Hootsuite

MARCH 1, 2024

In fact, as a Meta Business Partner, Hootsuite is one of the first social media management apps to offer this functionality — and it’s super easy to use. 1 Social Media Tool Create. As a Meta Business Partner, Hootsuite is one of the first social media management apps to launch a Threads integration.

Instagram 108

Instagram HootSuite How To Social Media Management 108

Oktopost

MARCH 15, 2021

The mood and behavior of your audience have changed, and so too must your marketing strategies. To thrive in a post-COVID world, B2B marketers will need to focus more on social media and meet their leads where they’re at. Here’s how to adjust your strategy to be successful. Re-evaluate Your Marketing Strategy.

B2B 136

B2B Social Media Strategy LinkedIn 136

Buffer Social

JANUARY 22, 2024

  She shared three key factors contributing to this shift – Social media managers increasingly need an alternative to X (Twitter). Lia says, “If your organization already has a LinkedIn page, it can seem like a natural destination for your brand's short text updates and memes.”

Social Media 101

Social Media Authentication LinkedIn B2B 101

Social Media Strategies Summit

SEPTEMBER 14, 2021

Social media strategy is complex. After all, everyone wants to be relatable and engaging on social media. However, brand voice isn’t just about seeming quirky and cool; it has a massive impact on the success of our social campaigns. One of the most challenging tasks is to define our brand voice and tone.

Brands 286

Brands Meme Research Social Media 286

Sprout Social

AUGUST 16, 2023

SVB wasn’t the only bank to experience a social media-induced run this year, with First Republic Bank following suit and collapsing two months later. Coupled with the unpredictable nature of social media and the looming economic downturn , many weary financial services executives see social media as a threat.

Social Media 74

Social Media Banking Brands Sentiment 74

Idaconcpts

APRIL 6, 2016

Start with a good fresh strategy for 2016. If you’re guilty of any of the offences below, it’s time to step up your social media game and start getting the results your blog deserves. No one is interacting with you on social media. No one is sharing your blog posts. It reads like an ad stream.

Social Media Management 70

Social Media Management Social Media Meme Analytics 70

Hootsuite

OCTOBER 25, 2021

Here are 7 social media promotion ideas to explore instead, and how to execute them. Bonus: Get a free social media strategy template to quickly and easily plan your own strategy. Why promote your business on social media? Using social media is important now more than ever.

Social Media 142

Social Media Meme HootSuite Influencer 142

Sprout Social

AUGUST 30, 2021

Tailor content to each specific channel and audience while also maintaining a coordinated strategy. But just because you show up on multiple channels, does not guarantee a successful multichannel campaign—especially if your social media team was left out of the planning phase. Social data can strengthen your campaign strategies.

Campaign 138

Campaign Social Media Social Media Management Team 138

Sprout Social

AUGUST 7, 2023

The launch of a new social network is typically met with equal doses of curiosity and concern. Brands and the social media managers that run them took to the platform with enthusiasm. What role will it play in existing social media strategies? Are you thread-y for a new social media network?

API 92

API Social Media Management Platform Instagram 92

SocMed Sean

DECEMBER 18, 2018

Today’s guest post comes from Hazel Fogg, creative social media manager and editor at Academic Brits. Just recently she started to create her first social media course. Thanks to Hazel for sharing her thoughts on the use of humor in social media.

Social Media 220

Social Media Meme Advertising Strategy 220

agora pulse

JUNE 5, 2020

If you manage brands on Instagram, it’s essential to monitor engagement metrics. Naturally, as a social media manager, you want to make sure your efforts help meet stakeholders’ social media goals. A high engagement rate can serve as social proof that your brand attracts happy, loyal customers.

Instagram 127

Instagram Engagement Hashtag Meme 127

Social Media Strategies Summit

APRIL 21, 2023

With that in mind, we gathered a panel of leading social media marketers to discuss everything you need to know about jumping on trends, including real-world examples of brands that got it right (and wrong). How much wiggle room do you have when it comes to repurposing memes? Want to level up your social media strategy?

Conversation 130

Conversation Brands Authentication Trends 130

Sprout Social

DECEMBER 19, 2019

Social media is always changing and evolving, whether it’s social media demographics , the latest trends and memes or new algorithm updates. Stay ahead of the curve by ensuring these top Instagram trends are ready to go in your 2020 social media strategy. IGTV takes center stage.

