Sprout Social

FEBRUARY 1, 2024

Without the help of social media scheduling tools, that means you have to remember to go online each day (sometimes even multiple times a day) to manually publish your content. Nowadays, there are much more efficient ways to publish and schedule social media content. We’ve got three reasons why.

Publishing 97

Publishing Tools Brands Facebook 97

Keyhole.co

MARCH 7, 2024

Instagram influencers get paid to channel their creativity and post beautiful photos. Not to mention the free goodies and extra perks that come with holding an influential status on social media. Before you dive in, however, keep in mind that becoming a social media influencer isn’t as easy as it looks from a distance.

Influencer 52

Influencer Instagram Tips How To 52

Unmetric

JUNE 11, 2019

We all know how big of a role social media plays for business and that managing multiple social accounts on different social media networks can be time-consuming. But luckily there are several analytical tools to help marketers automate such mundane activities. Pricing: $15 – $199 per month.

Analytics 125

Analytics Tools Social Media Curation 125

Oktopost

OCTOBER 28, 2021

As it turns out, nearly 4 out of 5 B2B buyers prefer digital sales formats – and social media is among the most popular of those formats. Fortunately, powerful social selling tools are available that can help your B2B sales team give customers exactly what they want. What is Social Selling? Top 10 Social Selling Tools.

Tools 144

Tools B2B Price ROI 144

Sprout Social

MARCH 7, 2024

In this guide, we’ll explore how competitive analysis reports benefit your business, how you can build effective reports, the areas to focus on and competitive reporting tools. Benefits of a competitive analysis report A competitive analysis report serves as a tool for competitor benchmarking. What is a competitive analysis report?

Analysis 93

Analysis Report Examples Tools 93

Unmetric

AUGUST 28, 2019

To avoid such mishaps what you need is a social media listening tool. As humans, it’s impossible to have an ear to the ground at all times for mentions of your brand, but with a dedicated social media listening tool that just might be doable. How important is a social media listening tool for brands?

Social Media 101

Social Media Tools Sysomos Sentiment 101

Pam Moore

SEPTEMBER 2, 2016

” Unfortunately, there are far too many “experts” online touting that you must be on every new shiny object and social network. You do not need to treat every social network equal nor spend the same amount of time and investment on every social network.

Social Networking 113

Social Networking Strategy Analysis ROI 113

Unmetric

AUGUST 19, 2019

Looking for mentions of your brand and the topics relevant to your business across these networks is like looking for a needle in a haystack. This is why you need a dedicated social media monitoring tool to help you manage and keep an eye out for conversations that are relevant to your business. Get competitive intelligence.

Social Media 91

Social Media Tools Price Hashtag 91

Webbiquity SMM

JUNE 21, 2016

Despite its detractors , Google+ remains one of the “big four” social networks and has its share of prominent fans in the business world. For most websites, Google+ doesn’t drive the volume of social traffic that Facebook, LinkedIn, and Twitter do. Counts the circles in which you are included. 2) Circloscope.

Google 104

Google Tools Sample Samples 104

Sprout Social

APRIL 25, 2024

Social media audit template A social media audit is a step-by-step review of your business’ social presence. It’s a straightforward process but when you factor in all of your brand handles across every social network, it can become quite the undertaking. come to life in your social media calendar.

Template 80

Template Templates Social Media RFP 80

Keyhole.co

NOVEMBER 18, 2021

As the influence of social media in our lives grows, influencer marketing is steadily replacing traditional advertising. And the numbers speak for themselves: the influencer marketing industry was slated to grow to $13.8 What is influencer relationship management? . What do influencer managers do? .

Influencer 52

Influencer Strategy How To Metrics 52

Razor Social

MAY 15, 2019

If you are building out an influencer program, or already have one in place, and you are working (or intend to) work with social media influencers, you need to read this guide. There’s a very good reason why Google trends shows massive growth in search traffic for influencer marketing. The influencers found them!

