Where Does 'Transparency' Fit In The New Social Media Marketing Model?
Diva Marketing Blog
FEBRUARY 1, 2010
As marketers began to use social media platforms like blogs, Twitter, Facebook, etc., My friend John Cass , PR Communications , and I had an interesting discussion about where the concept of transparency fits into the new social media marketing model - content developed by people outside of the enterprise. Yvonne DiVita reminds us, ".
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