012

Will Google+ be a “Facebook killer” or just Google’s next failed social network? It’s certainly gaining traction, with over 500 million users now on board, already half of Facebook’s total. And will Google+ end Facebook’s domination of social networking—or will it “break the Internet”?

Google 216

Google Tips Bookmarklet SEO 216

Convince & Convert

JUNE 2, 2012

Scroll to see the social media and content marketing articles you need to know. If you find a social media or content marketing story you think is a must-read, tweet it out with the #OneSocialThing hash tag. Facebook Introduces New Pages Functionality. Facebook Introduces New Pages Functionality. Jess Ostroff.

Policies 113

Policies Consultant Buy Social Media 113

Mindjumpers

JULY 10, 2012

Mindjumpers Network is a global network of local country community managers enabling international companies to execute and maintain brand communities in a structured, quality assured and cost effective way across markets with the aim of creating effect and value. Local vs. global. Not only about translation.

Activities 235

Activities Social Media Brands Guidelines 235

Oktopost

MARCH 21, 2019

Besides Twitter, they’re essential on Instagram, and they’ve found their way on LinkedIn and Facebook too. Here’s how to use hashtags effectively on each of these platforms, so you can optimize your social media strategy. Marketing analytics company TrackMaven discovered that engagement drops if you use more than two hashtags.

Hashtag 134

Hashtag LinkedIn Instagram Twitter 134

Mindjumpers

JANUARY 10, 2012

Tweet Beginning of 2012 has brought in a lot of predictions and opportunities. Another chance to look at the social media universe, analyse the trends and make the strategies. UK Facebook statistics. Facebook now has a reach of just over 30 million unique users for the UK.

Social Media 273

Social Media Statistics MySpace Tumblr 273

Convince & Convert

SEPTEMBER 1, 2015

Over the years, Convince & Convert has continued to refine its social media strategy process. Here’s one iteration, presented as a keynote speech to ESTO (Educational Seminar for Travel Organizations) in the fall of 2012. Social Media Strategy in 8 Steps (Summary). highlight to tweet). Step 2: Listen and Compare.

Social Media 60

Social Media Strategy How To Marketing 60

Social Media Strategies Summit

FEBRUARY 27, 2020

Now that we’re two full months into 2020, we are starting to see which trends and platforms will fade into the background – and which will shape our strategies this year. Source: PEW Surveys conducted 2012-2019. Source: Facebook Groups. Platforms to use: Facebook Groups, Instagram Close Friends.

Trends 182

Trends Social Media Instagram Platform 182

Proactive Report

DECEMBER 16, 2011

In her post about social media trends in 2012 Beverly Macy says content curation is important because people want to know what’s important and they want to discover interesting and relevant content. As Rebecca Lieb says in her new book about Content Marketing : It’s time to think like a publisher. Like my page on Facebook.

Curation 106

Curation Trends Curata Social Media 106

Proactive Report

MAY 8, 2017

Download the PDF of the Social Media Strategy Template here. 92% of marketers claim that social media marketing is important for their business. 83 percent have a Twitter account and 80 percent are on Facebook – a ten percent increase since 2013. Meritus Media Inc., Meritus Media Inc., Map the brand’s social graph.

Template 56

Template Templates Social Media Strategy 56

Oktopost

SEPTEMBER 15, 2020

The premise behind B2B Marketing Now , Oktopost ’s original podcast channel, could not be more simple: bring together the best of the best of the B2B marketing space, and episode-by-episode, share their experiences navigating the modern day marketing function. The Conversation with Sarah Whipp.

B2B 62

B2B Marketing Training Skills 62

Buzz Marketing for Technology

DECEMBER 8, 2010

Around this time last year I wrote about the 10 B2B Marketing Predictions for 2010 and while I would say 7 out of 10 have already materialized and the others are on their way. So that begs the question – what’s on the horizon specifically for B2B Marketers next year? Keep in mind we all start in the same place and that’s at ZERO!

B2B 279

B2B Marketing Mobile CPM 279

Proactive Report

NOVEMBER 12, 2011

The number of social media monitoring tools has exploded and at last count there were over 200 on the market. Savvy PR and marketing folk are digging deep into the conversations – mining that data to find insights that can drive strategy, inform product R & D, give the competitive edge and improve that pesky bottom line.

Trends 103

Trends Social Media Social Graph Analysis 103

The Realtime Report

AUGUST 27, 2012

Now, with the drought of 2012 creating extreme conditions for farmers across a great swath of the U.S., Now, with the drought of 2012 creating extreme conditions for farmers across a great swath of the U.S., drought12 twitter.com/hogneck/status… — dc denton (@hogneck) August 26, 2012.