Influencer 104

Influencer Social Media How To Campaign 104

Hootsuite

APRIL 11, 2022

Do you have a trusted box of TikTok tools? The answer is likely a solid TikTok creator tool kit. So, we’ve compiled a list of Hootsuite expert-approved TikTok tools. TikTok scheduling tools. TikTok analytics tools. TikTok tools for engagement. If not, it’s time to build one. As of 2021, TikTok had 78.7

Tools 110

Tools HootSuite Marketing Analytics 110

Firebelly

AUGUST 19, 2011

This may just be me, but I cringe every time I hear “social influence.&# Social influence has become a buzzword (or buzz-phrase) in the social media world. Various tools are coming out to measure the influence that social networking users have over the other people in their network.

Influencer 180

Influencer Klout Social Networking Metrics 180

Unmetric

JULY 9, 2019

Be it product updates or engaging in industry-related conversations, it is the go-to network to increase brand visibility. Twitter analytics tools give you key data points that are helpful in calculating your social ROI. You can also benchmark your Twitter performance with your competitors using the tool’s competitor analysis.

Analytics 72

Analytics Tools Twitter Hashtag 72

Keyhole.co

NOVEMBER 6, 2022

And this is where social media monitoring tools come into place. But which social media monitoring tool is the best for your brand? What you need is a resource that provides you with quality insights about each tool. Neil Patel describes it this way: “This tool (Keyhole) does a lot of things others can’t.

Tools 52

Tools Social Media Sentiment Price 52

Buffer Social

MARCH 6, 2017

We’ve refreshed this post for 2017, check out the latest and greatest social media analytics tools below. Where do you turn for meaningful stats on your social media marketing ? I’m grateful for the insight from some truly incredible tools that help make sense of the actions I take on social media.

Analytics 111

Analytics Social Media Tools Klout 111

Pixlee

NOVEMBER 20, 2018

Influencer marketing has proven to be one of the most effective forms of connecting with a community. But there are key trends that brands should be aware of if they want to expand success in their influencer marketing strategy in 2019. Instagram Will Remain a Key Influencer Marketing Channel. What does this mean for brands?

Influencer 75

Influencer Trends Brands UGC 75

Unmetric

SEPTEMBER 9, 2019

Oh, and some tools to do the job. Choosing a competitor benchmarking tool. Luckily there are several competitor benchmarking tools that will do the work and keep an eye on your competitors for you. Luckily there are several competitor benchmarking tools that will do the work and keep an eye on your competitors for you.

Tools 85

Tools Hitwise Analysis Price 85

Sprout Social

NOVEMBER 9, 2021

Despite popular belief, your YouTube subscribers represent more than just a vanity metric. Likewise, a larger subscriber count opens you up to more opportunities to collaborate with influencers and other industry partners. That means publishing to Facebook, Twitter, Instagram and any social network in-between.

YouTube 138

YouTube Tips Tools How To 138

Waxing UnLyrical

MARCH 31, 2019

If you don’t embrace the new tools, someone else will and they will get the job instead. Role players like the person whose primary job is to like all social media responses and reply, or review social data and come up with reports, should be concerned. It can help hone messaging, but more on this in a bit. Can AI Improve PR?

Analytics 164

Analytics Influencer Issues Metrics 164

Sprout Social

FEBRUARY 19, 2024

AI marketing tools automate repetitive tasks with speed and efficiency and enable you to analyze vast amounts of data, such as customer or employee feedback and social conversations, at speed and scale, to surface necessary insights that can be instrumental in improving a business.

Strategy 104

Strategy Sentiment Patterns Marketing 104

Sprout Social

APRIL 4, 2023

Brand advocacy can be one of the most powerful tools in your marketing arsenal. What they say or post about you can improve brand awareness and influence buying decisions. Influencers Influencers make great brand advocates because of their large audiences. Is brand advocacy right for you? It increases trust.

Brands 128

Brands ROI UGC Authentication 128

Webbiquity SMM

JANUARY 24, 2011

Supplement your email list with your contacts’ social network info? Find out if the username or vanity URL you want is still available across dozens of social sites? Display a feed of brand-related comments from a variety of social networks on your website? Promote events through social media?

Tools 206

Tools Social Media Lithium Sysomos 206

Keyhole.co

JANUARY 28, 2023

But before you do, you have to pinpoint the YouTube Analytics metrics that matter most to your business, and which YouTube analytics tools you can use to track them. And any strong video marketing strategy is backed by powerful YouTube analytics tools. In this guide, we’ll be covering every metric available in YouTube Studio.

