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Weekly Roundup: Rethinking Color

Waxing UnLyrical

So, for this week’s weekly roundup, I thought it would be interesting to share some of the most thought-provoking posts I’ve come across over time (they’re not all new) on how non-profit organizations and cause marketing have been rethinking color. The cause marketing genius of the pink ribbon , from Cause Marketing.

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Color Clash: Pink or Purple?

Waxing UnLyrical

In the non-profit/cause marketing world, most notably pink, and thus breast cancer. Image: Kurtis Garbutt via Flickr, Creative Commons Kim, who runs the Corporate Alliance to End Partner Violence (CAEPV), asked what I thought was a valid question on her blog: where is all the purple? Clearly, I worded the question wrong.

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