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50 Ways Marketers use Social Media to Improve Their Marketing

Harp Interactive

Learn how tagging and other metadata improve your ability to search and measure the spread of information. Build community platforms around real communities of shared interest. Help companies participate in existing social networks, and build relationships on their turf. Learn how to measure their influence.

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What is a brand community and how to build a successful one

Sprout Social

Plus, these communities are fun for your audience to chat with like-minded people. To help you further understand what exactly a brand community is, why they’re so important for your business and how to build a successful one, we’ve put together this quick guide to share with you. What is a brand community?