Hootsuite

MAY 6, 2024

Hootsuite is a comprehensive social media management tool. It also features social media scheduling, in-depth analytics, automated reporting, and easy social listening — everything you need to handle your social media marketing and customer service from one place.

Tools 82

Tools HootSuite Team Social Media 82

Sprout Social

MAY 15, 2023

Table of contents: Best all-in-one social listening tool General social listening tools Social listening tools for Twitter Social listening tools for TikTok Free social listening tools Best all-in-one social listening tool Some tools provide deep listening for one specific platform.

Tools 106

Tools Tweetdeck Brands Sentiment 106

Keyhole.co

DECEMBER 13, 2023

The pro plan allows up to 10 social networks but costs $83 per month, a pricey amount for small business owners. Our tool excels at tracking and gathering real-time social media data and using simple graphs and pie charts to depict the information. The specific amount for each category/package is available on request.

HootSuite 52

HootSuite Price Sentiment Social Media Management 52

Hootsuite

MAY 21, 2020

Once you’re ready to start thinking about the bigger picture, check out our post on how to use social listening. 15 social media monitoring tools. You could do basic social monitoring manually—checking each social network individually for mentions, keywords, hashtags, and so on. Talkwalker. Reddit search.

Social Media 145

Social Media Tools HootSuite Sentiment 145

Sprout Social

JANUARY 10, 2024

In this article, we’ll provide a breakdown of a complaint management system and offer tips to improve your reputation managemen t processes. What is complaint management? Complaint management is the process of handling customer complaints within an organization. Successful complaint management is all about customer care.

Reputation 99

Reputation System Brands Knowledge Base 99

Hootsuite

DECEMBER 12, 2023

Bonus: Download a free employee advocacy toolkit that shows you how to plan, launch, and grow a successful employee advocacy program for your organization. Why should execs be on social media? Build a (human) personal brand Being on social media benefits your company and also has big perks for you.

Social Media 112

Social Media Strategy HootSuite Sentiment 112

Sprout Social

OCTOBER 4, 2021

When assessing your social data, you need to evaluate the full spectrum of earned and owned data. Owned data measures the performance of content you publish across your brand’s social profiles. This includes both organic content that you create, as well as paid content that you sponsor, promote or pay for.

Data 119

Data Metrics Sentiment Analytics 119

Unmetric

NOVEMBER 4, 2019

What is the purpose of having a social media analyst? And most importantly, what does it take to be a social media analyst? Social media analyst vs. Social media manager. Often people confuse the roles of social media analysts and social media managers to be one and the same.

Social Media 97

Social Media Social Media Management Sentiment Analytics 97

Unmetric

JUNE 11, 2019

The solutions offered are comprehensive and essential to manage your social footprint. Their cross-channel integration makes it easy to manage all social accounts in one place. Some of its significant features that simplify social media management include scheduling, monitoring, and content curation.

Analytics 125

Analytics Tools Social Media Curation 125

Sprout Social

FEBRUARY 20, 2020

Olivia Jepson Sprout Social Media Strategist. As a social media manager, you have a unique understanding of social listening that positions you as the subject matter expert. Improve sentiment around customer service. Rachael Samuels Sprout Social Media Manager. Improve products.

Strategy 118

Strategy Sentiment Social Media Management Analysis 118

Sprout Social

JANUARY 19, 2021

Social listening provides real-time insights into consumers’ feelings, wants and needs in a way that no other marketing platform does. And in these “unprecedented times,” these customer insights are critical not only for marketing, but for business strategy across the organization. This is where social listening comes into play.

Data 91

Data Sentiment API Analysis 91

Pam Moore

AUGUST 31, 2018

It could be you are talking apples and your management is talking oranges. Too many new social media managers get all hyped up about vanity metrics such as followers, likes, etc. Could it be that all your management sees when they look at the social web is risk?

Social Media 147

Social Media Training Startup Team 147

Sprout Social

FEBRUARY 5, 2020

But given the volume of conversations on social, it’s important to have the right social listening tools in place so that your entire business can get the insights they need. Social listening isn’t just for marketers and social media managers—it’s a valuable source of business intelligence that your whole organization can leverage.