API 178

API Education Social Media Research 178

Mindjumpers

NOVEMBER 23, 2012

As of 2012, social is already too big to ignore. In the beginning of this year, Sara predicted that 2012 would be the year of visual communication – and she was quite right. The rise of Pinterest and Instagram as well as the creative uses of the Facebook Timeline proves this. US digital media usage: A snapshot of 2013.

Social Media 269

Social Media Nielsen Aggregator Mobile 269

Laurel Papworth

MAY 31, 2012

Workshop training on social media strategy and campaigns – I’m teaching (doing a practical session, showing how to set up Facebook, Twitter, blog etc) an afternoon course with Inforum Group. Facebook, Twitter, blogs will be covered (we set up a blog live) as well as how to build audiences. Book social media course.

Course 66

Course Social Media Press Release Film 66

Unmetric

OCTOBER 25, 2019

In 2011, we set out to elevate the way marketers create and analyze their social media strategies. This helped me craft a content strategy, the pinnacle of which was the publishing of a parody rap video entitled Cloud, Cloud, Baby. In 2012, it was a free lunch for any brand that had a presence.

Social Media Management 114

Social Media Management Class Compete Social Media 114

The Social Media Incubator

AUGUST 3, 2012

According to Twitter’s UK Blog , there were more mentions (tweets) on the day of the opening ceremony of the 2012 London Olympics than there were during the entire 2008 Beijing Olympics. The numbers are captivating, but how else have the Internet and social media affected the Olympic games?

Social Media 111

Social Media News Mobile Eventful 111

Ari Herzog

JUNE 16, 2011

It sounds staggering but President Barack Obama will likely break $1 billion in political fundraising for his 2012 re-election campaign. It has nothing to do with Obama himself, other than the fact that his team was the first to use online marketing strategies effectively in the execution of a presidential campaign.

Marketing 154

Marketing Campaign Adwords Upcoming 154

yMarketingMatters

APRIL 15, 2013

Smartphones and tablets are becoming a paramount marketing consideration, and skyrocketing mobile use has critical implications for business. Mobile marketing should definitely be an integral part of your overall marketing strategy. An impressive increase from 35% in 2011 and 44% in 2012. 13% are 18 to 24.

Mobile 100

Mobile Smart Phone Marketing Adwords 100

Proactive Report

DECEMBER 5, 2011

Today I am going back to the four social media trends Beverly Macy predicted would be hot in 2012 in the Huffington Post. It’s an accepted and effective business strategy. Facebook Insights has a fairly robust set of analytics. It’s no surprise to me that they are on the list of hot trends for 2012.

Analytics 92

Analytics Trends Social Media ROI 92

ProBlogger

FEBRUARY 20, 2017

Here are seven reasons why everyone needs to incorporate video into their marketing strategy, and the sooner the better. It’s enough to look at the ways in which your Facebook Newsfeed has changed in recent years to know that video is clearly here to stay. In fact, 1.47 The Punchline. Now’s the time to give it a go.

Video 54

Video Strategy Content Marketing 54

Laurel Papworth

APRIL 21, 2012

I’ll be teaching a couple of 1/2 day step by step social media course in Perth on 27th April, 2012 while I’m there for the #Media140 conference. They are small classes with room for question and answer, so bring your Facebook and Twitter questions! and how does social media marketing compare to traditional marketing?

Training 76

Training Course Social Media Press Release 76

The Realtime Report

DECEMBER 27, 2012

This is a guest post by Evy Wilkins, VP of Marketing at Traackr. If 2012 was the year influencer marketing emerged on the social media marketing scene, 2013 will bring more structure, best practices and better frameworks for leveraging online influencers across marketing initiatives.

Influencer 195

Influencer Products Marketing How To 195

Jon Loomer

APRIL 24, 2023

I’ve consistently published short-form videos to TikTok, Facebook Reels, Instagram Reels, YouTube Shorts, and LinkedIn for most of the past six months and change. First, I’ll explain the nature of my strategy. Let’s go… The Strategy This commitment to short-form video began with TikTok on September 30, 2022.

Platform 177

Platform Video Instagram YouTube 177

The Realtime Report

JULY 10, 2012

This is a guest post by Joel Rubinson, the President of marketing and research consultancy Rubinson Partners, Inc. As a marketer watches their Facebook Fan totals go up, up, up — sometimes organically and sometimes via paid Facebook ads — they get a rush of gratification that they are building their customer base to new altitudes.

Research 175

Research Facebook Compete Consultant 175