Convince & Convert

JULY 21, 2010

The Lawyers Are Coming Social networks give people the ability to share incredible volumes of content. Download Michael’s presentation here. Michael did talk about 2257 and FTC disclosure in his presentation so if you click through on that link you will read more there. All that stuff? Ad Chickadee ?

Social Media 153

Social Media Policies Consultant Social CRM 153

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FEBRUARY 19, 2010

And More… Although I’m not using it presently, you can also configure your NutshellMail to include Linkedin and MySpace content, as well as updates from the Ning groups of which you are a member. Plus, event invites, and photos in which you’re tagged. This, I'll try.

Social Media 115

Social Media Social CRM MySpace TweetBeep 115

Convince & Convert

MAY 13, 2010

Not sure who came up with it originally) Social media changes the relationship between companies and customers from master and servant, to peer to peer. You must fight social media fire with social media water. 18 social media quotes jay baer View more presentations from Jay Baer.

Social Media 151

Social Media Strategy Social CRM Consultant 151

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JULY 20, 2010

Check out my Online Marketing Summit presentation below on this topic: View more presentations from Mike Corak. This makes for both short and long-term success (ex.

Social Media 139

Social Media Strategy Consultant Blogger 139

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MARCH 25, 2010

At the most granular, day-to-day level, this necessitates visiting your various outposts and your social media hub , determining your progress on each, and graphing it out over time. Or, you could just use Swix, the super slick new social media scoreboard that just works. Need to see the increase in Twitter followers over time?

Social Media 117

Social Media Strategy Statistics Metrics 117

Convince & Convert

MAY 25, 2010

Fink Some good stuff: RT @jaybaer: Adding SEO, Web analytics, email marketing, social media services to your ad/PR agency. link] Sathya Hi jay, could i see the presentation in a bigger size. Wisely improve the present, it is nike dunk low thine. Thanks for bringing it to CA conference! link] [link] Abbie S.

Marketing 123

Marketing Social CRM Conference Social Media 123

Convince & Convert

MARCH 4, 2010

For more on advanced blogging, please see my post and slide presentation: 11 Must-Dos for the Serious Blogger. After your webinar yesterday my department spent an hour or so asking ourselves, “What IS the goal of our blog?&# Jury's still out.

Metrics 130

Metrics Strategy How To Tourism 130

Convince & Convert

MARCH 3, 2010

Yesterday, I gave a presentation in Tempe, AZ to Agencyside , a conference of advertising and PR agency owners. I emphasized that to remain relevant, agencies must differentiate themselves by providing advanced social media services, not just the basics. I’d be happy to share my slide presentation with you, too).

Social Media 121

Social Media Strategy CoTweet CoTweet 121

Convince & Convert

MARCH 10, 2010

The Best of Twitter 20 From the forward: I’m sitting in a ballroom in Indianapolis in September, 2008 watching Joseph Jaffe give a masterful presentation on social media transforming corporations, when I come upon the idea to interview him on Twitter.

Social Media 116

Social Media eBook Strategy Social CRM 116

Convince & Convert

SEPTEMBER 21, 2010

I presented today at Social Media AZ , a new conference for Arizonans interested in, and practicing social media. This presentation: “Why Before How: The Keys to Developing a Social Media Strategy in 7 Steps&# also formed the basis for my recent MarketingProfs Webinar. Sessions start October 5.

Social Media 167

Social Media Strategy Consultant Conference 167

Convince & Convert

FEBRUARY 23, 2010

link] > @jaybaer [link] Stephanie Wonderlin Is Your Social Strategy Proactive or Reactive? When applied to the area of Social CRM, we see the majority (+90%) of activity as reactive (social monitoring)– very focused on the service-side. link] Mike Adams RT @OneCoach: Is Your Social Strategy Proactive or Reactive?

Social Media 117

Social Media Strategy Social CRM Company 117

Convince & Convert

JUNE 24, 2010

The Power of the Unexpected The genius of infomercials (and to a lesser degree, home shopping channels), is that they present to you products that you didn’t know you needed, because you didn’t know they existed. Get them to tell your story, and you really have something viable.

Social Media 121

Social Media Strategy Social CRM MySpace 121

Convince & Convert

JUNE 7, 2010

The book is presented in three sections. My favorite is the “Face Game&# whereby every time an employee logs on to the Web, he or she is presented with a photo of another employee, and a list of names.

