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The Top 10 Marketing Attribution Software Solutions

Oktopost

Accuracy in both big-picture and fine-grained analysis. Nielsen Visual IQ. Neustar’s attribution platform is able to bring in data from mobile and offline marketing channels. It offers a wide array of features, high level support, fraud detection tools, and a reputation for outstanding accuracy. Reasonable pricing.

Software 101
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B2B Employee Advocacy Best Practices

Oktopost

A Nielsen Global online customer survey shows that only 33% of buyers trust the company whilst 90% of customers trust product or service recommendations from people they know. On the flip side, this knowledge will also benefit the company and help protect its reputation. Mobile App. Building Trust. Run a Pilot.

B2B 144
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55 (of the) Best Social Media Tips, Tactics and Tools of 2010

Webbiquity SMM

Social media marketing is about building a reputation that you can trade on to boost other marketing efforts.&#. Jonas Klit Nielsen advises marketers and business executives to ask critical questions about objectives, targeting, internal resources, synergies with other efforts and more before embarking on a social media strategy.