Buzz Marketing for Technology

JUNE 5, 2013

Posted in Behavioral Targeting Business Intelligence Conversion Conversion Optimization Customer Experience Interactive Marketing Internet Search SEO Strategy User Generated Content. The thick of the 2012 holiday season is here. Are You Making These Costly Holiday Mobile Mistakes?

Bazaarvoice 230

Bazaarvoice Mobile How To Focus Group 230

Webbiquity SMM

OCTOBER 16, 2012

Is blogging coming back or trailing off? Social networks and blogs In the U.S Social media and blogs reach 80% of all U.S. Just 23% of Fortune 500 companies maintain an active blog, vs. 37% of Inc. Digital Buzz Blog ). Digital Buzz Blog ). Digital Buzz Blog ). Digital Buzz Blog ). MediaPost ).

Social Media 229

Social Media Hubspot B2B Marketing 229

Writtent Blog

JUNE 25, 2013

Would you read something about a 2012 political election, or best practices for using MySpace? Being the third or fourth business blog in your niche to cover an industry-related trend will probably win you a small surge of traffic, but it’s far superior to be the first. Your content is really only as good as its context. Probably not.

Tools 91

Tools Content Blogger Curation 91

Webbiquity SMM

SEPTEMBER 10, 2012

This year, we’re pleased to honor 50 women (below) and 50 men (in an upcoming post on the Blue Focus Marketing Blog ) who are among the top social media connectors and engagers in the technology world, representing technology vendors as well as related venture capital (VC), advisory and analyst firms. Stacey Acevero. Liz Bonilla.

Twitter 257

Twitter Bazaarvoice B2B Microsoft 257

Webbiquity SMM

JANUARY 3, 2012

Social media, content aggregation and curation , user-generated content and other developments have dramatically changed the B2B buying cycle over the past few years. How can B2B organizations, marketers and sales professionals adjust to, and thrive in, this new environment? B2B Marketing Trends, Tips and Strategies.

B2B 190

B2B Strategy Marketing Buy 190

Webbiquity SMM

NOVEMBER 29, 2012

While consumer brand marketers are embracing Pinterest enthusiastically, many B2B marketers are still in a quandary about the visual sharing site. Does it really help with SEO? Why Pinterest Is NOT Your SEO Miracle Worker by Search Engine Land.

B2B 190

B2B Marketing SEO Construction 190

Webbiquity SMM

AUGUST 28, 2012

Find the answers to those questions and many more here in almost three dozen of the best social media tips, how-to guides, lists and reports of 2012 so far. Why Now Is The Time To Build Your Personal Brand by B2B Marketing Insider. How to Train Employees to Manage Social Media [infographic] by WordPress Hosting SEO.

Social Media 207

Social Media Tips Tumblr Wikipedia 207

Webbiquity SMM

OCTOBER 23, 2012

Find the answers to those and many more questions here in more than two dozen of the best Twitter how-to guides, resources, tools and reviews of 2012 so far. Secrets of Becoming a Pro B2B Tweeter by Social Media Today. ” Tailoring Twitter: The ROI of Curating Content on Twitter by Successful Blog. Want Guest Post Links?

Tools 203

Tools Tips Twitter Klout 203

Webbiquity SMM

JANUARY 15, 2013

As noted in 21 (of the) Best Facebook Guides, Tools and Rants of 2012 So Far a few months back, Facebook remains the 800-pound gorilla of the social networking world. Find the answers to these questions and more here in two dozen of the best Facebook guides, tips, stats, facts, raves and rants of 2012. Facebook Tips and Guides.

Facebook 192

Facebook Small Business Advertising Hubspot 192

Webbiquity SMM

JANUARY 9, 2013

Yet just 30 months later, IDG reported that the shift was official, and digital would account for more than 50% of marketing spending in 2012. 7 Burning Questions for B2B Marketers in 2012 by iMediaConnection. 5 Ways New Buyer Behaviors Are Impacting B2B Sales by iMedia Connection.

