Marketers, Here are the Keys to Your IT Department – Good Luck
Convince & Convert
JANUARY 25, 2012
15 – 20 years ago : IT (and the IT side of the business) ruled the enterprise. Websites needed constructing and the only people equipped with the skills to bring it live were of course in IT. It’s important to recognize how we got to this point. Marketers begin to see potential beyond the traditional web.
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