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The little library that could: Lessons from Orkney Library on being a little fish in a big pond on social

Sprout Social

It’s easy to assume that flashy brand campaigns, celebrity musings and of-the-moment memes wear the crown on social media. One small library on a remote Scottish island—population 22,000—consistently proves otherwise. — Orkney Library (@OrkneyLibrary) August 24, 2021. The Purrs-day Miaowder Club surely.

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9 Ways to Use the TikTok Ad Library to Make Better Ads

Hootsuite

Sorry, reading nerds: this is no ordinary library. TikTok’s Ad Library, part of the TikTok Creative Center , is an excellent resource for advertising on TikTok. Using the Ad Library, you can get inspiration from successful ads, learn more about popular songs, hashtags and keywords, and compare your content to the best of the best.

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How to Use the Facebook Ad Library to 10X Your Ads

Hootsuite

Enter: The Facebook Ads Library (or, as it can also be referred to, Meta Ads Library). The Facebook Ads Library is a data lovers’ paradise. The Facebook Ads Library is a data lovers’ paradise. For marketers, the Facebook Ads Library offers a way to improve your own ads. What is the Facebook Ad Library?

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10 Tips For Creating Branded Social Graphics

Social Media Strategies Summit

Social media is visual media. Even less ostensibly “aesthetic” social platforms are increasingly dominated by visual elements. For instance, internal data from Twitter/X shows that posts containing videos generate 10X the engagement of non-video posts. That figure goes up to 65 percent if you add a picture.”

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How to Build Your Brands Social Media Content Library

Ignite Social Media

Some days you’re strapped for time, working against the clock, while other days the creative well has run dry. Read on for tips on how to ensure your brand stays agile and top of mind by building a top-notch content library. Get creative and watch your content library take shape. Tell a Story.

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15 of the Best Free Content Calendar Templates

Social Media Strategies Summit

Social media marketing is tough. The seemingly simple processes of planning and posting content are the biggest challenges. Indeed, one in eight social media marketers at small businesses say they struggle to post content consistently, while one in nine find it hard to create the content they need.

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11 Time-Saving Tools for Small Social Media Teams

Social Media Strategies Summit

The average brand spends almost 15% of its marketing budget on social media. That’s a lot of time and money. The problem is that it’s still barely scratching the surface for small social media teams. You need to get smart by investing in the right social media management tools. Graphic design.

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