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Top B2B Brands on Social Media

Social Media Strategies Summit

With its ability to get in front of a wide array of consumers, social media may be the darling of retail and B2C brands, but it is increasingly difficult for ANY business to ignore the power of social media marketing. This is likely due to the fact that decision makers across industries are active on social media.

B2B 150
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15 of the Best Free Content Calendar Templates

Social Media Strategies Summit

Social media marketing is tough. Indeed, one in eight social media marketers at small businesses say they struggle to post content consistently, while one in nine find it hard to create the content they need. HootSuite’s Social Media Content Calendar. HubSpot’s Social Media Content Calendar.

Template 223
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20 Top Social Media Tools To Make Your Life Easier in 2023

Hootsuite

In 2023, the best social media tools aren’t single-purpose — they’re multifunctional. Whether you’re a solo creator, part of a small marketing team, or tackling social at the enterprise level, there are plenty of social media tools out there for you to add to your tech stack.

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How marketing automation empowers your team, and whole org

Sprout Social

Think: sending customer emails, SMS communications, scheduling social media posts, running digital ads and more. It includes automation strategies across marketing, including social media, digital advertising, segmentation, analytics and data measurement and yes, email marketing. Why use marketing automation?

Team 106
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16 Stellar Examples of High-Converting Facebook Ads

Social Media Strategies Summit

From generating leads to boosting sales to building a following, Facebook advertising is a valuable piece of your marketing strategy whether you’re a small business or a large corporation. HubSpot understands Facebook’s B2B lead generation potential. 10 easy ways to optimize your Facebook Business Page.

Examples 246
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10 Video Marketing Trends You Need To Follow in 2019

Social Media Strategies Summit

Source: Small Business Trends. For years, video has been best utilized by big brands and businesses with the budgets and production capabilities to create it. Source: Small Business Trends. According to the State of Video Marketing by HubSpot , 39% of consumers want to see more ‘explainer videos’.

Trends 147
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AI Marketing Tools To Help You Win in 2024

Hootsuite

AI marketing software can help draft content, generate SEO-friendly social captions, repurpose a blog post into a video, suggest an ad strategy, and so much more. Ready to step up your social media marketing with a little help from artificial intelligence? AI marketing tools for social media 1.

Tools 100