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Think Twice Before Using Tepezza:Hearing Loss Can Be Permanent

The Realtime Report

The pharmaceutical brand gave the impression that hearing loss in patients was usually reversible and mild. However, another study that was published in the ‘American Journal of Ophthalmology’ in February 2022 revealed that hearing issues were as high as 81.5%. However, during the second year, the sales had doubled to $1.66

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Best Practices for Using Social Media Listening to Improve Your Marketing Strategy

Social Media Strategies Summit

Want to know why social media listening should absolutely, 100% be part of your marketing plans right now? Having found where those conversations are happening and what’s being said, marketers use social listening to make smarter decisions. In other words, they’re an ideal market for a brand like Tylenol. The result?

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How Brands in the Pharmaceutical Industry Stack Up

Unmetric

Social media has been established as one of the key channels of the modern day marketing mix. However, for some industries like Pharma, the number of regulations around publishing content makes maintaining a solid social media presence complex. Marketing is experiencing a shift towards making brands more human. 2 February 2016.

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Planning a merger or acquisition? Don’t forget social media

Sprout Social

Legal risk: Many people don’t realize that the acquiring company is responsible for everything published on all social media channels starting on legal day one (i.e., I have seen this type of analysis stop a deal from proceeding, so it’s well worth the effort. the first day that the deal is final). Violations can come with steep fines.

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10 Questions You Should Ask Your Social Media “Expert”, “Guru” or “Wizard”

SocMed Sean

If you operate in a regulated industry such as pharmaceutical, tobacco, alcohol, finance, insurance, or a host of others… it would be a good idea to find a professional who has significant experience in your industry and understands any limitations or restrictions. 3) What are my competitors doing? Pretty self-explanatory.

Questions 280
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Diva Marketing Talks Pharma + FDA + Social Media With Fard Johnmar and Steve Woodruff

Diva Marketing Blog

Diva Marketing Talks i s a live, internet radio (BlogTalkRadio) show. 1 topic about social media marketing. On today's Diva Marketing Talks Fard Johnmar , Envision Solutions and Steve Woodruff , Impactiviti , join me to explore how social media impacts healthcare, with a focus on the pharmaceutical industry. Pfizer Inc.,

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The Digital Generation Is Now Every Generation

Twist Image

Everything from the technology used within the organization to how they market and communicate to their consumer base. A few years back a multinational pharmaceutical company asked me to present some thinking on the current state of digital innovation. Market research firm eMarketer projects that 70.4 digital marketing.