IBM SJ 45-4 | Ethnographic study of collaborative knowledge work
Buzz Marketing for Technology
JUNE 27, 2008
They are domain experts in the following areas: biotechnology, high technology, medicine, health care, professional services, retail, manufacturing, and law. We began the session by walking the participants through the storyboard and then encouraged them to comment. One participant had seven different versions of the same RFP process.
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