Tools 88

Tools Sentiment How To Team 88

Pam Moore

SEPTEMBER 7, 2020

It could be you are talking apples and your management is talking oranges. Too many new social media managers get all hyped up about vanity metrics such as followers, likes, etc. Could it be that all your management sees when they look at the social web is risk?

eBook 78

eBook Social Media Template Templates 78

Keyhole.co

JULY 20, 2023

Some alternatives, like Keyhole, have the ability to track real-time mentions of your brand and sentiment analysis. While Google Alerts primarily covers news articles online, some of the paid tools can track crisis on social media platforms. Moreover, Keyhole comes with sentiment analysis and competitor monitoring features.

Industry 52

Industry News Google Brands 52

Sprout Social

AUGUST 10, 2022

Sprout Social is an all-in-one social media management platform that offers powerful social listening features. Analyze consumer sentiment and brand health. Analyze consumer sentiment and brand perception. Brands can also use it to manage campaigns, set up workflows and forecast and measure results.

Influencer 109

Influencer Tools Marketing Software 109

Hootsuite

NOVEMBER 28, 2022

Reddit isn’t often mentioned alongside the “big” social networks, though it’s one of the most influential. Download the full Social Trends report to get an in-depth analysis of the data you need to prioritize and plan your social strategy in 2022. Reddit is a social network with a forum-style discussion structure.

Reddit 101

Reddit Brands Meme Forums 101

Keyhole.co

NOVEMBER 6, 2022

Not only does the tool allow you to track @mentions and customer conversations across social media, blogs, and forums. It will also give you key analysis into relevant topics, sentiment analysis, demographic breakdown, and surface the top influencers in the conversation. Good sentiment analysis with an accuracy of up to 80%.

Tools 52

Tools Social Media Sentiment Price 52

Sprout Social

APRIL 21, 2020

In the wake of COVID-19 , social media managers have had to reevaluate their strategies and content plans to account for changing consumer behavior. But even in a pandemic-free world, things change and businesses are thrown curveballs—and social teams are on the front lines of communicating and reacting to those changes.

How To 123

How To Social Media Management Metrics Team 123

Hootsuite

JANUARY 24, 2022

Social media data collection can help you customize your social media marketing strategy for each social network. Here are some of the questions social media data mining can help answer: What is the demographic profile of your following on each social platform? Brand sentiment.

Data 94

Data Social Media HootSuite Template 94

Sprout Social

JANUARY 26, 2021

Brands, however, are still slow to go all-in on TikTok—a mistake that Bre Schneide r, the Social Media Manager at US HealthConnect Inc., Clips can be repurposed as Instagram videos and trends can be modified to fit other social networks. Tip: You can easily organize your content using tags in Sprout!

Social Media 142

Social Media Metrics Data Team 142

Hootsuite

JULY 25, 2023

When it comes to social networking, you can avoid conflicts of interest by taking steps to determine the actual identity of the people you’re interacting with online. LinkedIn, a place built for professional networking, is the number one platform for lawyers. This ensures undivided loyalty and prevents potential harm to clients.

Social Media 78

Social Media Policies Guidelines HootSuite 78

Sprout Social

OCTOBER 18, 2018

Your customers expect you to be active online and available to answer any questions they have and your employees are already visiting social channels on a daily basis. 47% of employees now use social networks to connect with customers. What is a company social media policy? It’s time to fix the gap.

Policies 111

Policies Social Media Guidelines Privacy 111

Oktopost

OCTOBER 26, 2020

To execute an effective B2B social media marketing strategy , you need the right set of tools to organize it all. Why you need a social media management tool. It’s easy to assume that B2B social selling can and should be limited to LinkedIn, as Twitter and Facebook are almost exclusively B2C channels.

Social Media Management 160

Social Media Management Social Media Tools Hubspot 160

Mindjumpers

AUGUST 25, 2010

Follow George on Twitter @GeorgieC and catch her own social media thoughts at: What’s a Girl to Do? So you are getting excited about your social media strategy, you have your creative execution standing by and are ready to start counting fans and followers. Leave a Reply Click here to cancel reply.

