Nuggets from Social Media workshops as of late. : Community Group Therapy

Buzz Marketing for Technology

3) Cross functional participation is important - but consensus is only a “nice to have&# : Much of the long range benefits from doing this work brilliantly accrues from driving cross functional execution(Marketing/Support/Business Units). Too many people come to Telligent, as a platform vendor (yes, we have multiple extensibility points and workflow definitions), and say they “Want Facebook&# for thier website. Emergence Marketing. marketing. marketing.

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