Webbiquity SMM

JANUARY 2, 2013

With 92% of companies now incorporating social media into their marketing efforts, it’s no longer sufficient to just “be there” on social networks. While three-quarters of marketers consider measurement of social media impact important, 70% say that measuring those results is difficult. Visual.ly ).

Social Media 245

Social Media B2B Marketing SEO 245

Kikolani

FEBRUARY 3, 2012

Develop Irresistible Content with this 4-Point Formula – If you want to create blog posts, white papers, and even ebooks that clearly communicate your idea and compel your readers to do whatever you ask, you need to use this little formula. Social Media / Social Networking.

Mashup 113

Mashup Resources RSS SEO 113

Sprout Social

MAY 18, 2016

Create a Free Tool. One way to exponentially increase the demand for your core product or service is to create a free tool that compliments it. By figuring out a pain-point your current customers and prospects face you can create a tool to help them solve that. From there you can export historical social media data to study.

Strategy 80

Strategy Marketing Report Resources 80

Convince & Convert

MAY 27, 2010

In that spirit, here are some interesting updates from companies and tools I’ve written about previously here at Convince & Convert. Let’s say you have a white paper for download on your site. Sounds like it could really help businesses out in the social media realm.

Consultant 124

Consultant Metrics Social Media Social CRM 124

Rebekah Radice

JANUARY 9, 2017

According to a survey by Simply Measured , 71% of marketers surveyed cited “Brand Awareness” as their #1 social media objective. If it’s yours too, build your objectives around a creative content schedule that maximizes every social network you’re actively using. White papers. White Papers.

Template 131

Template Templates Social Media Strategy 131

Buffer Social

NOVEMBER 30, 2016

Their free social media class covers the use of email marketing, affiliate marketing, using social media tools such as Twitter , blogging and podcasting , and how to use Facebook to create a business page and get it noticed by current and potential customers. The Business of Social. Offered by: Coursera. — 6.

Class 40

Class Skills Social Media Marketing 40

Convince & Convert

SEPTEMBER 21, 2010

Especially in comparison to many other communication programs like traditional PR, TV advertising, outdoor advertising and others, social media actually offers pretty solid metrics. Many social media software packages (great ebook analysis of them here) can provide highly detailed reports on the impact of social media programs.

Social Media 152

Social Media Strategy Consultant Web 2.0 152

Convince & Convert

APRIL 28, 2010

Look to Yelp and Forums When you get beyond social networks, the heaviest concentration of influential impressions is on ratings and reviews sites (32%), followed by discussion boards/forums at 29%. I also think this would pair great with a recent white paper by White Horse called the TIME Method. Good stuff.

Social Media 150

Social Media Strategy Influencer Social CRM 150

Rebekah Radice

JANUARY 9, 2017

According to a survey by Simply Measured , 71% of marketers surveyed cited “Brand Awareness” as their #1 social media objective. If it’s yours too, build your objectives around a creative content schedule that maximizes every social network you’re actively using. White papers. White Papers.

Template 60

Template Templates Social Media Strategy 60

Oktopost

JUNE 9, 2020

Social networks tend to prioritize meaningful interactions between people over branded content which doesn’t spark back and forth conversations. Sharing content on social media is a powerful tool that can help close more opportunities and draw in prospects. Review of company social media policy.

B2B 145

B2B Survey ROI Metrics 145

Pam Moore

JULY 17, 2019

Some are auto tweeting links to blog posts with out dated links or tools that expired over a year ago. If you tweet or promote in any regard a free white paper on a topic, then within a couple clicks they should be able to download the white paper. Come on folks. This isn't your best stuff. You can do better!

Content 60

Content How To Marketing Education 60

Webbiquity SMM

MARCH 29, 2016

The biggest mistake (yet one that remains too common) any individual or brand can make on social media is ignoring direct contact from followers. Use social media monitoring tools to make sure you don’t miss opportunities to engage. Again, across all social networks, engaging with followers is vital for success.

B2B 100

B2B Social Media Strategy Marketing 100

Sprout Social

APRIL 10, 2019

When people think social media, they often think “likes” and follower counts, right? But we’re not talking about vanity metrics here. Instead, social media industry analysis involves answering three specific points: What products is your audience currently interested in? What are the challenges and desires of your audience?

Analysis 98

Analysis Industry Social Media How To 98

Buzz Marketing for Technology

JUNE 27, 2008

White Papers |. networking. social networking. Read This White Paper » The Problem with Business Software & How Visualization Can Fix It. Read this White Paper » More Partners » Resource Alerts. src = [link]. }. Webcasts |. Podcasts |. Solution Centers |. Newsletters |.

Wireless 100

Wireless RFP Web 2.0 Microsoft 100

Sprout Social

JANUARY 21, 2021

Throw in the fact that many social media algorithms prioritize relevance over chronological order and social teams find themselves posting all kinds of content to see what sticks and what doesn’t. But trying to identify relevant content for multiple social networks all the time is exhausting. Make it a GIF.

Social Media 139

Social Media Content Report WordPress 139

Convince & Convert

MARCH 23, 2010

Humanize Your Blog Remember, it’s a blog not a white paper, and a key differentiator is personality. As mentioned in my post about blog success metrics , if you cover a very wide topical area, subscriptions are less likely). State Indicator – Turns orange when you’re in that section 2.

Social Media 120

Social Media Strategy Consultant RSS 120

Rebekah Radice

MAY 24, 2017

Even when you have no idea what you’re doing, you can still create success on social media. Today I launch a new book, “ Social Media Mastery: A Comprehensive Guide to Social Media Success.” And believe me, since hopping on social media in 2004 – I’ve learned a lot! Social bookmarking.

Social Media 148

Social Media How To Analytics Types 148

Rebekah Radice

MAY 24, 2017

Even when you have no idea what you’re doing, you can still create success on social media. Today I launch a new book, “ Social Media Mastery: A Comprehensive Guide to Social Media Success.” And believe me, since hopping on social media in 2004 – I’ve learned a lot! Social bookmarking.

Social Media 60

Social Media How To Analytics Types 60

Webbiquity SMM

NOVEMBER 12, 2013

are now active on at least one social network, up from 67% in 2012 and just 8% in 2005. As many companies have learned the hard way, unanswered complaints on social networks can go viral, causing real damage to a company’s brand. Social Media Today ). Social Media Today ). Social Media Today ).

Statistics 226

Statistics Social Media B2B Journal 226

Convince & Convert

MAY 19, 2014

It’s not a social network, it’s a content network with a comments layer. In our company, we describe this difference between small and big social/content as “ bricks and feathers.” The problem with this metric is the assumption that “exposure” is innately of value.

Statistics 167

Statistics Social Media Loyalty Mobile 167