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Why You Should Thoroughly Audit Your Social Media Presence

Webbiquity SMM

The alignment between your social media campaign and your brand / company goals and stated values. Your expenditures and an analysis of whether the current outreach used is the most cost-effective option. It should help you more effectively capitalize on trends and address pressing problems in your industry.

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Search Engine Optimization Firms Like RankPay Still Hurting SEO Industry

Bill Hartzer

It is the companies like Rankpay (detailed below) that are sending emails like the one below that is truly hurting the search engine optimization industry as a whole. On Tue, Jan 18, 2011 at 10:21 AM, Chris B. wrote: Hey, I was doing some competitive analysis for one of our Search Engine. I noticed that your. marketing dallas&#.

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8 Important Influencer Marketing Trends to Watch Right Now

Hootsuite

There’s a reason the influencer marketing industry is booming. Download the full Social Trends report to get an in-depth analysis of the data you need to inform your social strategy in 2020. Lorenz traces its social media etymology way back to 2011 on YouTube. And advertisers can stand to learn a few things from them.

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When to Thank Your Social Media Fans

Techipedia: Tamar Weinberg

A typical story explains the goal of the said campaign, shows screenshots of the tweets and posts used in the campaign, and lists the results of these efforts. These stories – and the campaigns and companies they showcase – are missing an important element: the human element. Offer Online Thanks for Offline Events.

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How to Measure Customer Engagement and Why It’s Important

Pixlee

Even with discounts, gifts, and aggressive advertising campaigns, many companies fail to engage and retain consumers successfully. It’s 37% in retail banking, while in the hospitality industry, an optimally engaged guest spends 46% more. Likes, shares, and comments aren’t just useful for analysis, though. Context Matters.

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31+ of the Coolest Social Media, Search and Web Tools of 2010

Webbiquity SMM

In addition to customizable search and sentiment monitoring, the Buzz Tracking feature provides realtime “metrics around how much buzz is out there, how much of it is yours, how much of it is your competitors’, and what’s buzzing industry-wide.&# 11 Twitter & Social Media Tools To Try In 2011 by COMMS Corner. ** 5 Stars.

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Best Internet Marketing Posts of 2011

Techipedia: Tamar Weinberg

In January of 2011, I said that I’d make our Internet Marketing Posts of 2011 subscriber only. This year, I am pleased to bring back our Best Internet Marketing Posts of 2011 thanks to an excellent sponsor, HubSpot. New Edition of the Ranking Factors for 2011 is Now Live !: It’s pretty exhaustive too.

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