Convince & Convert

JANUARY 31, 2024

I have the solution. Just as a chef multitasks to ensure every dish is perfect, you are saddled with the same responsibility for achieving perfection, but with less grease and smoke. You have to manage various projects, harmonizing content creation, engagement strategies, and analytics. Let’s get started. Who is my target audience?

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Project Social Media Template Templates 126

Oktopost

FEBRUARY 29, 2024

This article aims to illuminate the key metrics essential for grasping the influence of social selling on revenue alongside the insights required to refine and enhance your social selling tactics for optimal results. Comments and Mentions: Provides insights into consumer interactions and sentiment towards the brand.

ROI 62

ROI B2B Organization Platform 62

Sprout Social

JUNE 28, 2023

Anyone with an Instagram Business account can use the network’s in-app reporting feature, Instagram Insights. This guide will show you how to access and use Instagram Insights to analyze your data. We’ll also share how to use the tool in combination with an advanced social analytics solution to drive results faster.

Metrics 102

Metrics Instagram How To Patterns 102

Koka Sexton

AUGUST 11, 2023

How to Rise Above Competition: Data-Driven Insights for Sales Success Achieving sales success in 2022 will require sales professionals to stand out from the competition. Data-driven insights and agents can help your make your sales process successful. Data-driven insights and agents can help your make your sales process successful.

Data 52

Data Loyalty Metrics Hubspot 52

Sprout Social

OCTOBER 18, 2023

Social insights that give you a glimpse into the minds of your audience are often the hardest to access by traditional means. Insights like how audiences feel, an overall response to your brand’s events or campaign, your competitor performance—these are all critical findings that require digging deeper than surface level.

Examples 123

Examples Social Media Sentiment Influencer 123

Sprout Social

JANUARY 9, 2024

When applied in marketing, AI analytics extracts meaningful insights from various data sources such as social media listening, review websites, customer forums and survey data. These insights help cross-functional teams, such as marketing and sales, product research, human resources and PR, perform their jobs more effectively and efficiently.

Analytics 114

Analytics Sentiment Analysis Patterns 114

Oktopost

SEPTEMBER 12, 2023

Since B2B buyers primarily research solutions on their own, effective marketing is crucial. But how do you subtly engage your prospects when they are researching solutions online? The best way to identify, target, and convert these invisible leads is by reaching them whilst they’re silently searching for the best solution.

Data 62

Data B2B How To Metrics 62

Sprout Social

FEBRUARY 29, 2024

Each domain benefits from AI’s ability to streamline processes, improve efficiency, and provide actionable insights, making every interaction and decision more meaningful and effective. They power AI tools that enable businesses to gain valuable insights from disparate data to help decision-making. Why this surge? What is AI?

Patterns 121

Patterns Sentiment Analysis Proposal 121

Hootsuite

NOVEMBER 21, 2023

Actionable insights to help you grow faster. Performance by post type: How different types of posts performed based on your chosen metric. Performance by post type: How different types of posts performed based on your chosen metric. Social media competitor analysis tools should be a staple in every social manager’s toolbox.

Analysis 86

Analysis Tools Social Media HootSuite 86

Keyhole.co

MARCH 11, 2024

By diving into your LinkedIn analytics, you’ll unlock insights into what resonates with your audience, allowing you to tailor your content, posting schedule, and engagement tactics more effectively. Are you seeking to optimize your LinkedIn presence by tracking its growth and performance? Let’s get started!

Template 52

Template Templates Analytics LinkedIn 52

Sprout Social

FEBRUARY 28, 2024

These leaders say they use social media data for: Customer service (62%) Brand awareness (60%) Market insights (53%) From sophisticated data analysis to advanced customer care capabilities, social teams and business leaders have come to rely on social media tools. Social media technology has come a long way since its origin.

Social Media 103

Social Media Team Social Media Management Report 103

Ignite Social Media

JULY 6, 2023

Identify your areas of expertise or topics that you are passionate about, and share your knowledge , insights, and motivational thoughts with your audience. Understand what makes you uniquely knowledgeable, creative, or insightful and leverage those qualities to provide content that resonates with your audience.

Social Media 167

Social Media Tips Authentication Resources 167

Sprout Social

APRIL 25, 2023

By digging into Facebook audience insights and analytics tools , you are empowered to effectively reach your ideal audience and filter through the billions of active users on the app. Keep reading for an overview of how to use Facebook’s audience insights tool and actionable steps you can take to maximize your paid and organic strategy.

