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The Ultimate List of Social Media Definitions You Need to Know

Hootsuite

Cost per click (CPC). Cost per click (CPC) is a metric for how much each click costs in a pay-per-click advertising campaign. It can also be used in your personalized URL for each social network. For example, Hootsuite’s handle is @Hootsuite, and the Twitter URL is twitter.com/hootsuite. URL shortener.

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