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Should We Continue To Trust Google? | Small Business Mavericks

Small Business Mavericks

» Should We Continue To Trust Google? I’ve already written about Google’s recent algorithm update that has resulted in many websites losing search rankings while benefiting WikiHow and eHow, both considered content farms by many SEOs and Internet marketers. Google, puh-lease! Article directories?

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Online Reputation Management For Businesses: A Comprehensive Guide

Harp Interactive

Negative websites whose sole purpose is to provide a platform for your disgruntled customers to malign your brand (your keyword) can show up in Google search results and invade your search real estate. Create sub domains, blogs, media channels (.TV); TV); enlist popular bloggers to avoid Google Clustering.

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Google javascript Changes Put Publishers in Violation of Sponsored.

Adam Sherk

While it’s good news that Google is continuing to improve its ability to deal with JavaScript, this change also impacts the way that many publishers display sponsored links on their sites. Is Google going to run out and start penalizing sites with sponsored links in JavaScript? Google News Wants Title Tags to Match Headlines?

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HOW TO: Guide to Performing Website Audits

Techipedia: Tamar Weinberg

Over the past several years, Google and Bing have released guidelines for webmasters to make websites more crawlable. This is a consolidation of all the guidelines released by Google and Bing over the years to improve onsite optimization. Duplicate content on pages is another way to get on Google’s black list.

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Link Building Tactics for Publishers

Adam Sherk

These activities typically involve collaboration with multiple groups including tech, edit and audience development as well as the SEO, PR and social media teams. E-mail newsletters and RSS feeds. So maintain a decent selection of feeds and don’t let the impending shutdown of Google Reader move you away from RSS.

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3 Forums with CommentLuv-Like Functionality

Kikolani

One of the ways that I promote my most important blog posts, like my massive post on 40+ Tips on How to Become a Social Media Rockstar , is through commenting on blogs enabled with CommentLuv. But vBulletin-powered forums have the option for a third-party add-on that allows members to place an RSS feed in their forum profile.

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8 Critical SEO and Digital Marketing Opportunities

Adam Sherk

As a user I like the new hosted and mobile-specific article formats, be that Facebook Instant Articles , Apple News Format or Google’s AMP project. App Indexing for both Google and Apple is another growing trend. The support information on the Google Developers site covers the main opportunities. Google News.

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