Facebook 115

Facebook How To Aggregator Metrics 115

Direct Marketing Observations

JANUARY 31, 2024

For now, I think we can say with some confidence that at least from a chief scientist’s point of view, they are not gathering market intelligence on cell and gene therapy solutions from TikTok. I once heard this line in a podcast, “Take what’s important and make it interesting.” It resonated with me immediately.

Industry 146

Industry Social Media Biotechnology Marketing 146

Sprout Social

OCTOBER 19, 2023

Luckily, innovative technologies like artificial intelligence (AI) offer long-term solutions to meet these challenges. Keep reading for actionable insights that will help you meet your revenue goals and marketing objectives, head-on. AI is also helping social teams understand and respond to audiences better.

Strategy 129

Strategy Sentiment Marketing Analysis 129

Keyhole.co

JANUARY 9, 2024

Firstly, it provides insights into the performance of your page and posts, allowing you to measure the effectiveness of your content strategy. Secondly, by tracking platform-specific metrics, you can develop customized content strategies tailored to LinkedIn’s unique audience.

Metrics 52

Metrics LinkedIn Analytics Sentiment 52

Sprout Social

APRIL 17, 2024

We’ll also compare some of the leading platforms in the market so you’re equipped to select the best solution for optimizing your customer connections. Chatbots are strategic assets that enhance your customer care and marketing strategies. But where do you start with building a chatbot? Here are a few to consider.

Hubspot 101

Hubspot Template Templates API 101

Keyhole.co

FEBRUARY 3, 2024

It also indicates how often customers turn towards your brand when discussing trends, ideas, and insights in your industry. By tracking ‌mentions of Adderall alongside discussions of anxiety or depression , brands can gain valuable insights into ‌public perceptions of mental health solutions. But that’s not all you can do.

Social Media 59

Social Media How To Metrics Sentiment 59

Oktopost

NOVEMBER 16, 2023

Deciding which key metrics to analyze can be challenging with endless social data available. You’ll want to choose metrics that align with your business goals for a complete 360º view of your customers and lead engagements on social. It’s not just about networking anymore. But this process comes with its own set of challenges.

Analysis 69

Analysis Data Sentiment Metrics 69

Hootsuite

APRIL 25, 2024

From Hootsuite’s Swiss army knife versatility to Talkwalker’s data-driven insights and Pocket’s simplicity, discover which content curation tool best aligns with your social strategy. In the dog-eat-dog world of social media content, many marketers and creators will do anything to stay ahead. Content curation tools can help.

Curation 75

Curation Social Media Management Tools Social Media 75

Social Media Strategies Summit

FEBRUARY 8, 2023

Read on to learn: Why you should create graphic templates for your team What it means to design for mobile How to more efficiently prepare your content calendar Why there is no actual “best time to post” Why you should be doing more than just answering your DMs Why engagement rate is a superior metric 1.

Social Media 200

Social Media Google Tips Template 200

Keyhole.co

FEBRUARY 13, 2024

Customer insights As a micro-blogging platform, Twitter is ideal for opinionated individuals to express their views. That’s why expanding your social listening program here can get you the most honest and accurate insights into your target audience’s sentiments around your brand and industry. billion in ad revenue in 2022.

Twitter 59

Twitter Sentiment Microblogging Hashtag 59

Keyhole.co

FEBRUARY 20, 2024

Imagine gaining deep insights into your audience’s desires, tracking sentiments towards your brand, and outshining your competitors in the aesthetic world of Instagram. By analyzing conversations, comments, and hashtags, brands gain valuable insights into customer preferences, feedback, and the competitive landscape.

Instagram 52

Instagram Sentiment Reputation Hashtag 52

Keyhole.co

DECEMBER 12, 2023

Keyhole First up is Keyhole , a real-time social media analytics and management tool that offers an end-to-end solution for your social media marketing. Keyhole First up is Keyhole , a real-time social media analytics and management tool that offers an end-to-end solution for your social media marketing.

Sentiment 52

Sentiment HootSuite Price Analysis 52

Sprout Social

FEBRUARY 1, 2024

Tapping into social media conversations points to customer insights that go beyond surface-level metrics and unearth the real needs, desires and pain points of your audience. Applying these insights impacts your business strategy in two ways: 1. Here’s how.

