The Metaverse: What it is and why it matters for brands
Sprout Social
JULY 14, 2022
The metaverse is projected to become an $800 billion market by 2024 and tech giants are already investing millions to make this dream a reality. These include, but are not limited to, the following: Extended reality (ER) – another umbrella term encompassing virtual reality (VR), augmented reality (AR) and mixed reality (MR).
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