HOW TO: Guide to Performing Website Audits
Techipedia: Tamar Weinberg
DECEMBER 13, 2011
Audits should be performed before the launch of any new website design, and at least twice per year to keep up with changes in industry standards. Duplicate content on pages is another way to get on Google’s black list. Noindex and Nofollow. Use your own discretion as to other pages you may want to nofollow.
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