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10 Tools to Help You Run a Highly Successful Influencer Marketing Program

Social Media Strategies Summit

The effects of influencer marketing on your inbound efforts include: Building social proof and word-of-mouth advertising. In 2018, 76% of marketers reported measuring the ROI as their top challenge, and this trend is likely to continue into 2019. Brands can create accounts for affiliates, specifying how much to pay out and to whom.