Trends 93

Trends Instagram Meme Authentication 93

agora pulse

FEBRUARY 11, 2020

But Instagram has come a very long way since then, partially by checking out what the competition does well, “stealing” those features or strategies, and even improving them. The end result is the platform-wide creation of video memes and creative marketing content. . Reels is not available to all Instagram users just yet.

Instagram 146

Instagram Meme Upcoming Authentication 146

Hootsuite

NOVEMBER 28, 2022

Download the full Social Trends report to get an in-depth analysis of the data you need to prioritize and plan your social strategy in 2022. Reddit is a social network with a forum-style discussion structure. For entertainment via memes, humor subreddits, or to discuss TV or movies. What is Reddit?

Reddit 101

Reddit Brands Meme Forums 101

Sprout Social

MARCH 12, 2020

Before moving on, it’s a good idea to do a gut-check and dig into the social data you already have. Use this toolkit packed with templates, cheat sheets and guides to help you cleanse and harness your social data, so you can push your strategy forward. Why brands need a social media monitoring strategy.

Data 97

Data Skills Meme Social Media Management 97

Hootsuite

JANUARY 22, 2020

Many small businesses don’t have the time or the wherewithal to manage social media accounts—let alone the budget to hire a dedicated social media manager. But that doesn’t make social media management any less important. Sign up today. Get Started.

Social Media 145

Social Media HootSuite Template Templates 145

agora pulse

DECEMBER 9, 2020

Although the absolute perfect time to share content doesn’t exist, with some research and testing, you can find the best times for your brand to post on social media. For social media managers, publishing content that fails to generate likes, shares, or clicks is a worst-case scenario. Use a social media tool.

Social Media 176

Social Media Social Media Management Instagram Patterns 176

Sprout Social

APRIL 16, 2020

Few people experience the same level of verbal abuse that social media managers see on the regular. Social media managers find themselves on the receiving end of everything from customer complaints to racist and sexist comments to straight-up death threats. Acknowledge the good and the bad. Support them.

Social Media 144

Social Media Social Media Management Exercises Policies 144

Oktopost

JUNE 30, 2021

Though it’s still the most widely-used social network in the world , B2B marketers don’t always see it as a viable platform for generating leads. It’s easy to dismiss Facebook as a place for sharing memes and getting into arguments with your least favorite uncle when LinkedIn is right there, ready to get down to business.

B2B 118

B2B Facebook How To Campaign 118

Buffer Social

AUGUST 10, 2020

It’s difficult to find something that does it all, ” explains Tim Urch, Social Media Manager at Huel. Tim Urch, Social Media Manager at Huel But working with Buffer has enabled Huel to connect with its audience — and grow its presence — across platforms. The other is collaboration.

Social Media 96

Social Media Instagram Social Media Management Team 96

Ignite Social Media

NOVEMBER 5, 2020

All of this has allowed me to keep the balance between my personal and work social accounts. Meghan, Director, Community Management. I follow @SippinSocialTea on Instagram, which is where Social Media Managers share anonymous rants about their job. Kathleen, Manager, Content Production.

Social Media 171

Social Media Tips Curation Feed 171

Hootsuite

MARCH 11, 2020

Also, it’s worth noting that Gen Z is still a few years out before they need to be targeted on LinkedIn—so put away all your Fortnite memes and TikTok lip-syncing videos (for now at least). Recognizing the ways different groups use LinkedIn is key for your marketing strategy. LinkedIn gender demographics. High school or less: 9%.

LinkedIn 139

LinkedIn Social Media Marketing HootSuite 139

Sprout Social

FEBRUARY 16, 2023

Executing on a social media marketing strategy is like completing an obstacle course. Managing social through down markets requires an additional layer of focus, rigor and empathy. Follow these tips for success as you make your case for additional social media resources.

Social Media 109

Social Media Marketing Atlassian Team 109

Visually SM

JULY 6, 2020

Here, you’ll learn: Why social media is relevant for your business How to produce content for the main social media channels of today What metrics to keep track of in your social media strategies. Why social media is relevant for your business.

