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AMA Handbook of Public Relations Published

Bill Hartzer

“This book helps anyone who wants influence to develop the mind-set, intuitive grasp, confidence, strategies, and tactics to bring together all available and emerging tools,” Dilenschneider says. Hardcover). “Those who get the hang of it will not only survive, but contribute to the common good, as well as their own good.

Handbook 100
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Is Social Media Becoming Boring?

Techipedia: Tamar Weinberg

In an other hand I think many customers are abused by “experts&# because social networks are stiil new in the enterprise and often described/sold as a magical application that will answer all the questions and solve all the problems. It is something that always amaze me when I am talking about social application.