Adam Sherk

DECEMBER 2, 2009

But 57% also indicated that they plan to increase their focus on SEO: That’s good news, because even just 2-3 years ago many companies’ efforts to integrate SEO and PR activities did not extend much beyond press release optimization. That’s certainly important but it’s just one tactic; there are a lot more opportunities to explore.

Vocus 166

Vocus SEO Social Media Press Release 166

Adam Sherk

DECEMBER 1, 2009

Home About Contact PR Publishing SEO Social Media Subscribe Adam Sherk Does Google News Sitemaps New Format Help Publishers? That may be getting carried away but the new format does have some advantages for publishers, although they are not being fully utilized by Google News yet.

News 104

News Publishing Google Press Release 104

Adam Sherk

JUNE 5, 2009

While it’s good news that Google is continuing to improve its ability to deal with JavaScript, this change also impacts the way that many publishers display sponsored links on their sites. I can’t imagine they would, especially when virtually no one outside of the developer and SEO communities is even aware that this change has taken place.

Publishing 100

Publishing Google NoFollow Guidelines 100

Adam Sherk

JANUARY 4, 2010

Home About Contact PR Publishing SEO Social Media Subscribe Adam Sherk My Top 10 Posts of 2009 on News Media, SEO and Social Media by Adam Sherk on January 4, 2010 I was going to post this last week but then opted wisely for letting myself enjoy a holiday break. Here’s wishing everyone an interesting and productive 2010.

SEO 101

SEO News Social Media Syndication 101

Adam Sherk

APRIL 30, 2009

Home About Contact PR Publishing SEO Social Media Subscribe Adam Sherk Publishers: Solve Tracking Code, Duplicate Content Issues with the Canonical URL Tag by Adam Sherk on April 30, 2009 Really you shouldn’t need it. What you should be doing is avoiding duplicate content altogether.

Issues 100

Issues Publishing URL Syndication 100

Writtent Blog

MARCH 7, 2014

Do you also forget “marketing” in your content marketing strategy? SEO is the first point on your content marketing “ ta-da” list. Make sure the post is optimized for search engines before you hit the publish button. For best practices in SEO check out 22-Point Blog Post Checklist: Before You Hit the Publish Button.

Syndication 95

Syndication Content Marketing Alltop 95

Adam Sherk

AUGUST 7, 2009

Home About Contact PR Publishing SEO Social Media Subscribe Adam Sherk Diversified Twitter Strategies for News Sites by Adam Sherk on August 7, 2009 This week’s Sysomos study of the 5% most active users on Twitter includes a list of the top 25 users (with more than 50,000 followers) ranked by average tweets per day.

Sites 105

Sites News Strategy Twitter 105

Adam Sherk

AUGUST 11, 2009

Home About Contact PR Publishing SEO Social Media Subscribe Adam Sherk Pro PR Tips: 100 PR Tips from Rafe Needleman Published as a Book by Adam Sherk on August 11, 2009 Yesterday I received a copy of Rafe Needleman ’s Pro PR Tips in the mail from ITDatabase.

Tips 102

Tips Publishing Press Release Syndication 102

Adam Sherk

OCTOBER 8, 2009

Home About Contact PR Publishing SEO Social Media Subscribe Adam Sherk The Most Common Causes of Duplicate Content on News Media Sites by Adam Sherk on October 8, 2009 Although search engines keep improving on their ability to deal with duplicate content, this continues to be one of the main SEO issues facing news and content sites.

Sites 105

Sites News Syndication Content 105

BeingOptimist

AUGUST 23, 2023

Syndication, a term often bandied about in content marketing, is not a new concept. However, its implications and advantages, especially concerning search engine optimization (SEO), have become particularly relevant in today’s digital age.   For businesses, understanding this strategy is crucial.

Syndication 40

Syndication SEO How To Engineering 40

Adam Sherk

SEPTEMBER 13, 2010

Home About Contact PR Publishing SEO Social Media Subscribe Adam Sherk Pew Research News Survey: Findings on Search Engines, Social Networks and Twitter by Adam Sherk on September 13, 2010 The Pew Research Center for the People and the Press has published the results of its latest survey on news consumption and related topics.

Survey 140

Survey Social Networking Engineering Research 140

Techipedia: Tamar Weinberg

JANUARY 11, 2012

See How to Hire Your SEO Partner from November. Strategy involves competitive research, benchmarking, messaging, audience identification, determining platforms for engagement, setting overall program and conversion goals, and setting up metrics. This is a guest post by Brad Shorr. The normal response is, HELP! Ongoing SMM Activities.

Social Media 168

Social Media How To Marketing Syndication 168

Adam Sherk

AUGUST 20, 2009

This is encouraging news for publishers as previously once an article was indexed in Google News no changes or updates to it would be registered. This is encouraging news for publishers as previously once an article was indexed in Google News no changes or updates to it would be registered.