Social Media 130

Social Media Content How To Marketing 130

Pixlee

SEPTEMBER 9, 2019

Although it seems like an easy marketing ploy, you’ll want to make sure that your brand is fully aware of what trendjacking is and how it can help (or even potentially hurt) your brand in the current state of social media. Trendjacking is the practice of jumping in on trending topics, hashtags, events, or memes.

Brands 55

Brands Meme Trends UGC 55

Hootsuite

NOVEMBER 7, 2023

From memes to larger social trends, social listening platforms are like an advance alert system for what’s happening in the social sphere. 14 best social listening tools for 2024 There are a lot of options out there. Spot competitor campaigns as they launch. Get in early on trending topics.

Brand Monitoring 99

Brand Monitoring Tools HootSuite Brands 99

Buffer Social

MARCH 5, 2021

But how exactly can you create this remarkable customer experience on social media? One marketer that has mastered the art of social media to drive a better customer experience is Bryanna Evans. How do you learn from your community to help guide your marketing and product development strategy?

Company 89

Company Social Media Instagram Social Media Management 89

Sprout Social

NOVEMBER 28, 2022

When I was a social media manager at Shedd Aquarium , nothing said “go viral” like a cute otter or penguin. Share a trending meme. Where would social media be without memes ? Sharing trending memes or your spin on them is always a topical, fun way to rack up engagement. Include pets.

Instagram 122

Instagram Engagement Brands Avatar 122

Sprout Social

OCTOBER 31, 2022

Is there anything better than when a new social media meme takes over the web? If you work in social media, staying up to date on trending meme formats is all in a day’s work. Maybe that’s why social media managers make such good memes. What are social media memes ?

Meme 121

Meme Social Media Social Media Management Trends 121

Sprout Social

OCTOBER 25, 2021

It’s easy to assume that flashy brand campaigns, celebrity musings and of-the-moment memes wear the crown on social media. There is no dedicated social media manager behind Orkney’s online presence—existing library and archival staff have shaped the strategy since day one, which contributes to its charm.

Library 119

Library Team Social Media Feed 119

Hootsuite

JULY 22, 2019

Scheduling social media messages in bulk saves you time to focus on important things like customer research, building engagement, and creating new memes to share on your office Slack channel. Our bulk composer tool allows you to schedule up to 350 posts in advance across different social media platforms.

Social Media 111

Social Media HootSuite How To Social Media Management 111

Sprout Social

SEPTEMBER 30, 2021

If you want to turn your fans and followers into actual customers, you’re going to need a strategy. That said, some strategies make more sense than others depending on your target audience and what you’re selling. That’s why so many brands are making user-generated content a cornerstone of their Instagram social selling strategies.

Instagram 108

Instagram Bazaarvoice Retail Feed 108

Twenty4 Social

OCTOBER 12, 2020

If you’re aiming for a global audience, then posting at 6 pm AEST might just be the smarter strategy. A MEME FROM YOUR INDUSTRY. Research suggests that posting some time between 10 am and 3 pm on a weekday will net you the best results. BUT this doesn’t account for global time differences. Post Frequently . How frequently? 0 Comments.

Instagram 52

Instagram Tips Influencer Curation 52

Later

AUGUST 6, 2020

The feature can be used by brands, creators, influencers, and social media managers to spotlight positive comments, combat misinformation, answer FAQs, and more. While this survey was primarily looking at website reviews, it’s important to incorporate testimonials into your social media strategy too.

Comments 93

Comments Brands FAQ Instagram 93

agora pulse

NOVEMBER 21, 2019

Do you need a hand creating your first content strategy for your company? As the world’s largest social media platform, Facebook is an essential channel for businesses, organizations, and public figures to market themselves online. Facebook Page Management. Facebook Content Strategy. Facebook Page Management.

Social Media Management 141

Social Media Management Social Media Facebook Groups 141

agora pulse

DECEMBER 13, 2018

For social media managers this time of year is less about decking the halls with boughs of holly and more about planning for 2019. The social media landscape is changing fast and with tougher KPIs, changing technologies and new techniques, it’s more important than ever to stay ahead of our game. That is all.

Social Media 132

Social Media UGC Adwords Influencer 132