YouTube 52

YouTube Analytics Metrics Price 52

Harp Interactive

MARCH 31, 2010

Social media marketing companies like other marketing agencies need to back their claims with statistics and provide metrics to prove effectiveness. Social media sharing / participation (activity on key social media sites, e.g. Facebook, Twitter, Digg, etc). Influence of a fan or follower (their fans and followers).

Analytics 350

Analytics Social Media Trendrr Digg 350

Pam Moore

NOVEMBER 21, 2018

If the internet world were up to Mark Zuckerberg of Facebook, engagement would likely be the top metric. How and why you measure social media engagement is critical for success. How and why you measure social media engagement is critical for success. What are the metrics that drive your business? Think about it.

Metrics 60

Metrics Engagement Social Media Training 60

Keyhole.co

NOVEMBER 7, 2023

Leverage Twitter’s “Explore” tab or third-party hashtag analytics tools like Keyhole for real-time insights. With your hashtag tracking tools, you’ve noticed that #EcoStride’s impressions are skyrocketing, but engagement rates aren’t keeping pace. Keyhole’s influencer tracking is ready to step in.

Hashtag 52

Hashtag Analysis Twitter Sentiment 52

Buffer Social

JUNE 26, 2017

This post was originally published in 2016 and has been updated with the latest tips and tricks to grow your following on every social media network. It also includes the latest podcast episode from The Science of Social Media! . You’ve got a social media strategy in place and a plan in mind.

Social Networking 112

Social Networking Widget How To URL 112

Sprout Social

MARCH 4, 2021

Build relationships with influencers – When you curate social media content, you might even share content from influential names in the industry. When you reach out to work with them on sharing their content, you’ll be able to strengthen your relationship with these influencers. Sprout Social.

Curation 141

Curation Data Content UGC 141

Sprout Social

OCTOBER 4, 2021

In this article, we’ll break down best practices for measuring both your earned and your owned social data, how you can use this comprehensive perspective to inform strategy decisions across the business, and how you can do it all with a tool like Sprout. Key metrics here include impressions, engagements and click-throughs.

Data 124

Data Metrics Sentiment Analytics 124

Convince & Convert

FEBRUARY 27, 2015

As companies have built out their social media teams, the tools those teams use mature, and best practices have been honed. Likewise, social marketers are expanding the possibilities of what can be achieved. In a lot of ways, influencer marketing has just become a numbers game, the equivalent of link-baiting or SEO.

Influencer 60

Influencer Marketing Metrics Avatar 60

Oktopost

JANUARY 31, 2024

The goal of employee advocacy centers around harnessing the collective reach of your workforce’s social networks to amplify your brand’s message and enhance authenticity. To assess whether you’re reaching your goals with employee advocacy, measure your employees’ reach and engagement metrics.

B2B 62

B2B Metrics Comparison Education 62

Bill Hartzer

MAY 26, 2010

What is needed are powerful methods, and tools to track your brand in the social media paradigm. While there are many more tools available out there, here is a list of some of the best monitoring tools and sites available that you can use to monitor your brand across the social media landscape.

Cymfony 152

Cymfony Social Media Tools SM2 152

Sprout Social

AUGUST 5, 2020

For social marketers, gaining these competitive insights has become an increasingly critical tool to help them differentiate their brand and strengthen their share of voice (SOV) in the conversation. . Since each network is unique, start by looking at content across each individual social network.

Analysis 141

Analysis Strategy Sentiment Comparison 141

Sprout Social

MAY 9, 2023

Artificial intelligence (AI) marketing is taking on a bigger role with the advent of intelligent marketing tools and generative AI like ChatGPT, creating an abundance of opportunities for marketing teams to do more of what they already do best. And the world of marketing is going through a tremendous change right now. Here is a closer look.

Sentiment 132

Sentiment Marketing Analysis Loyalty 132

Hootsuite

SEPTEMBER 14, 2023

Monitoring The first step in social media intelligence is to monitor multiple social networking sites where your target audience is active. Social media listening tools like Hootsuite Streams are a great place to start when it comes to monitoring. Check out these social media tools that do the math for you.

Social Media 102

Social Media Sentiment HootSuite Analysis 102