News 101

News Google Syndication Press Release 101

Adam Sherk

AUGUST 24, 2010

Home About Contact PR Publishing SEO Social Media Subscribe Adam Sherk Do Google’s Expanded Domain Results Apply to News and Video Listings? This gives publishers the opportunity for greater exposure to users looking for content from their specific site (and who may not be familiar with the “site:” search operator).

News 113

News List Google Embedding 113

Adam Sherk

JUNE 9, 2010

Home About Contact PR Publishing SEO Social Media Subscribe Adam Sherk News Sites Not Making Much Use of Static FBML on Facebook Pages by Adam Sherk on June 9, 2010 Between privacy issues, a sweaty CEO and technical problems with its “Like&# buttons Facebook is having a rough time lately.

News 181

News Sites Yahoo Facebook 181

Adam Sherk

AUGUST 11, 2010

This is particularly appealing for publishers with content that may be of interest to specific audiences as opposed to the wider Digg user base. Adam is part of the Define Search Strategies consulting team, which is owned by The New York Times Company. Will it work with local news? NBC is trying to find out.

Digg 166

Digg Marketing News Press Release 166

Adam Sherk

AUGUST 31, 2009

Home About Contact PR Publishing SEO Social Media Subscribe Adam Sherk Yahoo Adds Enhanced News Results to SearchMonkey by Adam Sherk on August 31, 2009 On Friday Yahoo announced new additions to its SearchMonkey enhanced results, including options for news content. Not sure what SearchMonkey is?

Yahoo 101

Yahoo News Syndication Press Release 101

Adam Sherk

FEBRUARY 25, 2010

Home About Contact PR Publishing SEO Social Media Subscribe Adam Sherk Make the Most of Your Retweet Buttons by Adam Sherk on February 25, 2010 In working on my presentation for the Twitter Marketing Tactics session at SMX West next week I’ve been looking at the various types of share and retweet buttons used on news sites.

Syndication 117

Syndication URL Press Release SEO 117

Kikolani

OCTOBER 25, 2016

It doesn’t deserve to be thrown away, necessarily, nor will it do active harm to your brand if and when you publish it. You’re essentially stuck with a piece (or several pieces) of less-than-optimal content that aren’t good enough to support your content marketing strategy. Syndication opportunities. Missed opportunities.

Brands 60

Brands Syndication Content Analysis 60

Kikolani

OCTOBER 25, 2016

It doesn’t deserve to be thrown away, necessarily, nor will it do active harm to your brand if and when you publish it. You’re essentially stuck with a piece (or several pieces) of less-than-optimal content that aren’t good enough to support your content marketing strategy. Syndication opportunities. Missed opportunities.

Brands 60

Brands Syndication Content Analysis 60

Adam Sherk

JANUARY 19, 2010

Home About Contact PR Publishing SEO Social Media Subscribe Adam Sherk Alicia Keys Facebook Page: I’d Sign Up if She Asked Me All Cool by Adam Sherk on January 19, 2010 Want to use your Facebook Page to build out your mailing list? Alicia Keys knows how to do it.

Press Release 138

Press Release Facebook Syndication Blogroll 138

Adam Sherk

MAY 12, 2010

Publishers: Solve Tracking Code, Duplicate Content Issues with the Canonical URL Tag So Far so Good for Seattlepi.com Leave a Comment Subscribe (1-2 posts per week) Connect with Me Recent Posts Which News Sites Get the Most Social Media Engagement?

Content 116

Content Aggregator Press Release Syndication 116

Social Media Strategery

APRIL 3, 2014

Today we have Search Engine Marketing (SEM) Managers, Search Engine Optimization (SEO) analysts, Digital Analysts, Community Managers, Content Marketing Specialists, and way too many social media ninjas, gurus, and rockstars. It means integrating social ads, sponsored content, and syndicated content into strategies from the very beginning.

Syndication 103

Syndication Marketing Advertising SEO 103

Adam Sherk

SEPTEMBER 17, 2009

Home About Contact PR Publishing SEO Social Media Subscribe Adam Sherk Facebook Pages: Which News Sites Get the Most Engagement? Adam is part of the Define Search Strategies consulting team, which is owned by The New York Times Company. in the sidebars and subpages.

Sites 238

Sites News Engagement Facebook 238

Adam Sherk

JANUARY 11, 2010

Home About Contact PR Publishing SEO Social Media Subscribe Adam Sherk PEJ Study Shows Print Still Primary Source of Original News Reporting by Adam Sherk on January 11, 2010 The Pew Research Center’s Project for Excellence in Journalism released a study today of the modern news ecosystem, examining a week of news activity in Baltimore, MD.

