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You Can’t Manage What You Can’t Measure! Social Media Analytics

Harp Interactive

Social media marketing companies like other marketing agencies need to back their claims with statistics and provide metrics to prove effectiveness. Here are Some Key Performing Indicators of Social Media Engagement that you may consider measuring: Bookmarks (onsite, offsite). Facebook Page Fan Numbers. Blog Comments.

Analytics 350
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50 (of the) Best Social Media Guides, Tips and Insights of 2011 (So Far)

Webbiquity SMM

Tamara Mendelsohn of Eventbrite details five guiding principles for promoting events, including choose the right platform, publish your event to Facebook, and “define success metrics and don’t underestimate the effort required.&#. Organizing Your Social Media Strategy by CompuKol Connection. Social media: What lies ahead?