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Seven Quick Tips for Winning Ways at Social Media on a Tight Budget

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The Gartner CMO Spend Survey for 2019-2020 found that 61% of CMOs expected their marketing budgets to increase in 2020 , but social media spending overall averaged 11-12% of total marketing budget. billion in ad revenue during 2020. The average CPM (cost per thousand) across Instagram, Facebook, and YouTube are $8.26