Monetization: Social Network Advertising
Laurel Papworth
JULY 13, 2010
Social Ads are driving down the price of regular online ads: A recent analysis by ComScore shows social networks, primarily Facebook and MySpace, have over the last year drawn an average CPM of only 56 cents, compared to the $2.43 RocketOn and Living Web (1). average for the internet at large. Related posts.
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