Study 147

Study News Press Release Report 147

Adam Sherk

SEPTEMBER 3, 2009

Home About Contact PR Publishing SEO Social Media Subscribe Adam Sherk Google News Optimization Tips by Adam Sherk on September 3, 2009 This week Google put out a video to give publishers more information on how Google News works and how best to optimize for it. Creating textual descriptions and transcripts is helpful.

News 158

News Google Tips Press Release 158

Adam Sherk

JANUARY 7, 2010

Home About Contact PR Publishing SEO Social Media Subscribe Adam Sherk Hearst Skiff Reader Looks Cool by Adam Sherk on January 7, 2010 Hearst’s Skiff Reader is being unveiled at CES this week. It’s an interesting project and it is good to see publishers trying new things, however slow to move they may have been to-date.

Press Release 101

Press Release Syndication Blogroll iPad 101

Kikolani

AUGUST 6, 2012

I’ve practiced every traffic generation strategy that has ever been developed, and am constantly seeking out new and unique ideas. By practicing different traffic strategies, I’ve come to learn the hard way, traffic is not easily generated by any means. SEO is what drives a business through the beginning and end.

Syndication 122

Syndication Aggregator CPM CPC 122

Adam Sherk

MAY 22, 2009

Home About Contact PR Publishing SEO Social Media Subscribe Adam Sherk Google News Wants Title Tags to Match Headlines? The headline/title tag tip is also included in their Help for Publishers guidelines on article titles ). But linking with the article headline is something that publishers should do when possible.

News 100

News Google Syndication Press Release 100

Adam Sherk

APRIL 8, 2010

Home About Contact PR Publishing SEO Social Media Subscribe Adam Sherk The Wrap, Newser and Content Aggregation: How Much Attribution is Enough? A lot of the publishers we work with are constantly getting their content scraped; it’s a real problem. Adam Sherk April 11, 2010 at 10:27 am Thanks for the input Tamar.

Aggregator 110

Aggregator Content Syndication Journal 110

Adam Sherk

APRIL 14, 2009

Home About Contact PR Publishing SEO Social Media Subscribe Adam Sherk Corporate Social Media Marketing is about Two-Way Communication by Adam Sherk on April 14, 2009 It’s a simple concept, but one that many companies are still struggling with in terms of practical implementation.

Social Media 100

Social Media Press Release Syndication Marketing 100

Adam Sherk

DECEMBER 22, 2009

Home About Contact PR Publishing SEO Social Media Subscribe Adam Sherk How to Identify Your Own Top Trends by Adam Sherk on December 22, 2009 Yesterday Facebook shared its Top Status Trends of 2009 , providing insight into what terms most commonly occurred in users’ status updates.

Trends 167

Trends How To Digg Press Release 167

Adam Sherk

NOVEMBER 18, 2009

So the main takeaway is that NFL teams need to take better control of their social media presence and come up with more a cohesive engagement strategy. Adam is part of the Define Search Strategies consulting team, which is owned by The New York Times Company. For several teams the unofficial pages have significantly more fans.

Team 209

Team Twitter Facebook Sports 209

Adam Sherk

JANUARY 6, 2010

Home About Contact PR Publishing SEO Social Media Subscribe Adam Sherk Newsweek on Tumblr: Good Effort, Needs More Engagement by Adam Sherk on January 6, 2010 Awareness of Newsweek’s Tumblr site has been increasing of late. Adam is part of the Define Search Strategies consulting team, which is owned by The New York Times Company.

Tumblr 131

Tumblr Engagement Press Release Syndication 131

Kikolani

FEBRUARY 25, 2016

Any online marketer worth his salt knows that successful content promotion relies heavily on search engine optimization (SEO). There’s another reason why staying in your niche is a good strategy: Propelrr has a good blueprint on content marketing development that makes scaling content production easier, which is critical to freshness as well.

Content 82

Content Flickr SEO Engineering 82

Adam Sherk

MAY 29, 2009

Home About Contact PR Publishing SEO Social Media Subscribe Adam Sherk Your Mom’s Coming to Facebook, But She May Not Stick Around by Adam Sherk on May 29, 2009 Inside Facebook published some new statistics this week on Facebook’s US audience growth over the last 60 days.

Facebook 101

Facebook Press Release Syndication Blogroll 101

Adam Sherk

JANUARY 21, 2010

Home About Contact PR Publishing SEO Social Media Subscribe Adam Sherk Journalist Social Media Usage Increases, Concerns About Reliability of Information by Adam Sherk on January 21, 2010 Yesterday Cision released the results of their Social Media and Online Usage Study, a survey of social media usage by print and Web journalists.

Social Media 122

Social Media Press Release Microblogging Survey 122