Social Media 119

Social Media Strategy Review Consultant 119

Convince & Convert

MAY 11, 2010

Not in a “here’s our FAQ&# way, but in a vigorous, social media way. For B2B companies, I suggest adding a short slide presentation that answers each question, and possibly a podcast that answers all six in aggregate. Today, that initial contact can be created over a few hours using social media.

FAQ 137

FAQ Content Consultant Social Media 137

Convince & Convert

JUNE 22, 2010

At present we're seeing people dabble without a strong PR / Communications strategy behind them. You have to commit to social media for the long haul to see the benefits. Thought I'd be ostracized by the social media community and have my twitter privileges revoked. Getting the C-suite to really believe is SO hard.

Social Media 130

Social Media B2B Company Consultant 130

Convince & Convert

APRIL 1, 2010

I totally agree that repurposing content across social networking platforms is a necessity, and that saying what you mean and meaning what you say across every channel is very important. I must have used the Edelam WalMart 'Flog' example 30 times in presentations and workshops! As always – a great piece Jay.

Social Media 120

Social Media Content Analysis Sports 120

Convince & Convert

APRIL 6, 2010

I recommend using a mixture of your Top 25 phrases and some that are highly relevant to your business, but perhaps aren’t sending as much traffic as you’d like at present. You’ll then see a search results page that shows a comprehensive list of places you’ve been mentioned on the social Web.

Brands 143

Brands Content Social Media Consultant 143

Convince & Convert

APRIL 15, 2010

Kodak (and thousands of other companies) are writing blogs, taking photos, uploading videos, making presentations and creating all sorts of other content. I'd also add that content that isn't unique in message – or at least in perspective or presentation, or is also ineffective.

Content 124

Content Marketing Consultant Social Media 124

Convince & Convert

MARCH 22, 2010

I believe this will be the most comprehensive, useful collection of Webinars (education in your jammies rules) ever compiled about social media. When you routinely see single Webinars being priced at $100 or more, to include 24 of them for $297 is a flat-out steal. (if Tickets are going fast , Social Media Success Summit.

Price 108

Price Social CRM Social Media Consultant 108

Convince & Convert

JULY 14, 2010

Those results will not change without a concerted effort to engage in social media. Throughout life it drives us crazy when people talk about us when we’re not around – here we have an opportunity to be present. Losing in social media can be akin to the experiences of companies like Kraft, Nestle, and BP in the social media realm.

Social Media 134

Social Media Strategy Metrics Organization 134

Convince & Convert

AUGUST 18, 2010

But there are still plenty of PR firms (and companies, for that matter) looking at social media purely as a distribution vehicle. We were on a WebEx with a client and their PR firm, they were so called social media gurus. What do you think?

Questions 160

Questions Social Media Consultant Education 160

Convince & Convert

SEPTEMBER 21, 2010

Social media is hard False. And that’s only because of the alphabet soup of social networks, lifestreams, sharing sites, etc. Social media is not about Facebook or MySpace or Flickr or Twitter or blogs or YouTube. “Social media is not about Facebook or MySpace or Flickr or Twitter or blogs or YouTube.&#

Social Media 149

Social Media Strategy Consultant Web 2.0 149

Convince & Convert

SEPTEMBER 21, 2010

I don’t write a lot of posts that include presentation slides, but I’ve done it at least 15 times. On this list #1, #5, #7, #11, #14, #16 all include a presentation, or free social media tool. It doesn’t appear that the SME audience is duplicated here, or vice versa (at least not significantly).

Social Media 141

Social Media Strategy Social CRM Consultant 141

Convince & Convert

JULY 22, 2010

Let’s look at a few examples of companies that have done this successfully: Yelp’s Elite Squad: Yelp operates a social networking, user review, and local search website for members to post reviews and get user feedback on local businesses and restaurants.

Social Media 128

Social Media Strategy Influencer Case Study 128

Convince & Convert

FEBRUARY 25, 2010

It’s so important for to know you’re facts and your customer while using social networking. If you don’t know what you’re talking about or who you’re talking to, there is no point is networking. The opportunity social networking provides in incredible. A Valentines day present?