Strategy 190

Strategy Marketing B2B Exercises 190

Webbiquity SMM

AUGUST 11, 2015

Though “social media” broadly encompasses a variety of platforms including blogs (WordPress, Medium, Tumblr), content sharing (YouTube, SlideShare, Instagram), and content curation (Scoop.It, Triberr, Paper.li), the term is nearly synonymous to many for the big social networks. 12 Facebook Statistics and Facts. TechCrunch ).

Social Networking 100

Social Networking B2B Paper.li LinkedIn 100

Webbiquity SMM

DECEMBER 19, 2017

Yet another post about 2018 B2B marketing trends? This piece compiles and analyzes the predictions of more than 100 B2B marketing professionals as published in 10 highly-ranked posts over the past month (best!). Content marketing itself first started emerging a hot trend five years, at the end of 2012.

B2B 293

B2B Trends Analysis Marketing 293

Webbiquity SMM

FEBRUARY 10, 2015

How does B2B social media marketing differ in effectiveness from B2C use? Which network drives half of all social traffic to B2B websites and blogs? 54% of B2B marketers said they have generated leads from social media. ( ” ( Experience: The Blog ). Experience: The Blog ). Experience: The Blog ).

Statistics 50

Statistics Social Media B2B Hubspot 50

Kikolani

DECEMBER 14, 2012

This post is part of a weekly series, Fetching Friday, featuring the best posts of the week in blogging, business, freelancing, SEO, and social media on kikolani.com. Last Fetching Friday of 2012. Blogging / Content. Well first off, make sure there are 5 good blog posts on your blog. Search Engines / SEO.

Mashup 134

Mashup Resources SEO B2B 134

Webbiquity SMM

JULY 7, 2014

Mike Alton delves into the workings and benefits of the Skills & Expertise function in LinkedIn, how it’s connected to LinkedIn Endorsements, how to optimize your skillset for social SEO, and the right way to grow your endorsements (“sift through your own connections and start endorsing the people you know.

LinkedIn 200

LinkedIn B2B Social Networking Groups 200

Webbiquity SMM

FEBRUARY 7, 2012

How are B2B marketers using social media differently from their B2C counterparts? 59% are on Twitter, and 43% use a company blog for marketing. Aden Hepburn shares a wealth of social media ROI statistics here, such as that 74% of CMOs believe they will get a handle on social media ROI in 2012. by bitly blog. ** 5 STARS.

Statistics 190

Statistics Research Social Media B2B 190

Webbiquity SMM

MARCH 27, 2013

Indisputably the largest business-oriented social network, LinkedIn has emerged as a crucial site for professional networking, B2B marketing, hiring and job seeking. As a key driver of both traffic and online visibility, LinkedIn is a key component in any B2B firm’s web presence optimization framework.

LinkedIn 207

LinkedIn Tips Hubspot B2B 207

Kikolani

JUNE 29, 2012

This post is part of a weekly series, Fetching Friday, featuring the best posts of the week in blogging, business, freelancing, SEO, and social media on kikolani.com. Blogging / Content Marketing. Search Engines / SEO. Learn how to get placements on university blogs in these 3 simple steps. The Resources Mashup.

Mashup 115

Mashup Resources eBook RSS 115

Writtent Blog

JULY 9, 2013

You simply can’t lead a winning content marketing strategy if you’re playing by the old rules of SEO, or blogging to the wrong buyer persona. B2B Marketing Trends Survey 2012 Report. Curata’s annual survey of how B2B marketers approach content marketing strategy is a tactical goldmine.

Case Study 105

Case Study Study Research Report 105

Webbiquity SMM

JULY 14, 2015

Know your market (B2B). are now active on at least one social network, up from 67% in 2012. Image credit: B2B PR Sense Blog. B2B PR Sense Blog ). 3: 21 Spectacular SEO and Search Marketing Stats and Facts. #4: They aren’t easy, but those who get these two areas right will succeed.

Social Media 80

Social Media Marketing Statistics Tumblr 80

Webbiquity SMM

NOVEMBER 12, 2013

How does social media use differ in B2B vs. B2C companies? Find the answers to these questions and many, many more in this compilation of more than 100 compelling social media, content marketing and SEO stats, facts and observations. are now active on at least one social network, up from 67% in 2012 and just 8% in 2005.