Policies 218

Policies Social Media Guidelines Foursquare 218

Pam Moore

AUGUST 31, 2018

It could be you are talking apples and your management is talking oranges. Too many new social media managers get all hyped up about vanity metrics such as followers, likes, etc. Could it be that all your management sees when they look at the social web is risk?

Social Media 60

Social Media Training Startup Team 60

Socialmedia.biz

JULY 23, 2017

Over the years LinkedIn has released several useful features and tools that have helped distinguish the platform as the go-to social network for business. While the other popular social networks only seem to be copying each other ’s latest top functionalities, LinkedIn stands apart in this regard.

LinkedIn 76

LinkedIn Analytics Metrics Social Networking 76

Socialmedia.biz

JULY 23, 2017

Over the years LinkedIn has released several useful features and tools that have helped distinguish the platform as the go-to social network for business. While the other popular social networks only seem to be copying each other ’s latest top functionalities, LinkedIn stands apart in this regard.

LinkedIn 60

LinkedIn Analytics Metrics Feed 60

Keyhole.co

JULY 9, 2023

We bet whenever the social media management topic arises, Hootsuite is the first name that pops up. It is a legacy platform that was one of the first to cater to the ever-changing social media dynamics. Let’s dive in quickly and put an end to your social media woes once and for all.

HootSuite 52

HootSuite Social Media Management Social Media Price 52

Hootsuite

OCTOBER 28, 2019

How to track it: STEP 1 : Determine the attention metric(s) your organization wants tied to brand awareness. STEP 2 : Determine the reporting period your organization wants tied to brand awareness. How to track it: STEP 1 : Measure every mention your brand receives—direct and indirect—across your social networks.

Metrics 112

Metrics Social Media CPM CPC 112

Buzzlogix

MAY 15, 2017

Hootsuite is a very popular free social media monitoring software that can track activity across a number of social networks and platforms. Those networks and platforms include LinkedIn, Twitter, Facebook, Google+, Foursquare, and WordPress. Zoho Social. Falcon Social . TweetReach.

Social Media 40

Social Media Tools Klout HootSuite 40

Razor Social

MAY 15, 2019

Look: How can you work with influencers if you can’t evaluate how much they are worth and what value they will bring to your organization? You can be very successful working with social media influencers but it requires a good bit of work upfront. But… the problem was that they were working with influencers for many years.

Influencer 104

Influencer Social Media How To Campaign 104

Webbiquity SMM

JULY 24, 2018

Social media monitoring tools simplify the task of monitoring conversations about brands, product names, and keywords across social networks. All of these tools monitor updates on multiple social media sites in real time. Social Media Management Tools. Social Network-Specific Tools.

Tools 173

Tools Social Media Netvibes Lithium 173

Hootsuite

OCTOBER 12, 2023

Minute 3-8: Analyze your findings Your next five minutes of managing business social media accounts involves analyzing your findings. Doing this will help you fine-tune your social listening process and marketing efforts. Sentiment Sentiment analysis rests on a few key questions: How are people talking about your brand?

Social Media 121

Social Media HootSuite How To Template 121

Sprout Social

JANUARY 11, 2023

Example: sentiment). Ultimately, you should have multiple social media dashboards for different stakeholders and purposes. For example, one for tracking monthly changes in brand reputation and sentiment, as seen in the example above. Social media dashboard templates to use across your organization.

Template 122

Template Templates Social Media Brands 122

Hootsuite

JULY 13, 2023

The list of Sprinklr alternatives below offers a variety of powerful social media tools to help you drive customer engagement, boost brand loyalty, and manage your online reputation. Meltwater also offers social media management tools like scheduling and publishing posts.

Comparison 77

Comparison HootSuite Hubspot Price 77

Keyhole.co

NOVEMBER 19, 2020

Also, you can monitor brand sentiment in real time, and find out who your audience (demographic) is and what topics they are interested in. Hootsuite isn’t just a social media management software; it also monitors relevant conversations on social media, and provides relevant insights. Price: Free.

Tools 98

Tools Social Media Sentiment Price 98