Mindjumpers

SEPTEMBER 9, 2010

In the latest (July – August) issue of Harvard Business Review, I found a very interesting article by Mikolaj Jan Piskorski and Tommy McCall – mapping out the social internet around the globe. Using fresh data from the Trendstream Global Web Index – a recurring survey of more than 50,000 users of social [.]

CSR 214

CSR Social Media Fashion Energy 214

Mindjumpers

DECEMBER 19, 2012

In an introductory statement, 8th Bridge CEO Wade Garten says: “Social commerce has pivoted its focus from e-commerce transactions on social networks to a new kind of social network in which users are connected by their interests (Interest Graphs) rather than friendships (Social Graphs). Customer Survey.

Report 242

Report Retail Survey Social Graph 242

Mindjumpers

MARCH 28, 2012

The study reveals that consumers and employees regard company leaders who engage on social media positively. . Survey Results: The majority of survey respondents, 78%, said CEO participation in social media leads to better communication, while 71% said it leads to improved brand image and 64% said it provides more transparency.

Study 272

Study Activities Social Media Nielsen 272

Mindjumpers

APRIL 25, 2012

Gushcloud is more than a social media marketing tool. Similar Posts: BigMarker.com: Social Network for Communities. It’s an open, transparent and growing community of influencers that brands can tap into.” 3 Tips For Effective Blogger Outreach. Understanding Viral Content Marketing [Infographic].

Mobile 259

Mobile Social Media Marketing Applications 259

Mindjumpers

NOVEMBER 14, 2012

The crucial part of being commercially successful on social networks, however, isn’t just to have a profile or account. It’s to understand how your consumers expect to communicate with you, expect you to add value to their social network experience, and how you can combine your consumers’ wants with your own interests.

Meeting 267

Meeting Social Media Social Networking How To 267

Mindjumpers

AUGUST 9, 2010

Posted by Jonas Klit Nielsen Aug 9th, 2010 Tweet In the latest (July – August) issue of Harvard Business Review, I found a very interesting article by Mikolaj Jan Piskorski and Tommy McCall – mapping out the social internet around the globe.

comScore 232

comScore Microblogging Analysis Nielsen 232

Mindjumpers

DECEMBER 18, 2012

In China, 85% of companies have official micro blog profiles according to a survey conducted by PRNewswire in the period from January to August 2012. A surprising 88% of Chinese companies still use press releases as a major part of their content marketing, according to the PRNewswire survey. Content marketing on micro blogs.

Content 208

Content Marketing Press Release Mobile 208

Mindjumpers

OCTOBER 6, 2010

But when it comes to social media marketing, most don’t as several surveys have shown. Too bad because in the end social media marketing success is really measured in function of goals. And ultimately they are defined by the same S.M.A.R.T. objectives every online marketer that ever defined key performance indicators knows: ?

Social Media 243

Social Media Tools Marketing Forums 243

Mindjumpers

OCTOBER 21, 2010

Surveys showed that the Swedish people prays. No advertising were used and most leads came from social networks. Members of the church declined every year and the main audience was the elderly people in Sweden – the generation who slowly but surely are reaching extinction (no offense). Find the tribe. The results.

Social Media 195

Social Media Technorati Communities RSS 195

Mindjumpers

JULY 5, 2011

Like when first establishing an online presence (whether this is a Facebook page, Twitter profile or some other social network), you need a strategy and an important part of this strategy is to attract the right audience and keep them glued to your page. Guidelines for Successful Targeting Through Social Media.

Engagement 244

Engagement Brands Guidelines Survey 244

Mindjumpers

JULY 20, 2011

According to eMarketer Report in 2011, 10% of online spending is used for advertising on social networking sites. Online ads are becoming more social and spending on lead generation and email marketing is shrinking. While planning a budget for 2011, most of the companies dedicated a big share of the pie to social media.

Company 270

Company Social Media Survey Exercises 270

Mindjumpers

AUGUST 19, 2011

Now organisations are designing social media policies to spread word of mouth through their employees and also to have a structure to regulate the social media behaviour of employees at workplace. For 44 percent of companies, those policies cover use both inside and outside of the workplace.

Social Media 211

Social Media Policies Survey Company 211

Mindjumpers

OCTOBER 27, 2014

Whenever I start a conversation around Chinese social media, it probably goes like this. This blog post is not written to criticize the Great Firewalls or censorship in China, but to give you an overview of the most popular social network in China called Weibo. . ECIS2014 – New Views on Social Networks.

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Platform Social Media Overview Social Networking 251

Mindjumpers

AUGUST 30, 2011

Tweet Nowadays, most employers are using social networking sites to reach out to new talent. Recruitment through social media is not only easy, but also a cost effective and an efficient way to reach out to prospective employees, know their whereabouts and look at them in a social paradigm.

Social Media 249

Social Media Survey LinkedIn Cost 249