article thumbnail

The Ultimate List of Social Media Definitions You Need to Know

Hootsuite

Cost per click (CPC). Cost per click (CPC) is a metric for how much each click costs in a pay-per-click advertising campaign. Sometimes called @ mentions, these usually trigger a notification for that user and allow your audience to click through to their bio or profile. Notification. See Cost per click. RSS reader.

List 145
article thumbnail

The 20 Best New Social Media Tools to Try in 2017 (And How to Use Them)

Buffer Social

It also alerts you when there are significant changes to your ads’ Click-Through Rate (CTR) and Cost-Per-Click (CPC) so that you can react to them immediately. Money-saving alerts when your CPC or conversion rate changes significantly. Aggregate, analyze, and publish content from social media. Ghost Browser. Price: Free.

Tools 40