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The History of Social Media in 33 Key Moments

Hootsuite

It wasn’t until a couple of months later, that the #SanDiegoFire hashtag was sparked to aggregate tweets and updates about the California wildfires. Apparently, A LOT of people (like 45 million unique viewers by 2013 ) love watching live-streamed video games. In 2009, Twitter capitalized on the hashtag by adding hyperlink capabilities.