Social Media 110

Social Media Sentiment Loyalty Microsoft 110

Waxing UnLyrical

MARCH 31, 2019

After working on Welcome to the Machine: A Primer on AI for Marketers (coming later this year), for almost a year now, I can offer you some quick insights that may help. Here are four questions my peers often ask and some insights. Guest Post by Geoff Livingston. Are you confused or concerned about the coming AI revolution?

Analytics 164

Analytics Influencer Issues Metrics 164

Oktopost

NOVEMBER 6, 2023

The Top 7 Social Selling Benefits Increased reach and visibility Attract high-quality leads Effective relationship nurturing Expanded pipeline Establish trust and credibility Personalized engagement Data-driven insights Hit Your Sales Targets With Social Selling What Is Social Selling? Jump Ahead: What is Social Selling?

B2B 84

B2B Team Conversation Education 84

Sprout Social

MARCH 5, 2024

Dan leads the team strategy by consulting on strategy, best practices, and interpreting key campaign metrics and trends. The Social Media Specialist who reports to Dan handles scheduling, pulling metrics and monitoring conversations across social channels. The big misconception about social is that it’s easy.

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Resources Telecommunications Collaboration Project 103

Oktopost

OCTOBER 28, 2022

Luckily, solutions like Oktopost, which bring your social data under one, unified roof, exist to make it easier for you. We’re pleased to announce LinkedIn Page Statistics, a new feature that affords you even better company page insights. Now, in Oktopost’s Social BI, you’ll have access to company page insights.

LinkedIn 62

LinkedIn B2B Metrics Report 62

Oktopost

JULY 4, 2022

Social Studio integrated and allowed publishing, engaging, and metrics across several social media platforms: Facebook. Salesforce announced earlier this year that Social Studio, their one-stop social media management platform, has entered sunset mode and will no longer be receiving any updates. Quick Links. Important Dates to Remember.

B2B 131

B2B Social Media Management Metrics Social Media 131

Keyhole.co

MARCH 21, 2024

That is just a single use case, as the platform also helps businesses showcase their respective solutions and score quality leads. You can leverage the platform to connect with like-minded people and grow your network. However, to leverage the platform in an optimal way and get the best results, you need to devise a powerful strategy.

LinkedIn 52

LinkedIn Tips How To Metrics 52

Sprout Social

MAY 3, 2023

CFOs are highly attuned to the overall business metrics, so you need to understand their quantitative definition of success in terms of the business plan, revenue and margins. Social data is a critical source of audience and competitor insights—data which can give your company a clear edge in the market.

ROI 97

ROI Cost B2B Organization 97

Hootsuite

AUGUST 4, 2022

Not only does this make social media marketing more efficient , but it also allows you to get a better understanding of your overall social media performance — something that is nearly impossible to do while toggling back-and-forth between native social media business profile solutions. What is a social media dashboard?

Social Media 116

Social Media HootSuite Template Templates 116

Sprout Social

JULY 14, 2023

Some of the challenges sales teams face during outreach may provide insights for creating conversion-driven marketing campaigns. Organizations are constantly looking for strategies to increase leads, customer satisfaction and revenue. An effective way to achieve this is through sales and marketing alignment.

Collaboration 78

Collaboration Marketing Team Hubspot 78

Sprout Social

FEBRUARY 8, 2024

For example, monitoring competitive benchmark data can help you set realistic goals and metrics. If you want to succeed as a business, you need to keep an eye on your industry through competitor analysis. It’s like preparing for a championship game. Competitor mapping is the cornerstone of competitive analysis. What is competitor mapping?

Comparison 110

Comparison Analysis How To Sentiment 110

Sprout Social

AUGUST 5, 2020

For social marketers, gaining these competitive insights has become an increasingly critical tool to help them differentiate their brand and strengthen their share of voice (SOV) in the conversation. . There is a universal (and obvious) truth in business: in order to win, you need to beat the competition. Benchmark your social performance.

Analysis 141

Analysis Strategy Sentiment Comparison 141

Keyhole.co

SEPTEMBER 12, 2023

With the right solutions, you can schedule posts in bulk, boost engagement, and make data-driven decisions. Here are some excellent solutions to consider: Keyhole Very few social media management tools manage to offer every required feature in one platform — and Keyhole is one of the notable ones.

Social Media Management 52

Social Media Management Social Media Tools Collaboration 52