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StumbleUpon Traffic to Magazine and Content Sites Down 27%

Adam Sherk

To get a better sense of the situation I pulled StumbleUpon referral figures from 2010-2012 for a group of 47 news and content sites that we work with at Define Media Group , primarily magazine brands. For confidentially reasons I am not able to reveal the specific titles, but they are all well-known brands from major publishers.

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Webinar Recap: A Decade in Social Media. What’s Now. What’s Next?

Ignite Social Media

We kicked off the webinar with Lisa Braziel, our SVP, talking about how she was one of the original community managers in 2007. Facebook brand pages didn’t exist in 2007 and the focus was around one to one engagement and community building. of brand’s audience. In 2015/2016, organic reach was down to 2.6%

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How American Express Created a Movement of 2,8 Million People

Mindjumpers

When brands work with CSR initiatives, Facebook can work as a hub to gather and connect people around a community. The case recently won the Blue Award, the best possible, at Facebook Studio Award 2012. This is what American Express saw in failure rate of small businesses, which had increased with 40 percent from 2007 to 2010.

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A Decade Filled With Social Media Changes

Ignite Social Media

Back when Ignite started in 2007, social media was a simpler time. Ignite has been serving up social media for some of the world’s best brands for 10 years, and we’ve seen a lot of changes. By 2012, Twitter, LinkedIn, Google+, and others entered the market, giving individuals and brands more places to reside on social.

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The Evolution of Social Media, and of Likeable

Likeable

It was the summer of 2007, and Facebook had recently opened up beyond college students, to welcome everyone to its platform. We had an assignment for Verizon FiOS, then a new cable TV alternative, to find influencers (yes, in 2007!) We quickly refocused on social media as word of mouth. (It It needed to evolve.

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Why Alps Bethneck is 5 Years Old

Ari Herzog

2007: Facebook. It was likely in 2007 and I never really used it. 2012: Today. When he's not blogging, Ari helps brands improve their digital media marketing. This is his story. 2005: Flickr. Do I want to treat Flickr as a serious base for showcasing my photographic works? Ask Chiaki Williams. 2010: Twitter. Foursquare?

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Facebook On The Brain

Twist Image

Since the news broke, Facebook has explained and apologized for this incident (the incident took place in 2012). So, the naysayers who feel more manipulated than usual over Facebook are digging through their archives and, primarily, updating the same stuff that they blogged about when the Facebook Beacon debacle happened in 2007 - 2009.

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