The Convergence of Search and Social Part 7 – A Strategy Framework
Josh S Peters
FEBRUARY 5, 2013
GOAL: Increase awareness of blue widgets and increase the sale of blue widgets by 10%. Use a social media listening platform like Radian6, Trakur, Sysomos, etc. and determine what blogs they read, social networks they use, forums or wikis they use, etc. Check out Forums, wikis, groups, blogs, etc. Participate.
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