Statistics 226

Statistics Social Media B2B Journal 226

Webbiquity SMM

AUGUST 18, 2012

Note: a slightly shorter version of this compilation was recently published as a guest post on Jeff Bullas’ blog. Wondering which social network is most effective at generating b2b leads? Find the answers to those questions and many, many more in this collection of 72 fascinating social media marketing facts and stats for 2012.

Statistics 204

Statistics Social Media B2B Marketing 204

Webbiquity SMM

AUGUST 18, 2012

Note: a slightly shorter version of this compilation was recently published as a guest post on Jeff Bullas’ blog. Wondering which social network is most effective at generating b2b leads? Find the answers to those questions and many, many more in this collection of 72 fascinating social media marketing facts and stats for 2012.

Statistics 198

Statistics Social Media B2B Marketing 198

Webbiquity SMM

DECEMBER 2, 2014

What do marketers rate as the single most valuable SEO tactic? Despite all the hype about online, 67% of B2B content marketers consider event marketing to be their most effective strategy. B2B content matters. 86% of B2C marketers and 91% of B2B marketers use content marketing. 7 Blogging Stats. NewsCred ).

NewsCred 273

NewsCred Statistics Social Media B2B 273

Webbiquity SMM

MARCH 11, 2013

Influencer Marketing – What it is, and Why YOU Need to be Doing it by The Daily SEO Blog. The Real Relationship between Social Media and SEO by SocialMouths. Writing that “Everybody knows social media and SEO are connected, but how?…Unfortunately, ” SEM + SEO [PRESENTATION] by e-Strategy Trends.

SEO 192

SEO Paid Search Engineering Reputation 192

Webbiquity SMM

APRIL 29, 2014

Given all of the changes Google has made affecting organic ranking factors (asking webmasters to disavow low-quality links, reducing the value of guest blogging , ignoring links in press releases , etc.), the practice of SEO—optimizing owned content for search—is no longer sufficient for maximizing a brand’s online visibility.

Brands 204

Brands SEO Press Release Engineering 204

Webbiquity SMM

MAY 14, 2013

Despite the occasional “death of blogging” pronouncements (often made, ironically, in blog posts), blogs remain the core of a robust social media strategy. more here in 30 of the best business blogging guides and resources of the past year. Why You Want To Be the Last Blog Standing by Outspoken Media.

Resources 195

Resources Tips Syndication SEO 195

Webbiquity SMM

MARCH 6, 2012

And while its primary marketing value is on the B2C side, more than a third of B2B marketers also rate it as their most active social network. How can Facebook be used to support an SEO strategy? Facebook Custom Landing Tabs + Measurement = Best Practice by Beth’s Blog. by HubSpot Blog. running Facebook ads).

Tips 219

Tips Facebook Tools B2B 219

Convince & Convert

JUNE 24, 2016

As Managing Editor, Jess masterminds Convince & Convert’s major content channels, which include its podcasts, email newsletters, and the blog. He’s out there writing books, doing speeches, writing on the blog. Convince & Convert basically started as a blog. A lot of people know Jay. So it’s a lot.

Content 113

Content How To eBook Platform 113

Writtent Blog

JULY 16, 2013

Or that consumers believe that blogs are the most useful form of content ? There’s a lot of compelling reasons to blog starting yesterday, not the least of which is that it’s no longer a differentiating factor. There are now nearly 7 million blogs on the internet, a meteoric increase over the 100,000 that existed a decade ago.

Sysomos 88

Sysomos Hubspot SEO ROI 88

agora pulse

FEBRUARY 22, 2020

But first, let’s take a look at the latest 2020 marketing budget stats: An average of 2% of all revenue is spent directly on a company’s B2B marketing budget. B2B industry professionals list lack of budget (59%) as their biggest obstacle. I’ve been a Canva advocate since it was launched in 2012, and it just keeps getting better.

Social Media 175

Social Media UGC Tips CPM 175