Social Media 117

Social Media Case Study Strategy Study 117

Convince & Convert

SEPTEMBER 21, 2010

Due to the content discovery constraints of social media sources such as Twitter, the timeframe to access historical data could be significantly less than 6 months. Just like social networking sites, niche networks of practice and purpose, are powerful and unique. link] Michael Good post, thank your for this.

Social Media 155

Social Media Radian6 Strategy SM2 155

Convince & Convert

JUNE 11, 2010

Wisely improve the present, it is nike dunk low thine. Kurrently Revolutionizes Real-Time Search With Twitter + Facebook Results Syx58168 The dunk sb world is a comedy to those who thinks, a tragedy to those nike dunks who feels.Look not mournfully into the nike dunk high past, it comes not back again. newrulesofinvesting congrats, Jay!

Upcoming 124

Upcoming Project News Social Media 124

Convince & Convert

AUGUST 31, 2010

Research published in the Journal of Computer-Mediated Communication shows that online polylogues (multiple people talking with each other simultaneously) is better than a monologue (speaker presentation) or dialogue (turn-taking interactions).

Conversation 116

Conversation Social Media Social CRM Consultant 116

Convince & Convert

APRIL 8, 2010

Would it work as a marketing and/or presentation device? The Keynote presentation app is very slick. I've been thinking about making it my conference travel/presentation device. Would it work with a i-pen or something like that? Thanks for your post… [link] jaybaer For a 1:1 it could be amazing.

iPad 136

iPad Content iPhone Wireless 136

Convince & Convert

JUNE 15, 2010

You provide a list of your customers’ email addresses, and these services figure out how (and who) among your customers are on Twitter, Facebook, Linkedin and niche social networks, what their “likes” are, and other important details. This is a social address book, and social CRM application at each extreme.

Social Media 153

Social Media ScoutLabs Company Consultant 153

Convince & Convert

SEPTEMBER 1, 2010

Why You’re the Key to Social Media Success 5 Step Process for Social Media Success [link] Brian Hamlett Very nice Jay and definitely true. Any thoughts? link] Brian Hamlett Very nice Jay and definitely true. Any thoughts?

Social Media 120

Social Media Consultant Social CRM eBook 120

Convince & Convert

JULY 8, 2010

In fact, it’s quite telling that every single social network still requires members to sign-up with an email address. One might even argue that social media isn’t email’s Van Helsing, but rather it’s Bella or Sookie. The reasons that social networks require email addresses are numerous: 1. Why is this? Great post.

RSS 128

RSS Research B2B Consultant 128

Convince & Convert

MAY 20, 2010

Wisely improve the present, it is nike dunk low thine. Syx58168 The dunk sb world is a comedy to those who thinks, a tragedy to those nike dunks who feels.Look not mournfully into the nike dunk high past, it comes not back again. Go forth to meet the shadowy future, without fear, and with a manly nike dunk cheap heart.

Metrics 116

Metrics Social Media eBook Social CRM 116

Convince & Convert

APRIL 22, 2010

Most blogging, video content, Slideshare presentations, Squidoo lenses and content marketing of that type fits into this category. Social CRM The new telephone. “Social media&# will change customer service more acutely than it will change marketing. Whatchew Talking Bout?

Social Media 128

Social Media Social CRM Loyalty Web 2.0 128

Convince & Convert

MARCH 16, 2010

Twitter’s role as a conduit for the Zeitgeist is unrivaled, and it has almost single-handedly ushered in the era of real-time search, and social CRM. But, it’s the online equivalent of HBO – important more because of who uses it and the media’s infatuation with it, rather than the actual size and impact of its audience. I love Twitter.

Social Media 124

Social Media Strategy Foursquare Social CRM 124

Convince & Convert

JUNE 8, 2010

It's so important to listen and find what opportunities are presenting themselves. Wisely improve the present, it is nike dunk low thine. You Ready for the Opportunity Economy? link] [link] Kyle Lacy Good insight. There is a ton of noise out there. In all things in life you must first listen then react. link] [link] Ashley E.

Social Media 128

Social Media Foursquare Consultant Airlines 128

Convince & Convert

SEPTEMBER 21, 2010

Flickr Creative Commons Search This is my go-to source for photos for the blog and presentations. This robust source for inexpensive stock photography is my secret lair of images for my presentations and workshops. Here’s another to add to the list – in the social media listening section check out Viralheat.

Social Media 167

Social Media Strategy Consultant Tweetdeck 167